WJ

Will James Sherriff

Available to hire

I’m Will James Sherriff, a Tokyo-based producer with a strong creative focus and a versatile skill set in project management, budgeting, scheduling, filming, and editing.

About

I’m Will James Sherriff, a Tokyo-based producer with a strong creative focus and a versatile skill set in project management, budgeting, scheduling, filming, and editing. I’ve delivered work for major clients such as Unilever, Mercedes, and Campari, and I pride myself on being adaptable, practical, and hardworking—a reliable member of the team.

My experience spans newsrooms and broadcast production, including BBC News, Channel 5, BBC Radio 1, LBC, and BBC One Show. I’ve led content ideation, end-to-end production, and delivered Generative AI and CGI projects, while keeping a sharp eye on budgets (from £10k to £250k) and timelines. I enjoy shaping stories, coordinating teams, and collaborating with brands and agencies to deliver engaging media campaigns.

  • 8 years' experience
  • Joined January 2026

Industry experience

  • Media & Entertainment
  • Professional Services
  • Other

Work experience· 8 roles

Post-Production Producer · RAPP Agency (Omnicom Group)Apr 2025 – Oct 2025 · 7 mos

Managed post-production workflow for CGI projects & traditional shoots across Mercedes and Audi accounts, ensuring timely, on-budget delivery. Coordinated asset creation and maintained communication with stakeholders. Created cost estimates, timelines and reviewed assets, mitigating issues through problem solving.

Producer · Green Park DigitalOct 2022 – Apr 2025 · 2 yrs 7 mos

Developed and delivered the Thought Leadership video series from concept to completion. Led content ideation, storyboarding, and briefs for designers, editors, freelancers, and animation teams. Produced Generative AI, motion graphics, CGI projects, and traditional shoots, overseeing delivery of all media. Managed scriptwriting, talent research, and project budgets (£10k–£250k) with weekly updates. Collaborated with brands like Unilever and Campari, delivering engaging content and acting as the main point of contact between departments.

Assistant Producer · LBC NewsDec 2019 – Dec 2019 · 1 mo

Supported production tasks for news segments, coordinating scripts and logistics as needed.

TV Assistant (Freelance) · Channel 5Nov 2019 – Feb 2020 · 4 mos
Production Assistant · BBC One ShowJun 2019 – Nov 2019 · 6 mos
Broadcast Assistant (Freelance) · BBC Radio 1, Glastonbury FestivalJun 2019 – Present · 7 yrs 6 mos
Newsroom Coordinator (Freelance) · BBC NewsDec 2018 – Oct 2025 · 6 yrs 11 mos
Events Manager (Freelance) · Mr Smith GroupJun 2018 – Nov 2019 · 1 yr 6 mos

Education

BA Art & Design · Leeds University2015 – 2018

Certifications and awards

Emergency First Aid at Work, Level 3 (RQF)2018 – 2026

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