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Social media and marketing professional specializing in end-to-end content strategy, bilingual (English/Spanish) short-form video planning and production, and performance tracking. I build trust-driven educational content, grow client bookings, and integrate SEO and booking systems into websites. I also support brands across digital and screen-time/digital-deto x spaces by creating content calendars, short-form scripts, and repeatable production SOPs, using analytics and trend research to inform strategy across Instagram and TikTok.…Social media and marketing professional specializing in end-to-end content strategy, bilingual (English/Spanish) short-form video planning and production, and performance tracking. I build trust-driven educational content, grow client bookings, and integrate SEO and booking systems into websites. I also support brands across digital and screen-time/digital-deto x spaces by creating content calendars, short-form scripts, and repeatable production SOPs, using analytics and trend research to inform strategy across Instagram and TikTok.

Yarahis Feliciano Cortes

Social Media Manager, Digital Marketer, Marketing Analyst, +1

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Social media and marketing professional specializing in end-to-end content strategy, bilingual (English/Spanish) short-form video planning and production, and performance tracking. I build trust-driven educational content, grow client bookings, and integrate SEO and booking systems into websites. I also support brands across digital and screen-time/digital-deto x spaces by creating content calendars, short-form scripts, and repeatable production SOPs, using analytics and trend research to inform strategy across Instagram and TikTok.…Social media and marketing professional specializing in end-to-end content strategy, bilingual (English/Spanish) short-form video planning and production, and performance tracking. I build trust-driven educational content, grow client bookings, and integrate SEO and booking systems into websites. I also support brands across digital and screen-time/digital-deto x spaces by creating content calendars, short-form scripts, and repeatable production SOPs, using analytics and trend research to inform strategy across Instagram and TikTok.

Available to hire

Social media and marketing professional specializing in end-to-end content strategy, bilingual (English/Spanish) short-form video planning and production, and performance tracking. I build trust-driven educational content, grow client bookings, and integrate SEO and booking systems into websites.

I also support brands across digital and screen-time/digital-deto x spaces by creating content calendars, short-form scripts, and repeatable production SOPs, using analytics and trend research to inform strategy across Instagram and TikTok.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Owner & Social Media Manager at Maravé Salon

April 1, 2026 - Present

Owned end-to-end social media strategy including content planning, filming, editing, captions, publishing, and performance tracking with no outside creative/account support. Built reusable Reel and caption templates and a bilingual (English/Spanish) monthly content calendar for planning, publishing, and tracking performance across posts. Created fact-checked educational hair-health content series (saltwater exposure, frizz, hydration) using still graphics and carousels to build client trust and drive bookings. Designed and launched the salon website (HTML/CSS/JS) with SEO metadata and integrated Square booking system. Developed a model-call marketing campaign with bilingual promotional content and an online application process, growing the client base among target demographics.

Social Media Manager (Client Account) at Digital Wellness Startup

January 1, 2026 - April 1, 2026

Owned social media strategy for a brand in the screen-time/digital-detox space, writing short-form video scripts and Spanish-language content calendars. Developed viral hook frameworks and standard operating procedures (SOPs) to guide consistent short-form video production. Tracked platform analytics and researched digital trends and competitor content to inform strategy across Instagram and TikTok.

Marketing & Administrative Support at HL Painting Corp (Client Account)

January 1, 2025 - December 1, 2026

Adapted content voice and messaging for a construction/trades B2B audience while coordinating directly with business owners and clients on invoices, quotes, and proposals. Designed and launched a networking event and membership program for construction and trades professionals in western Puerto Rico, including a tiered membership model and onboarding process.