I am a UCSC graduate with a bachelor's in Psychology and a minor in black studies. as a passionate digital marketing alumni at COOP Careers, I aim to explore new horizons by exploring paths and embracing discovery. I am currently eager to pursue a career in digital marketing, focusing specifically on paid social roles where I can apply my skills in real-world scenarios.

Yafet Gebres

I am a UCSC graduate with a bachelor's in Psychology and a minor in black studies. as a passionate digital marketing alumni at COOP Careers, I aim to explore new horizons by exploring paths and embracing discovery. I am currently eager to pursue a career in digital marketing, focusing specifically on paid social roles where I can apply my skills in real-world scenarios.

Available to hire

I am a UCSC graduate with a bachelor’s in Psychology and a minor in black studies. as a passionate digital marketing alumni at COOP Careers, I aim to explore new horizons by exploring paths and embracing discovery. I am currently eager to pursue a career in digital marketing, focusing specifically on paid social roles where I can apply my skills in real-world scenarios.

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Work Experience

Senior Business Analytics Captain at COOP Careers
July 1, 2025 - May 31, 2026
Facilitated bi-weekly, in-person workshops at San Francisco State University covering business analytics foundations, professional development, and job readiness. Co-led a cohort of 50+ fellows, partnering with co-captains and the program manager to drive a 95% completion rate for career readiness portfolios. Coordinated cross-functional workshops by managing schedules, communications, and deliverables while tracking engagement using structured documentation systems. Guided students in applying data interpretation and real-world problem-solving techniques to strengthen analytical thinking and communication skills for professional environments.
Digital Marketing Captain at COOP Careers
January 1, 2025 - June 30, 2025
Mentored 14 apprentices through capstone project development, guiding brainstorming, Excel-based data analysis, and client presentation preparation to ensure 100% project completion. Designed and delivered 10+ Excel training workshops on pivot tables, campaign metrics, and budget tracking, improving fellows’ data analysis competency by 25% based on rubric assessments. Coached fellows on professional presentation skills (slide design and Q&A strategies), resulting in 12/14 fellows achieving 4.5+/5 scores on client presentation evaluations. Conducted 1:1 career coaching sessions to optimize resumes and LinkedIn profiles (3) and ran mock interviews; 2/3 fellows secured interviews within 30 days post-fellowship.

Education

Bachelor of Arts in Psychology (Minor in Black Studies) at University of California, Santa Cruz
March 1, 2023 - December 31, 2024

Qualifications

Google Search Ads
December 1, 2024 - July 7, 2026
Google Ads Measurement
December 1, 2024 - July 7, 2026

Industry Experience

Education, Professional Services, Media & Entertainment, Non-Profit Organization