Available to hire
I’m a goal-oriented and creative social media manager with 1 year of hands-on experience in digital content strategy and community engagement. I’m skilled in planning, editing, and executing engaging visual content.
I’m currently expanding knowledge in digital advertising to strengthen overall marketing expertise and performance strategy, and I thrive on building authentic audience connections to enhance brand storytelling.
Skills
Experience Level
Expert
Language
Indonesian
Fluent
English
Advanced
Work Experience
Social Media Management – Freelance at Physio Pro Medan
February 1, 2025 - November 4, 2025Boosted a 45K organic reach (+168%) and +18% followers within two months by developing engaging Instagram content aligned with brand goals. Collaborated with a team to develop content strategy and scheduling for the Instagram feed and stories. Enhanced brand engagement through caption writing, post scheduling, and visual optimization. Identified and resolved low-engagement issues, leading to increased reach and improved content performance metrics.
Social Media Specialist – Freelance at Sinabung Hills Hotel & Resort
October 1, 2024 - November 4, 2025Achieved 150K+ views and 21K accounts reached (+102%) by producing high-quality Instagram content and Reels. Grew audience base with 73% non-follower reach by applying consistent visual design and optimized posting frequency. Reached 309K TikTok views and 4.7K likes by executing trend-based video editing and caption strategy. Enhanced engagement metrics by monitoring analytics performance and adjusting content direction based on insights. Improved customer satisfaction through timely audience engagement and responsive community management.
Payroll Officer – Full Time at PT. Musim Mas
August 1, 2025 - August 1, 2025Processed monthly payroll and managed BPJS administration with 100% accuracy and compliance. Coordinated with HR and Finance teams to ensure timely salary disbursement and resolve payroll discrepancies.
Accessories Administration Staff – Full Time at PT. Karya Cemerlang Daya Abadi
August 1, 2021 - August 1, 2021Streamlined efficient workflow by maintaining accurate administrative records and supporting daily operations.
Education
Accounting at Professional Management College Indonesia (STIE PMCI)
September 1, 2018 - August 1, 2022Bachelor of Business Administration in Accounting at International American University (IAU)
January 1, 2023 - March 1, 2024Qualifications
Content Marketing Strategy
January 11, 2030 - November 4, 2025Intro to Digital Marketing
January 11, 2030 - November 4, 2025Intro to Copywriting by MySkill
January 11, 2030 - November 4, 2025Industry Experience
Media & Entertainment, Travel & Hospitality
Skills
Experience Level
Expert
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