Graphic Designer and Artworker with 18+ years’ experience delivering high-quality print and digital design across packaging, branding, and marketing materials. Highly proficient in Adobe InDesign, Illustrator, and Photoshop, focused on producing production-ready artwork with accuracy and quality.

William Matthew Butler

Graphic Designer and Artworker with 18+ years’ experience delivering high-quality print and digital design across packaging, branding, and marketing materials. Highly proficient in Adobe InDesign, Illustrator, and Photoshop, focused on producing production-ready artwork with accuracy and quality.

Available to hire

Graphic Designer and Artworker with 18+ years’ experience delivering high-quality print and digital design across packaging, branding, and marketing materials. Highly proficient in Adobe InDesign, Illustrator, and Photoshop, focused on producing production-ready artwork with accuracy and quality.

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Work Experience

Business Owner
February 1, 2024 - Present
Designed artwork for a range of printed and engraved products. Produced daily production-ready artwork using Adobe Illustrator, preparing files for manufacture with strong attention to accuracy and quality. Managed customer communications, order fulfilment, and production schedules while working independently and consistently meeting customer deadlines.
Senior Packaging Designer at Tech21 (www.tech21.com)
March 1, 2018 - February 1, 2024
Produced 300+ print-ready packaging and marketing artwork projects annually across multiple global product launches. Created packaging and marketing materials using Adobe InDesign, Illustrator, and Photoshop, developing creative concepts while maintaining strict brand consistency. Drove packaging refreshes and concept sell-ins, and presented packaging concepts to key stakeholders. Managed and mentored a team of three (UK Packaging Designer and two Packaging Engineers in China). Produced high-quality 3D visuals and presentation assets to support product launches and commercial presentations. Led the transition to recycled packaging, reducing plastic waste by 42 tonnes annually, and developed cost-effective packaging solutions delivering a 30% reduction in packaging costs over five years.

Education

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Qualifications

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Industry Experience

Consumer Goods, Manufacturing, Retail, Media & Entertainment, Professional Services