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Marketing Manager and Digital Strategist with over 10 years of experience leading social media, content, and digital growth strategies for brands in healthcare, beauty, and service-based industries. Highly motivated by building strong brand positioning, meaningful online communities, and performance-driven campaigns that combine creativity with data. Currently focused on scaling digital ecosystems, improving engagement, and aligning marketing strategy with business objectives, while maintaining a solid awareness of digital security best practices.…Marketing Manager and Digital Strategist with over 10 years of experience leading social media, content, and digital growth strategies for brands in healthcare, beauty, and service-based industries. Highly motivated by building strong brand positioning, meaningful online communities, and performance-driven campaigns that combine creativity with data. Currently focused on scaling digital ecosystems, improving engagement, and aligning marketing strategy with business objectives, while maintaining a solid awareness of digital security best practices.

Yaimy Álvarez Martín

Digital Marketer, Brand Strategist, Marketing Strategist, +4

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Marketing Manager and Digital Strategist with over 10 years of experience leading social media, content, and digital growth strategies for brands in healthcare, beauty, and service-based industries. Highly motivated by building strong brand positioning, meaningful online communities, and performance-driven campaigns that combine creativity with data. Currently focused on scaling digital ecosystems, improving engagement, and aligning marketing strategy with business objectives, while maintaining a solid awareness of digital security best practices.…Marketing Manager and Digital Strategist with over 10 years of experience leading social media, content, and digital growth strategies for brands in healthcare, beauty, and service-based industries. Highly motivated by building strong brand positioning, meaningful online communities, and performance-driven campaigns that combine creativity with data. Currently focused on scaling digital ecosystems, improving engagement, and aligning marketing strategy with business objectives, while maintaining a solid awareness of digital security best practices.

Available to hire

Marketing Manager and Digital Strategist with over 10 years of experience leading social media, content, and digital growth strategies for brands in healthcare, beauty, and service-based industries. Highly motivated by building strong brand positioning, meaningful online communities, and performance-driven campaigns that combine creativity with data. Currently focused on scaling digital ecosystems, improving engagement, and aligning marketing strategy with business objectives, while maintaining a solid awareness of digital security best practices.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

German

Beginner

Work Experience

Marketing Director (Digital & Growth) at The Dental Class

January 1, 2020 - October 1, 2021

Coordinated digital and growth marketing strategy, content planning, and email marketing. Led website development and digital infrastructure optimization. Conducted and coordinated interviews with key professionals in the dental sector, generating high-value content and strengthening brand authority. Managed overall digital marketing and growth initiatives for the brand; built and managed the brand's digital ecosystem to ensure coherence, performance, and sustainable growth.

Marketing Director (Digital & Growth) at Espacio María Luján

December 1, 2013 - Present

Lead the overall digital marketing and communications strategy, acting as Marketing Director for the brand. Define and execute growth-oriented strategies focused on brand positioning, audience expansion, and revenue support. Oversee all digital channels including content strategy, social media, email marketing, and web presence. Drive business growth through data-informed decisions, long-term planning, and consistent brand storytelling. Build and manage the brand's digital ecosystem, ensuring coherence, performance, and sustainable growth.

Marketing & Communication Specialist at Plover Digital

February 1, 2021 - August 1, 2023

Designed and executed digital strategies to enhance brand visibility and engagement. Managed social media accounts with a focus on consistency, performance, and secure workflows. Analyzed user behavior and campaign results to optimize content strategies. Supported website development and SEO/SEM initiatives.

Marketing & Communications Specialist at The Dental Class

January 1, 2020 - October 1, 2021

Coordinated communications strategy, content planning, and email marketing. Led web development and digital infrastructure optimization. Conducted and coordinated interviews with key professionals in the dental sector, generating high-value content and strengthening brand authority.

Marketing Director at Dream Marketing

December 1, 2019 - Present

Lead digital marketing & communications strategy, acting as Marketing Director for the brand. Define and execute growth-oriented strategies focused on brand positioning, audience expansion, and revenue support. Oversee all digital channels including content strategy, social media, email marketing, and web presence. Build and manage the brand’s digital ecosystem, ensuring coherence, performance, and sustainable growth.