Available to hire
Hi, I’m Yannique Graham, a Salesforce Marketing Cloud professional with 5 years of experience in email development and digital communication management. I’m skilled in HTML, SFMC, AMPscript, and CSS.
I’ve delivered timely communications to 100,000+ Delta employees and trained 80+ stakeholders to improve internal communications. I enjoy building reusable components, driving personalization, and improving workflow through agile practices.
Skills
Experience Level
Language
English
Fluent
Work Experience
VP of Martech at Sora Terra Energy
May 1, 2025 - PresentBuilt lifecycle marketing series (welcome, onboarding, nurture, re-engagement, and support) aligned with customer journeys. Enhanced engagement, retention, and conversion; managed social media content across platforms to maintain a consistent brand presence. Ensured high-quality email performance via QA testing across major clients and devices. Collaborated with executive leadership to align messaging with product updates and business priorities. Supported personalization in email journeys using dynamic content to create relevant customer experiences.
SFMC Email Specialist at Delta Air Lines
February 1, 2025 - PresentBuilt and deployed high-quality internal emails using WYSIWYG, HTML, and BYO content blocks to reach 100,000+ Delta employees. Trained 80+ stakeholders on processes, tools, and best practices to improve internal communications. Developed modular SFMC components for reuse across templates, enhancing personalization, efficiency, and scalability. Managed projects in two-week Agile sprints to improve workflow predictability and delivery speed. Created data extensions to improve audience accuracy and ensure messages reached the correct operational groups.
Email Developer at CodeX
August 1, 2019 - February 1, 2025Built and optimized landing pages and forms to support lead capture and campaign performance. Improved email deliverability and authentication by troubleshooting and assisting with DKIM setup. Developed and maintained automated email journeys (welcome flows and lifecycle campaigns). Supported data-driven optimization through A/B testing, and enhanced message personalization with AMPscript and dynamic content.
Education
Qualifications
Salesforce Marketing Cloud - Email Marketing Specialist Certification
January 1, 2025 - January 9, 2026Salesforce Marketing Cloud - Administrator Certification
January 1, 2026 - January 9, 2026Industry Experience
Software & Internet, Professional Services
Skills
Experience Level
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