Available to hire
Digital marketer with 5+ years of experience across India, Hong Kong, China, and the UAE, specialising in social media, content, and paid campaigns. Known for launching brands and building strong presence through strategy-led content and data-driven optimisation.
Experienced in leading end-to-end social media operations, influencer/PR outreach, community management, and performance marketing—delivering measurable outcomes such as increased reach, engagement, and conversions for healthcare, retail, hospitality, arts, and events clients.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Work Experience
Digital Marketing Lead & Partnership Manager at Kuubiik (Client: Rocket Room, London, UK)
January 1, 2026 - May 1, 2026Led digital marketing strategy, content planning, and partnership development during Rocket Room’s launch phase in Leicester Square, driving brand awareness and customer engagement. Managed end-to-end social media content calendars across Instagram, executing campaign-led content focused on venue experiences, promotions, events, and seasonal activations. Developed and executed influencer marketing and PR outreach through gifted social, onboarding and managing 150+ content creators and brand partners in the first month. Coordinated influencer visits, content creation schedules, and partner communications to generate strong organic user-generated content and Instagram Reels.
Supported revenue-driving marketing for Sunday Bottomless Brunch, £1,000 BullsEye Darts Challenge, and Leicester Square Darts League. Worked with stakeholders to shape marketing strategy for both B2C bookings and B2B corporate enquiries. Monitored performance, audience engagement, and partnership outcomes to opti
Digital Marketing Lead & Partnership Manager at Kuubik (Client: Rocket Room, London, UK)
January 1, 2026 - May 31, 2026Led the digital marketing strategy, content planning, and partnership development for Rocket Room during its launch phase in Leicester Square. Managed complete social content calendars for Instagram, creating campaign-led content around venue experiences, promotions, events, and seasonal activations. Developed and executed influencer marketing and PR outreach strategy via gifted social, identifying and managing 150+ content creators/brand partners within the first month. Coordinated influencer visits, content creation schedules, and partnership communications to drive strong organic engagement and Instagram Reels. Built relationships with lifestyle influencers, food and beverage creators, and media outlets to secure coverage that increased brand visibility and launch momentum. Supported marketing campaigns for revenue-driving initiatives and worked closely with stakeholders on strategies targeting both consumer bookings and corporate event enquiries.
Head of Content - Arabiiostar Social Media Marketing LLC at Arabiiostar Social Media Marketing LLC
May 1, 2025 - October 1, 2025Managed end-to-end social media operations for multiple high-profile UAE clients including First Response Healthcare, Thumbay Hospital, Olmec Sweets, Nexture, and others. Developed monthly and quarterly social media strategies aligned with client business and marketing objectives.
Led complete content execution covering copywriting, visual direction, Reels, and short-form video planning. Planned, executed, and optimised paid social media campaigns to improve reach, engagement, and conversions. Handled day-to-day community management, customer responses, and brand communication while maintaining brand tone and trust. Conducted competitor analysis, trend research, and audience insights to refine content strategy.
Managed content calendars using Meta Business Suite and similar tools. Collaborated with internal teams for campaign support, promotions, and product launches. Produced detailed monthly performance reports covering growth, engagement, and optimisation opportunities, contributi
Head Of Content - Arabianio Star Social Media Marketing LLC at Arabiiio Star Social Media Marketing LLC (Dubai, UAE - Remote)
May 1, 2025 - October 31, 2025Managed end-to-end social media operations for multiple high-profile UAE clients including First Response Healthcare, Thumbay Hospital, Olmec Sweets, Nexture, and other regional brands. Developed monthly and quarterly social media strategies aligned with client business and marketing objectives. Led complete content execution including copywriting, visual direction, Reels, and short-form video planning. Planned, executed, and optimized paid social media advertising campaigns to improve reach, engagement, and conversions. Handled daily community management, customer responses, and brand communication while maintaining tone and trust. Conducted competitor analysis, trend research, and audience insights to refine content strategy. Managed content calendars using Meta Business Suite and similar tools, collaborated with internal teams for campaign support and product launches, prepared monthly performance reports, and contributed to growth in organic followers, engagement rates, and overall
LinkedIn Outreach Specialist at Origami Personal Branding (Dubai) (Part-Time)
April 1, 2024 - June 1, 2024Optimised and maintained personal and company LinkedIn profiles to enhance visibility and engagement. Conducted targeted outreach to industry leaders (CEOs and directors), achieving a 30% conversion rate to clients over two months.
Developed and implemented strategic connection approaches to engage high-level executives effectively. Created and shared C-suite tailored content showcasing relevant services. Designed and executed personalised outreach campaigns using custom messaging and follow-ups to build relationships and encourage collaboration. Tracked and analysed outreach metrics to evaluate service-focused campaigns for executive leadership.
LinkedIn Outreach Specialist at Origami Personal Branding (Dubai, UAE - Part-Time)
April 1, 2024 - June 30, 2024Optimized and maintained personal and company LinkedIn profiles to enhance visibility and engagement. Conducted targeted outreach to industry leaders including CEOs and directors, achieving a 30% conversion rate to clients over two months. Built strategic connection approaches to engage high-level executives effectively. Created and shared engaging content tailored to C-suite audiences to showcase relevant services. Designed and executed personalized outreach campaigns with customized messaging and follow-ups to build relationships and encourage collaboration. Tracked and analyzed outreach metrics to evaluate effectiveness for service-focused campaigns aimed at executive leadership. Built and nurtured relationships with industry leaders through consistent engagement and collaborated with marketing teams to align outreach efforts with broader service marketing strategy, providing regular reports on results and feedback loops to improve promotion strategies.
Social Media Team Lead at 72 Dragons (Hong Kong) (Remote)
October 1, 2022 - April 1, 2025Led social media strategy and execution for the Arts team at 72 Dragons, focusing on building strong online presence for art galleries, artists, and cultural institutions. Managed a diverse portfolio of clients, tailoring region-specific content to engage local audiences while fostering global connections.
Developed and implemented customised content strategies across platforms including Instagram, Facebook, WeChat, and Weibo. Collaborated with gallery owners, curators, and artists to produce visually compelling, culturally relevant content, leveraging knowledge of Chinese and international art markets. Spearheaded campaigns for high-profile gallery exhibitions and online art showcases, driving audience reach, follower growth, and engagement by 30% within six months.
Analysed performance metrics, social trends, and competitor activity to adjust strategy for a competitive edge. Fostered partnerships between Chinese galleries and international audiences through cross-cultural digital a
Social Media Team Lead at 72 Dragons (Hong Kong - Remote)
October 1, 2022 - April 30, 2025Led social media strategy and execution for the Arts team at 72 Dragons, focusing on building strong online presence for art galleries, artists, and cultural institutions. Managed a diverse portfolio of clients including prominent Chinese art galleries and arts channels, tailoring region-specific content for local audiences while fostering global connections. Developed and implemented customized content strategies across Instagram, Facebook, WeChat, and Weibo, ensuring accurate brand representation and optimized engagement. Collaborated with gallery owners, curators, and artists to create visually compelling and culturally relevant content, driving campaigns for high-profile gallery exhibitions and online showcases. Delivered over 30% increase in reach, follower growth, and engagement within six months (as stated). Regularly analyzed performance metrics, social trends, and competitor activity to adjust strategies and maintain a competitive edge. Fostered partnerships between Chinese ga
Digital Marketing Executive at KItmek (Full Time), Pune, India
April 1, 2022 - June 1, 2022Assisted in developing and implementing digital marketing strategies to increase brand awareness and drive website traffic. Managed social media accounts by creating engaging content and scheduling posts to enhance audience engagement.
Conducted market research to identify trends and insights for campaign and audience targeting optimisation. Analysed website traffic and engagement metrics using tools such as Google Analytics to assess performance. Collaborated with cross-functional teams to develop promotional materials and ensure brand consistency across digital platforms.
Supported email marketing campaigns including content creation, list management, and performance tracking.
Digital Marketing Executive at KItmek (Pune, India)
April 1, 2022 - June 30, 2022Assisted in developing and implementing digital marketing strategies to increase brand awareness and drive website traffic. Managed social media accounts by creating engaging content and scheduling posts to enhance audience engagement. Conducted market research to identify trends and insights to optimize campaigns and target audiences effectively. Analyzed website traffic and engagement metrics using tools such as Google Analytics to assess campaign performance. Collaborated with cross-functional teams to develop promotional materials and ensure brand consistency across digital platforms. Assisted in email marketing campaigns including content creation, list management, and performance tracking.
Digital Marketing Executive at Ostwal Digital (Full Time), Ahmednagar, India
April 1, 2019 - August 1, 2021Built 2 years of experience in digital marketing working with major clients including Volkswagen, Honda, Ecogreen, TVS, and Shrikrishna Pearls to deliver tailored marketing solutions. Developed and executed comprehensive digital marketing strategies that increased brand awareness by 35%.
Managed social media platforms by creating and scheduling engaging content, driving a 30% increase in follower engagement and improving community interaction. Performed keyword research and optimised website content to improve search engine rankings and increase organic traffic by 40% over the campaign period.
Analysed campaign performance using Google Analytics to make data-driven decisions that improved ROI by 20%. Implemented targeted Facebook marketing campaigns focused on lead generation, achieving 25% increase in qualified leads and strengthening the sales pipeline. Collaborated with cross-functional teams to ensure cohesive messaging and branding across digital channels.
Digital Marketing Executive at Ostwal Digital (Ahmednagar, India)
April 1, 2019 - August 31, 2021Gained two years of experience in digital marketing working with major clients including Volkswagen, Honda, EcoGreen, TVS, and Shrikrishna Pearls to deliver tailored marketing solutions. Developed and executed comprehensive digital marketing strategies that enhanced brand visibility and drove customer engagement, resulting in a 35% increase in overall brand awareness (as stated). Managed social media platforms by creating and scheduling engaging content, leading to a 30% increase in follower engagement and increased community interaction. Performed keyword research and optimized website content, improving search engine rankings and increasing organic traffic by 40% over the campaign period. Analyzed campaign performance metrics using Google Analytics to enable data-driven decisions that improved ROI by 20% (as stated). Implemented targeted Facebook marketing campaigns focused on lead generation, achieving a 25% increase in qualified leads and enhancing sales pipeline for clients. Colla
Education
Master of Business Administration - Marketing Management at Yashwantrao Chavan Maharashtra Open University (YCMOU)
April 1, 2020 - April 30, 2022Bachelor of Computer Science at New Arts, Commerce, and Science College, Ahmednagar
July 1, 2016 - May 31, 2019Master of Business Administration - Marketing Management at Yashwant Rao Chavan Maharashtra Open University (YCMOU)
April 1, 2020 - April 1, 2022Bachelor of Computer Science at New Arts, Commerce, and Science College, Ahmednagar
July 1, 2016 - May 1, 2019Qualifications
IAB Digital Marketing and Media Foundations Certification
January 11, 2030 - July 21, 2026Digital Trainee Institute - Pune
January 11, 2030 - July 21, 2026IAB Digital Marketing and Media Foundations Certification
January 1, 2020 - July 21, 2026Digital Trainee Institute - Pune EDU
January 1, 2020 - July 21, 2026Industry Experience
Media & Entertainment, Healthcare, Retail, Professional Services, Education, Travel & Hospitality, Non-Profit Organization
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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