Hi there! I’m Tan Yung Wei, a results-driven Social Media Project Manager focused on short-form video, audience growth, and cross-platform content strategy across Instagram, TikTok, and YouTube. I excel at data-informed storytelling, trend analysis, and high-retention video production that scales brands and builds communities. Currently, I lead social media initiatives for @japangayguide (100K+ Instagram, 50K+ TikTok) and @CoinTheoryOfficial (16K+ YouTube subscribers in 3 months), while also supporting growth for @worldkids_jp and _Email not available. Sign in: https://www.twine.net/signup_ I prioritize ethical communication and trusted, transparent relationships with audiences and partners, and I enjoy collaborating with creatives, editors, and clients to deliver measurable results.

Tan Yung Wei

Hi there! I’m Tan Yung Wei, a results-driven Social Media Project Manager focused on short-form video, audience growth, and cross-platform content strategy across Instagram, TikTok, and YouTube. I excel at data-informed storytelling, trend analysis, and high-retention video production that scales brands and builds communities. Currently, I lead social media initiatives for @japangayguide (100K+ Instagram, 50K+ TikTok) and @CoinTheoryOfficial (16K+ YouTube subscribers in 3 months), while also supporting growth for @worldkids_jp and _Email not available. Sign in: https://www.twine.net/signup_ I prioritize ethical communication and trusted, transparent relationships with audiences and partners, and I enjoy collaborating with creatives, editors, and clients to deliver measurable results.

Available to hire

Hi there! I’m Tan Yung Wei, a results-driven Social Media Project Manager focused on short-form video, audience growth, and cross-platform content strategy across Instagram, TikTok, and YouTube. I excel at data-informed storytelling, trend analysis, and high-retention video production that scales brands and builds communities.

Currently, I lead social media initiatives for @japangayguide (100K+ Instagram, 50K+ TikTok) and @CoinTheoryOfficial (16K+ YouTube subscribers in 3 months), while also supporting growth for @worldkids_jp and Email not available. Sign in: https://www.twine.net/signup I prioritize ethical communication and trusted, transparent relationships with audiences and partners, and I enjoy collaborating with creatives, editors, and clients to deliver measurable results.

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Language

English
Fluent
Chinese
Advanced
Japanese
Fluent

Work Experience

Social Media Project Manager at JIMA
July 1, 2024 - Present
Lead content strategy and video production for brand accounts, scaling audiences across Instagram and TikTok through platform-optimized storytelling and trend execution. Launched and grew YouTube channel with high-retention educational content and aligned topics with trending narratives. Manage content for multiple brands with a focus on ethical storytelling, community trust, and brand identity. Produced and edited 150+ short-form and long-form videos, achieving substantial views. Defined KPIs, managed content calendars, and streamlined workflows to reduce delivery delays by ~90%. Delivered analytics reports to stakeholders and collaborated with creatives, editors, and clients to adapt to audience behaviors and platform trends.
Cafe Staff at Ueshima Coffee Hiroo
January 1, 2019 - April 1, 2023
Provided friendly, personalized counter service and maintained clean, organized workspaces to support team efficiency. Handled customer concerns promptly to ensure satisfaction.
Marketing Assistant (Internship) at Wanget Inc.
May 1, 2023 - December 1, 2023
Assisted in creating and managing commercial video content, collaborating with editors to maintain video quality and brand consistency. Conducted market research and supported SEO optimization. Coordinated video quality control with remote editing teams.
Recruitment Assistant at K2 Partnering Solutions
March 1, 2024 - June 1, 2024
Conducted cold calls to engage candidates and generate recruitment leads. Managed candidate data using CRM tools and supported interview scheduling. Met daily, weekly, and monthly KPI targets while learning CRM processes.
Cafe Staff at Ueshima Coffee
January 1, 2019 - April 1, 2023
Provided friendly and personalized counter service; maintained clean and organized work spaces; addressed customer concerns promptly to ensure satisfaction.

Education

Bachelor of Science at Kokushikan University
January 1, 2020 - March 1, 2024
Bachelor of Science at Kokushikan University
January 1, 2020 - March 1, 2024
Bachelor of Science at Kokushikan University
January 1, 2020 - March 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services