With over 5 years of experience across marketing management, creator operations, and event leadership, I specialize in building scalable systems that drive results and brand loyalty. My background is defined by a unique blend of high-level strategic planning and "on-the-ground" execution. I bridge the gap between digital marketing growth and backend operations.…

Julie Johnson

With over 5 years of experience across marketing management, creator operations, and event leadership, I specialize in building scalable systems that drive results and brand loyalty. My background is defined by a unique blend of high-level strategic planning and "on-the-ground" execution. I bridge the gap between digital marketing growth and backend operations.…

Available to hire

With over 5 years of experience across marketing management, creator operations, and event leadership, I specialize in building scalable systems that drive results and brand loyalty. My background is defined by a unique blend of high-level strategic planning and “on-the-ground” execution. I bridge the gap between digital marketing growth and backend operations.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Experience Coordinator at Cantina Labs
April 1, 2024 - Present
Designed and executed influencer strategies to drive creator and platform success for 100+ Meta accounts across 3 creator programs. Led cross-functional collaboration with Sales, Marketing, Community, HR, and Product teams to align company-wide objectives. Cultivated an active user base on the platform through hosting events, Direct-to-Consumer marketing, and creating User Generated Content using in-app tools.
Event Manager at LGNDRY Group
August 1, 2024 - October 1, 2025
Led end-to-end planning and execution for large-scale events at various venues. Recruited, trained, and supervised a team of 80+ event and sales professionals for on-site operations. Designed multi-channel marketing strategies to increase brand awareness and attendance targets.
E-Commerce Coordinator at Balboa Manufacturing
December 1, 2021 - September 1, 2024
Optimized Amazon Seller Central and various e-commerce platforms for major retail brands: Bobster Eyewear and ZAN Headgear. Directed influencer partnerships and social media campaigns across Meta channels to drive traffic and conversion. Managed inventory data and tracked platform maintenance for accurate stock levels.
Social Media Coordinator at Plato’s Closet
March 1, 2022 - August 1, 2023
Managed content creation and scheduling of daily social media channel campaigns to drive brand awareness at in-store events. Achieved growth milestones, including a TikTok video surpassing 4 million views and 500,000 likes. Performed stock management, store design, and cross-collaboration between buyers, sellers, and associates.
Freelance Instagram Manager at Sovo Social
May 1, 2020 - August 1, 2022
Directed Instagram growth for a diverse portfolio of small businesses across the U.S., including Rebecca Rice Photography and Laurex Realty Advisors. Tracked analytics to refine social strategies, consistently optimizing content and branding.
Marketing Manager at Osters & Associates
November 1, 2020 - December 1, 2021
Led marketing initiatives and client outreach for a professional services firm, including content strategy, social media, and digital campaigns.

Education

Master of Business Administration (MBA) at Texas A&M University - Corpus Christi
August 1, 2025 - August 1, 2026
Bachelor of Science in Marketing at San Diego State University
August 1, 2021 - December 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education

Skills

Experience Level