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6+ years of experience in paid social, content creation, and digital marketing for B2B and D2C. Proven ability to manage end-to-end creative from concept through testing and optimization, with a track record across Meta advertising, email marketing, and e-commerce. Comfortable collaborating cross-functionally in fast-moving environments, supporting performance marketing, content calendars, and operational execution across multiple tools and platforms.…6+ years of experience in paid social, content creation, and digital marketing for B2B and D2C. Proven ability to manage end-to-end creative from concept through testing and optimization, with a track record across Meta advertising, email marketing, and e-commerce. Comfortable collaborating cross-functionally in fast-moving environments, supporting performance marketing, content calendars, and operational execution across multiple tools and platforms.

Victoria Tran

Digital Marketer, Content Producer, Marketing Automation Specialist, +2

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6+ years of experience in paid social, content creation, and digital marketing for B2B and D2C. Proven ability to manage end-to-end creative from concept through testing and optimization, with a track record across Meta advertising, email marketing, and e-commerce. Comfortable collaborating cross-functionally in fast-moving environments, supporting performance marketing, content calendars, and operational execution across multiple tools and platforms.…6+ years of experience in paid social, content creation, and digital marketing for B2B and D2C. Proven ability to manage end-to-end creative from concept through testing and optimization, with a track record across Meta advertising, email marketing, and e-commerce. Comfortable collaborating cross-functionally in fast-moving environments, supporting performance marketing, content calendars, and operational execution across multiple tools and platforms.

Available to hire

6+ years of experience in paid social, content creation, and digital marketing for B2B and D2C. Proven ability to manage end-to-end creative from concept through testing and optimization, with a track record across Meta advertising, email marketing, and e-commerce.

Comfortable collaborating cross-functionally in fast-moving environments, supporting performance marketing, content calendars, and operational execution across multiple tools and platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

E-Commerce Manager

December 1, 2022 - August 1, 2023

Coordinated website updates and product launches, contributing to a site revamp that increased traffic and sales performance. Partnered with Fulfillment and internal teams to streamline operations and improve order processing efficiency. Supported creative direction and logistics for seasonal photoshoots, ensuring on-brand visuals for campaigns. Managed customer service and community management while maintaining brand voice across touchpoints. Managed full order fulfillment operations, including custom packaging and shipping logistics. Built and managed Shopify stores including product pages, collections, and site merchandising.

Founder | Marketing and Operations Manager, E-Commerce Manager, Social Media Manager at Sayonara Street

November 1, 2020 - Present

Owned end-to-end Meta ad creation from building campaigns, ad sets, and creatives to analyzing performance metrics and optimizing results. Managed email marketing via Klaviyo, achieving 24% open rate, 4.4% click rate, and 1.28% placed order rate across campaigns. Developed and managed content calendars and campaign timelines for product launches. Grew Instagram and TikTok audiences by 87K through a mix of paid and organic campaigns. Coordinated cross-functionally with manufacturers to align campaign timing and product quality. Designed and produced all ad creatives independently, handled customer service and community management, and managed full order fulfillment operations. Built and managed a Shopify store.

Working Over Night (Paid Social & Creative) Manager

January 1, 2015 - December 1, 2018

Managed and produced paid social campaigns and developed ad creatives for local DFW clients. Coordinated with clients and internal teams to align campaign goals, content calendars, and deliverables. Maintained content calendars and ensured consistent publishing schedules across client social media platforms.

Education

Bachelor of Business Administration in Marketing at University of Texas at Arlington

March 1, 2020 - January 1, 2022

Qualifications

Google Digital Marketing & E-Commerce Certificate (2025)

January 1, 2025 - July 8, 2026

UCDavis Search Engine Optimization (2025)

January 1, 2025 - July 8, 2026

Marketing Operations & Project Management (Campaign Coordination, Project Tracking, Content Calendars) Tools & Platforms (Shopify, Adobe Creative Suite, Meta Business Suite, Klaviyo, Notion, Asana, MRMP Portal, SAP CRM, Hootsuite)

January 1, 2025 - July 8, 2026