Hi, I'm Brooke George, a creative marketing professional with a passion for storytelling, audience growth, and the music industry. I specialize in social media strategy, content production, and cross-functional team coordination to deliver high-quality campaigns for artists and labels. Over the past few years I've built and managed multi-channel calendars, produced TikTok and Instagram content, and helped grow follower bases while delivering engaging fan experiences. I'm a collaborative, detail-oriented multitasker who thrives on data-driven campaigns and creative collaboration. I'm always exploring new ways to translate artists' stories into compelling content, and I'm excited to continue expanding fan communities and driving impact through innovative marketing and production work.

Brooke George

Hi, I'm Brooke George, a creative marketing professional with a passion for storytelling, audience growth, and the music industry. I specialize in social media strategy, content production, and cross-functional team coordination to deliver high-quality campaigns for artists and labels. Over the past few years I've built and managed multi-channel calendars, produced TikTok and Instagram content, and helped grow follower bases while delivering engaging fan experiences. I'm a collaborative, detail-oriented multitasker who thrives on data-driven campaigns and creative collaboration. I'm always exploring new ways to translate artists' stories into compelling content, and I'm excited to continue expanding fan communities and driving impact through innovative marketing and production work.

Available to hire

Hi, I’m Brooke George, a creative marketing professional with a passion for storytelling, audience growth, and the music industry. I specialize in social media strategy, content production, and cross-functional team coordination to deliver high-quality campaigns for artists and labels. Over the past few years I’ve built and managed multi-channel calendars, produced TikTok and Instagram content, and helped grow follower bases while delivering engaging fan experiences.

I’m a collaborative, detail-oriented multitasker who thrives on data-driven campaigns and creative collaboration. I’m always exploring new ways to translate artists’ stories into compelling content, and I’m excited to continue expanding fan communities and driving impact through innovative marketing and production work.

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Language

English
Fluent

Work Experience

Social Media Manager / Content Producer at Universal Music Group
June 1, 2023 - May 1, 2025
Manage the social media content calendar using Monday.com, streaming project workflows, coordinating cross-functional team tasks, and ensuring on-time delivery of high-quality content. Produce content for TikTok and Instagram, growing followers on TikTok by 45k+ and Instagram by 38k+. Coordinate projects among various labels, divisions and business units. Establish the company's LinkedIn Page, growing by 10k+ followers. Create and distribute monthly email newsletters with over 1k subscriptions and a 70% open rate. Conduct integrated marketing campaigns, creating awareness around activations for artists.
Marketing / Content Coordinator at Bravado - Universal Music Group
June 1, 2024 - August 1, 2024
Organize information for e-commerce launches for artists with a roster of 15+ artists. Issue POs and create SKUs for various tour and eCommerce and tour products. Manage streaming communications within Monday.com and maintain production trackers. Organize physical samples and blank collections across all Bravado artists’ development, including samples shipments. Develop end-to-end marketing campaigns and coordinate cross-functional teams.
Administrative Assistant / Content Creation – Video Editing / Graphic Design / Social Media at KUMON
August 1, 2022 - June 1, 2023
Maintain documentation for 100+ students, mentor and train new employees in company systems and teaching protocols, fostering a collaborative work environment. Support content creation tasks including video editing, graphic design, social media account management, trends monitoring, content calendars, copyrighting, e-newsletters; proficient in Microsoft Office, Google Suite, Monday.com, Canva, and Adobe Creative Cloud.
Social Media Representative / Marketing Director / Production Intern at Pace University
August 1, 2022 - June 1, 2023
Spearheaded traditional and digital marketing initiatives for Pace University’s Music Resource Organization; coordinated end-of-year concerts and campus events; collaborated across departments to drive campaigns; supported production tasks and social media content development.

Education

Bachelor's Degree in Business Administration, Major in Arts & Entertainment Management at Pace University
January 11, 2030 - May 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services