With over 20 years in the media industry, I am a Senior Producer specializing in On-Air Promotions. My career began as a video editor in 2000, and since then I’ve developed a deep expertise in content creation, creative direction, and post-production across multiple channels. I have led editing and production teams, created high-impact promotional campaigns, and worked with some of the largest networks in Pakistan. I bring a strategic vision to every project, delivering content that engages audiences and drives viewer ratings and brand growth. I am skilled in managing end-to-end promo production, from concept development through final output, for TV dramas, feature films and corporate content. My ability to translate creative ideas into visually compelling narratives has contributed to the success of campaigns and elevated the standards of On-Air Promotions. In my current and recent roles, I oversee post-production readiness, arrange voiceovers promptly, and collaborate with graphics teams to create packaging that aligns with the Fixed-Point Chart. I review promotional material to maintain high video and audio quality, ensure censorship compliance, and oversee timely delivery to transmission and social media, while maintaining an organized archive of promotions. I have led transformative campaigns for major networks such as GEO and ARY, shaping channel branding and engaging audiences across TV, online, and social platforms.

Zia-Ur-Rehman Khan

With over 20 years in the media industry, I am a Senior Producer specializing in On-Air Promotions. My career began as a video editor in 2000, and since then I’ve developed a deep expertise in content creation, creative direction, and post-production across multiple channels. I have led editing and production teams, created high-impact promotional campaigns, and worked with some of the largest networks in Pakistan. I bring a strategic vision to every project, delivering content that engages audiences and drives viewer ratings and brand growth. I am skilled in managing end-to-end promo production, from concept development through final output, for TV dramas, feature films and corporate content. My ability to translate creative ideas into visually compelling narratives has contributed to the success of campaigns and elevated the standards of On-Air Promotions. In my current and recent roles, I oversee post-production readiness, arrange voiceovers promptly, and collaborate with graphics teams to create packaging that aligns with the Fixed-Point Chart. I review promotional material to maintain high video and audio quality, ensure censorship compliance, and oversee timely delivery to transmission and social media, while maintaining an organized archive of promotions. I have led transformative campaigns for major networks such as GEO and ARY, shaping channel branding and engaging audiences across TV, online, and social platforms.

Available to hire

With over 20 years in the media industry, I am a Senior Producer specializing in On-Air Promotions. My career began as a video editor in 2000, and since then I’ve developed a deep expertise in content creation, creative direction, and post-production across multiple channels. I have led editing and production teams, created high-impact promotional campaigns, and worked with some of the largest networks in Pakistan. I bring a strategic vision to every project, delivering content that engages audiences and drives viewer ratings and brand growth. I am skilled in managing end-to-end promo production, from concept development through final output, for TV dramas, feature films and corporate content. My ability to translate creative ideas into visually compelling narratives has contributed to the success of campaigns and elevated the standards of On-Air Promotions.

In my current and recent roles, I oversee post-production readiness, arrange voiceovers promptly, and collaborate with graphics teams to create packaging that aligns with the Fixed-Point Chart. I review promotional material to maintain high video and audio quality, ensure censorship compliance, and oversee timely delivery to transmission and social media, while maintaining an organized archive of promotions. I have led transformative campaigns for major networks such as GEO and ARY, shaping channel branding and engaging audiences across TV, online, and social platforms.

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Experience Level

Language

English
Advanced
Urdu
Advanced

Work Experience

Video Editor at R.B.F. Production
January 1, 2000 - January 1, 2002
Started career as Assistant Editor and Cameraman; edited corporate events and documentaries.
Video Editor / Non-Linear Editor at Geo TV Network
January 1, 2002 - January 1, 2003
Edited documentaries, events, talk shows, and program promos for Geo TV; worked on live shows.
Video Editor / Non-Linear Editor at Geo TV Network
January 1, 2003 - January 1, 2005
Edited feature films (Saya e Khuda e Zuljalal, Mausam, Yalgaar) and edited TVCs and university programs.
Promo Producer / Editor at Geo TV Network
January 1, 2005 - January 1, 2008
Directed on-air promotions for news, events, shows; led graphics and packaging improvements to boost creativity and viewership.
Producer Promotions at Neo Active
January 1, 2008 - January 1, 2010
Headed On-Air Promotions, crafting promos for news, events, shows, and digital platforms; led channel graphics and packaging overhaul.
Promo Producer / Editor at JFILM JAHAN FILMS
January 1, 2010 - January 1, 2014
Produced on-air promotions for Chambaili; managed on-air promotions for several broadcasting TV dramas and shows.
Promo Producer / Editor at Geo TV Network
January 1, 2010 - January 1, 2014
On-air promotions and editing work for Geo TV Network.

Education

Film Editor at University of Karachi
January 1, 2015 - January 1, 2016
Bachelor of Commerce at University of Karachi
January 1, 2016 - April 11, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Telecommunications, Professional Services, Software & Internet, Other