I'm a PR and marketing professional specializing in luxury brand partnerships and high-impact campaigns in Poland. I have led collaborations with iconic luxury maisons such as Gucci, Saint Laurent, and Bottega Veneta, developing bespoke strategies that elevated brand visibility in the Polish market. I excel at shaping integrated campaigns across digital, print, and experiential channels and at building long-term partnerships with artists, influencers, and VIP clients. I thrive on delivering end-to-end marketing execution, from concept to measurable results. By blending digital advertising, events, and media relations, I amplify brand storytelling and drive consumer engagement for premium brands.

Weronika Kosycarz

I'm a PR and marketing professional specializing in luxury brand partnerships and high-impact campaigns in Poland. I have led collaborations with iconic luxury maisons such as Gucci, Saint Laurent, and Bottega Veneta, developing bespoke strategies that elevated brand visibility in the Polish market. I excel at shaping integrated campaigns across digital, print, and experiential channels and at building long-term partnerships with artists, influencers, and VIP clients. I thrive on delivering end-to-end marketing execution, from concept to measurable results. By blending digital advertising, events, and media relations, I amplify brand storytelling and drive consumer engagement for premium brands.

Available to hire

I’m a PR and marketing professional specializing in luxury brand partnerships and high-impact campaigns in Poland. I have led collaborations with iconic luxury maisons such as Gucci, Saint Laurent, and Bottega Veneta, developing bespoke strategies that elevated brand visibility in the Polish market. I excel at shaping integrated campaigns across digital, print, and experiential channels and at building long-term partnerships with artists, influencers, and VIP clients.

I thrive on delivering end-to-end marketing execution, from concept to measurable results. By blending digital advertising, events, and media relations, I amplify brand storytelling and drive consumer engagement for premium brands.

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Language

Polish
Fluent
English
Fluent
French
Advanced

Work Experience

PR & Marketing Director at Polish Luxury Department Store (Brand Partnerships Leadership)
January 1, 2021 - January 1, 2025
Led creation and implementation of innovative marketing campaigns leveraging new technologies, digital advertising, and high-profile collaborations with artists and celebrities to elevate brand visibility. Orchestrated exclusive events for VIP clients, influencers, and media, significantly boosting engagement and media coverage. Built and strengthened partnerships with luxury brands such as Gucci, Saint Laurent, and Bottega Veneta in the Polish market. Developed bespoke marketing strategies to position premium brands, manage budgets, and measure ROI across integrated channels.
Editor at Elle Polska
January 1, 2019 - January 1, 2021
Wrote and edited native advertising articles and fashion features; contributed editorial content across online and print platforms; enhanced brand aesthetics through editorial direction and collaboration with photographers and designers.

Education

BA in E-Commerce Management at Bocconi University of Warsaw
January 11, 2030 - March 9, 2026
BA in Luxury Brand and Fashion Management at SEEC Grande École Paris
January 11, 2030 - March 9, 2026
MS in Fashion Design / Fashion Design studies (MoMA Fashion as Design) at Warsaw School of Economics
January 11, 2030 - March 9, 2026
Certificate in E-Business Digital Marketing & SEO (Advanced Strategies for Brand Visibility and Engagement) at Online / Various Platforms
January 11, 2030 - March 9, 2026

Qualifications

Certificate in E-Business Digital Marketing & SEO (Advanced Strategies for Brand Visibility and Engagement)
January 11, 2030 - March 9, 2026

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Professional Services, Other