Photographer at Teez Agency

Freelance photographer shooting end-to-end campaigns for national and international product brands; collaborated with in-house chefs, stylists, and the creative team while following brands' creative direction.

Creative Director/ Photographer/ Videographer at Yoonki Media

Lead end-to-end creative campaigns for DTC beverage, beauty, health & wellness, and lifestyle brands. Conceptualize creative direction with marketing teams; conduct marketing analysis, content audits, and shot lists; maintain cohesive brand identity using Milanote, Figma, and Canva. Capture, edit, and strategize photo and video content for ecommerce, digital, and print campaigns for Sephora, Ulta, Target, and Amazon clients. Direct and scout 3-10-person staff and manage budgets/contracts (up to 30k projects).

Marketing Specialist at Rotoplas-Acuantia

Managed copy and strategy across social, email, website and paid channels; increased Instagram and Google Ads conversions by 63% and 86%, respectively; presented monthly campaign performance to U.S. management and the Mexico executive board.