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I'm Ross Whyatt, a Creative Producer with over 10 years’ experience delivering digital content, live entertainment and prime-time TV. I specialise in shaping ideas into engaging, audience-first content across platforms from development through to production and delivery. My work is driven by storytelling, audience insight and creating content that connects and resonates. I’m confident directing talent, leading shoots on location and delivering high-quality content under tight deadlines. I bring a collaborative, calm and solutions-focused approach, with experience leading teams and working closely with contributors and brands. Currently based in London.…I'm Ross Whyatt, a Creative Producer with over 10 years’ experience delivering digital content, live entertainment and prime-time TV. I specialise in shaping ideas into engaging, audience-first content across platforms from development through to production and delivery. My work is driven by storytelling, audience insight and creating content that connects and resonates. I’m confident directing talent, leading shoots on location and delivering high-quality content under tight deadlines. I bring a collaborative, calm and solutions-focused approach, with experience leading teams and working closely with contributors and brands. Currently based in London.

Ross Whyatt

PRO

Creative Producer, Film Producer, Content Producer, +4

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I'm Ross Whyatt, a Creative Producer with over 10 years’ experience delivering digital content, live entertainment and prime-time TV. I specialise in shaping ideas into engaging, audience-first content across platforms from development through to production and delivery. My work is driven by storytelling, audience insight and creating content that connects and resonates. I’m confident directing talent, leading shoots on location and delivering high-quality content under tight deadlines. I bring a collaborative, calm and solutions-focused approach, with experience leading teams and working closely with contributors and brands. Currently based in London.…I'm Ross Whyatt, a Creative Producer with over 10 years’ experience delivering digital content, live entertainment and prime-time TV. I specialise in shaping ideas into engaging, audience-first content across platforms from development through to production and delivery. My work is driven by storytelling, audience insight and creating content that connects and resonates. I’m confident directing talent, leading shoots on location and delivering high-quality content under tight deadlines. I bring a collaborative, calm and solutions-focused approach, with experience leading teams and working closely with contributors and brands. Currently based in London.

Available to hire

London, United Kingdom

I’m Ross Whyatt, a Creative Producer with over 10 years’ experience delivering digital content, live entertainment and prime-time TV. I specialise in shaping ideas into engaging, audience-first content across platforms from development through to production and delivery.

My work is driven by storytelling, audience insight and creating content that connects and resonates. I’m confident directing talent, leading shoots on location and delivering high-quality content under tight deadlines. I bring a collaborative, calm and solutions-focused approach, with experience leading teams and working closely with contributors and brands. Currently based in London.

Skills

Copywriting

Script

Video Advert

Experience Level

Copywriting

Expert

Script

Expert

Video Advert

Intermediate

Language

English

Fluent

Work Experience

Entertainment Producer at Freelance

January 1, 2015 - Present

Delivered prime-time entertainment formats for live family audiences in studio and on location. Designed games, challenges, stunts and audience-led moments with strong emotional impact. Led performers, contributors and celebrity talent through rehearsals and live filming processes. Managed logistics, schedules, risk assessments and duty of care for high-pressure productions. Trained and managed junior staff, ensuring clear delegation and smooth operations.

Digital Producer at Freelance

January 1, 2025 - Present

Produced short-form digital content with celebrity talent for major brands including Greggs, LEGO and the BBC. Developed, shot and delivered social-first video content designed to drive audience engagement and brand awareness. Collaborated with attractions to create promotional content, reaching audiences of 10M+ viewers across platforms. Strong understanding of how live experiences translate into digital storytelling and online reach.

Entertainment Producer - Freelance at Freelance

January 1, 2015 - Present

Digital Producer - Freelance at Freelance

January 1, 2025 - Present

Entertainment TV Producer

January 1, 2015 - Present

Delivered prime-time entertainment formats for live family audiences in studio and on location. Produced and interviewed performers, contributors and celebrity talent. Set up VT location shoots. Shot and edited casting tapes, scouted niche contributors for a variety of factual and entertainment programmes. Designed games, challenges, stunts and audience-led moments with strong emotional impact. Managed logistics, schedules, risk assessments and duty of care for high-pressure productions. Trained and managed junior staff, ensuring clear delegation and smooth operations.