I’m Vikhyat Gattani, a digital media, marketing and music professional with 6+ years of creating vibrant, viral content and managing robust omnichannel strategies. I’ve helped brands boost organic traffic and engagement through data-driven content planning, creation, and execution, leveraging platforms like Adobe Creative Cloud and a range of social media tools to tell compelling stories that align with business goals. I’m energized by cross-functional collaboration and building lifecycle deliverables that support brand growth and visibility. My approach blends creative storytelling with analytics to optimize content strategies across channels. I excel at translating complex ideas into accessible, ROI-focused copy and visuals, while maintaining a consistent brand voice and clear user experiences across campaigns, launches, and events.

Vikhyat Gattani

I’m Vikhyat Gattani, a digital media, marketing and music professional with 6+ years of creating vibrant, viral content and managing robust omnichannel strategies. I’ve helped brands boost organic traffic and engagement through data-driven content planning, creation, and execution, leveraging platforms like Adobe Creative Cloud and a range of social media tools to tell compelling stories that align with business goals. I’m energized by cross-functional collaboration and building lifecycle deliverables that support brand growth and visibility. My approach blends creative storytelling with analytics to optimize content strategies across channels. I excel at translating complex ideas into accessible, ROI-focused copy and visuals, while maintaining a consistent brand voice and clear user experiences across campaigns, launches, and events.

Available to hire

I’m Vikhyat Gattani, a digital media, marketing and music professional with 6+ years of creating vibrant, viral content and managing robust omnichannel strategies. I’ve helped brands boost organic traffic and engagement through data-driven content planning, creation, and execution, leveraging platforms like Adobe Creative Cloud and a range of social media tools to tell compelling stories that align with business goals. I’m energized by cross-functional collaboration and building lifecycle deliverables that support brand growth and visibility.

My approach blends creative storytelling with analytics to optimize content strategies across channels. I excel at translating complex ideas into accessible, ROI-focused copy and visuals, while maintaining a consistent brand voice and clear user experiences across campaigns, launches, and events.

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Language

English
Fluent

Work Experience

Audio/ Video Technician at Event & Media Technologies
May 1, 2023 - Present
Built and dismantled technical components for corporate events, conventions, and conferences across Southeast U.S. Specialized in General AV (GAV), Lighting (L2), LED Wall Assist, and Audio (A2) to support seamless event execution. Managed cables, light trusses, speaker systems, and LED video walls with precision and adherence to safety standards. Interfaced with clients to ensure tech requirements were met and surpassed during general sessions and breakout setups.
Content Marketing Copywriter at Group Bayport
July 1, 2022 - March 1, 2023
Executed 300+ weekly emails, site banners, UGC videos, and SMS blasts as evergreen content for 5 unique brands, reaching 500K+ subscribers globally and drawing $300M+ in annual sales revenue. Conducted comprehensive SEO keyword research and crafted monthly product blogs (2,000-3,000 words) to elevate organic Google rankings and funnel optimization through scroll-stopping copywriting. Steered customer segmentation CRM campaigns by mapping targeted buyer personas, enhancing engagement and CTR by over 25% through strategic CTA copy. Facilitated the digital launch of a new in-house product line, driving profitability and increasing overall brand awareness.
Social Media Specialist / Video Editor at Pars Car Sales
July 1, 2020 - August 1, 2021
Edited and produced TV commercials, promo videos, and short-form deliverables under tight production timelines and posted them as lifecycle marketing content. Doubled online engagement by leveraging trend analysis, hashtag strategy, and platform-specific scheduling to enhance CRO across various social channels. Implemented retargeting strategies to bolster CRM lead generation and drive qualified traffic to inventory landing pages via previous campaigns' metrics and KPIs. Managed customer interaction across platforms and cultivated a consistent, consumer-centric brand voice in B2C outreach.
Social Media & SEO Specialist / Content Creator at HVMA Marketing
February 1, 2019 - December 1, 2021
Created and managed 200+ digital assets weekly including blogs, SEO, landing pages, email campaigns, and graphics based on pillar content and topic clusters. Increased email open rates from <7% to >30% through A/B testing, retargeting, and strong subject line optimization, enhancing ROI-driven marketing initiatives. Analyzed audience insights and performance to fine-tune cross-platform content strategy and expand reach to hundreds of thousands of users through deep audience segmentation. Supported C-level stakeholders by transforming data-heavy research into accessible, ROI-driven copy deliverables that reflected UX writing and product storytelling.
Audio/Video Technician at Event & Media Technologies
May 1, 2023 - Present
Built and dismantled technical components for corporate events, conventions, and conferences across the Southeast U.S. Specialized in General AV, Lighting (L2), LED Wall Assist, and Audio (A2) to support seamless event execution. Managed cables, light trusses, speaker systems, and LED video walls with precision and adherence to safety standards. Interfaced with clients to ensure tech requirements were met and surpassed during general sessions and breakout setups.

Education

Bachelor of Science at Florida State University
January 1, 2014 - January 1, 2018
Bachelor of Science, Digital Media Production with Additional Major in Marketing at Florida State University
January 1, 2014 - December 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet