I'm a digital experience professional with a background in web production, digital marketing, and UX design. I create intuitive, accessible digital experiences across websites, enterprise platforms, mobile applications, and dashboards. My experience includes CMS, digital content, SEO, analytics, UX and visual design, allowing me to connect content, technology, design, and business goals. References upon request.…

Vivian

I'm a digital experience professional with a background in web production, digital marketing, and UX design. I create intuitive, accessible digital experiences across websites, enterprise platforms, mobile applications, and dashboards. My experience includes CMS, digital content, SEO, analytics, UX and visual design, allowing me to connect content, technology, design, and business goals. References upon request.…

Available to hire

I’m a digital experience professional with a background in web production, digital marketing, and UX design. I create intuitive, accessible digital experiences across websites, enterprise platforms, mobile applications, and dashboards.

My experience includes CMS, digital content, SEO, analytics, UX and visual design, allowing me to connect content, technology, design, and business goals.

References upon request.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

German
Intermediate
English
Fluent
Spanish; Castilian
Fluent

Work Experience

Parental Leave & Continuous Professional Development
June 1, 2025 - Present
Focused on professional growth, including refreshing Adobe Experience Manager (AEM) and WCAG web accessibility skills, and strengthening SEO and digital content optimization capabilities through keyword research and content improvement practices. Completed Google Analytics training and earned the Google Analytics certification.
Senior UX/UI Designer (Contractor) at Self-employed / Contractor (clients included McKinsey & Company, SAP, Lufthansa, Allstate Insurance, Healthcare.com)
July 1, 2021 - June 30, 2025
Designed user experiences for a range of digital products, including enterprise dashboards, payment kiosks, websites, and mobile applications, as well as scalable design systems. Worked with developers, designers, product teams, and stakeholders to translate complex business requirements into user-centered solutions. Delivered UX/UI outputs that support implementation while aligning with accessibility and usability principles.
Independent Web Projects & Career Sabbatical
December 1, 2019 - July 1, 2021
Designed, built, and maintained a WordPress website end-to-end with a focus on UX, SEO, accessibility, site performance, and content management. Managed site structure and plugins to improve navigation, usability, and organic search visibility.
Senior Visual Designer at Blue Cross Blue Shield Healthcare
June 1, 2017 - December 1, 2019
Created mockups, style guides, and storyboards for healthcare platforms (internal and public websites) within a regulated environment. Mentored team members to apply user-centered design principles across the organization while delivering high-quality work independently and within design, development, and incubation teams.
Visual Designer at Productive Edge
August 1, 2016 - June 1, 2017
Collaborated with designers, product architects, and developers to design a Humana healthcare agent toolbox app for use during customer meetings.
Web Producer at John Hancock Financial (Insurance)
June 1, 2016 - August 1, 2016
Promoted from junior web producer work, supporting web site maintenance, content management, and process improvements. Produced, updated, and maintained content across enterprise websites to ensure accuracy, consistency, functionality, and regulatory compliance. Supported enterprise web content migration from Ektron CMS to Adobe Experience Manager (AEM). Built and launched landing pages and promotional web content to support business initiatives. Collaborated with cross-functional teams on web updates and digital content while maintaining quality and design consistency under regulatory compliance. Created digital e-learning courses using Adobe Captivate and produced marketing and internal communications video content using Adobe Premiere.

Education

Bachelor of Graphic Design at Northeastern University
January 11, 2030 - September 9, 2026
Web Development & Design Dual Certificate at UMass Lowell
January 11, 2030 - September 9, 2026

Qualifications

Google Analytics Certification
June 1, 2025 - September 9, 2026
Web Development & Desig n Dual Certificate
January 11, 2030 - September 9, 2026

Industry Experience

Software & Internet, Financial Services, Healthcare, Professional Services, Travel & Hospitality, Other, Media & Entertainment, Education, Government