Motion designer and animator specialising in motion identity. I create brand-aligned animations, motion systems and guidelines that bring clarity, consistency and long-term usability to visual communication.…

Ville Lappeteläinen

Motion designer and animator specialising in motion identity. I create brand-aligned animations, motion systems and guidelines that bring clarity, consistency and long-term usability to visual communication.…

Available to hire

Motion designer and animator specialising in motion identity. I create brand-aligned animations, motion systems and guidelines that bring clarity, consistency and long-term usability to visual communication.

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Language

Finnish
Fluent
English
Fluent

Work Experience

Motion designer at Ahooy Creative Oy
February 27, 2026 - February 19, 2026
Worked as a Motion Designer across brand, campaign and digital projects. Responsible for concept development, animation production and refining motion systems for client brands. Collaborated closely with strategists, designers and developers to ensure motion aligned with brand intent and business goals.

Education

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Qualifications

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    paper Motion identity & guidelines for a modern SaaS brand

    Developed a motion identity and practical motion guidelines for a modern SaaS brand.
    The goal was to move from isolated animations to a consistent motion system that reflects the brand’s personality across product, marketing and digital touchpoints.
    Defined core motion principles, behavior, pacing and transitions, and translated them into reusable templates and clear documentation.
    The result: a scalable motion foundation that supports growth and keeps the brand consistent across teams and channels.