I’m Victoria Yamashita Kamakura, a third-year BA (Hons) Communications, PR & Advertising student at City St George’s, University of London. I combine creative storytelling with strategic planning to build social media and editorial content that connects with Gen Z, Millennials, and Gen X. I’ve developed cross-platform campaign ideas, written and edited brand and magazine pieces, and supported content that amplifies artists and fashion voices through clear, engaging narratives. I enjoy working at the intersection of culture and communication—fashion, art, music, film, and advertising—and I bring a strong focus on measurable growth. From rebranding and growing an Instagram presence to managing community-focused campaigns and producing TikTok educational content for social initiatives, I’m known for collaborating with teams, staying organized under deadlines, and translating insights into content that strengthens audience connection and results.

VICTORIA YAMASHITA KAMAKURA

I’m Victoria Yamashita Kamakura, a third-year BA (Hons) Communications, PR & Advertising student at City St George’s, University of London. I combine creative storytelling with strategic planning to build social media and editorial content that connects with Gen Z, Millennials, and Gen X. I’ve developed cross-platform campaign ideas, written and edited brand and magazine pieces, and supported content that amplifies artists and fashion voices through clear, engaging narratives. I enjoy working at the intersection of culture and communication—fashion, art, music, film, and advertising—and I bring a strong focus on measurable growth. From rebranding and growing an Instagram presence to managing community-focused campaigns and producing TikTok educational content for social initiatives, I’m known for collaborating with teams, staying organized under deadlines, and translating insights into content that strengthens audience connection and results.

Next availability:
September 18, 2026

I’m Victoria Yamashita Kamakura, a third-year BA (Hons) Communications, PR & Advertising student at City St George’s, University of London. I combine creative storytelling with strategic planning to build social media and editorial content that connects with Gen Z, Millennials, and Gen X. I’ve developed cross-platform campaign ideas, written and edited brand and magazine pieces, and supported content that amplifies artists and fashion voices through clear, engaging narratives.

I enjoy working at the intersection of culture and communication—fashion, art, music, film, and advertising—and I bring a strong focus on measurable growth. From rebranding and growing an Instagram presence to managing community-focused campaigns and producing TikTok educational content for social initiatives, I’m known for collaborating with teams, staying organized under deadlines, and translating insights into content that strengthens audience connection and results.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Advanced
Italian
Beginner

Work Experience

Editorial, Fashion & Brand Content Intern at MF Creative & Style – Mariamu Fundi London
February 1, 2026 - May 31, 2026
Covered London Fashion Week shows and industry events, producing written and visual editorial content across fashion, design, and culture. Interviewed emerging and established designers (including PODYH and Une Enfant) to develop features that highlighted creative vision, brand identity, and design process. Conducted editorial and trend research to create fashion and brand content aligned with emerging cultural conversations and audience interests.
Social Media Manager at BRASA Local London
November 1, 2024 - July 31, 2025
Developed and launched culturally relevant campaigns to connect Brazilian students in London. Curated content strategies to foster interaction and grow community engagement and reach. Optimized performance by analyzing social media metrics, achieving a 25.5% increase in engagement compared to prior months.
Editor at The Bard Magazine, City, University of London
October 1, 2024 - February 28, 2025
Wrote and edited articles on current topics, collaborating with the team to deliver high-quality content. Enhanced storytelling skills while ensuring each piece aligned with audience needs.
Social Media Intern at Camera Press LTDA
December 1, 2023 - July 1, 2026
Rebranded the company Instagram profile, driving a 350% increase in followers (from 289 to 1300) within six months. Crafted and executed content strategies aligned with business objectives to expand reach and boost audience engagement. Strengthened the brand’s online presence and supported new client lead generation through improved visibility on social platforms.

Education

BA (Hons) Communications, PR and Advertising at City St George's, University of London
January 1, 2023 - August 29, 2026
International Baccalaureate (IB) Diploma at Escola Lourenço Castanho
February 1, 2012 - December 1, 2023

Qualifications

Street Fashion
January 1, 2023 - August 29, 2026
Fashion Design
January 1, 2023 - August 29, 2026
Certificates: Street Fashion and Fashion Design (Short courses)
July 1, 2023 - August 29, 2026

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services, Consumer Goods