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I'm a solutions-driven marketing executive with hands-on experience in planning and optimizing paid search campaigns across Google Ads and Microsoft Ads. I leverage data and audience insights to drive lead generation, conversions, and ROI for global brands. I'm eager to expand across broader paid media channels, continue testing, and deliver measurable growth while collaborating with cross-functional teams to align with business goals.…I'm a solutions-driven marketing executive with hands-on experience in planning and optimizing paid search campaigns across Google Ads and Microsoft Ads. I leverage data and audience insights to drive lead generation, conversions, and ROI for global brands. I'm eager to expand across broader paid media channels, continue testing, and deliver measurable growth while collaborating with cross-functional teams to align with business goals.

Yashi Sharma

Digital Marketer, Marketing Consultant, PPC Manager, +3

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I'm a solutions-driven marketing executive with hands-on experience in planning and optimizing paid search campaigns across Google Ads and Microsoft Ads. I leverage data and audience insights to drive lead generation, conversions, and ROI for global brands. I'm eager to expand across broader paid media channels, continue testing, and deliver measurable growth while collaborating with cross-functional teams to align with business goals.…I'm a solutions-driven marketing executive with hands-on experience in planning and optimizing paid search campaigns across Google Ads and Microsoft Ads. I leverage data and audience insights to drive lead generation, conversions, and ROI for global brands. I'm eager to expand across broader paid media channels, continue testing, and deliver measurable growth while collaborating with cross-functional teams to align with business goals.

Available to hire

I’m a solutions-driven marketing executive with hands-on experience in planning and optimizing paid search campaigns across Google Ads and Microsoft Ads. I leverage data and audience insights to drive lead generation, conversions, and ROI for global brands. I’m eager to expand across broader paid media channels, continue testing, and deliver measurable growth while collaborating with cross-functional teams to align with business goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

DaVinci Resolve Studio

Intermediate

Language

English

Fluent

Work Experience

Executive Paid Search at WPP Media, India - Gurugram

December 1, 2023 - Present

Plan and execute paid marketing campaigns across Google Ads and Microsoft Ads for global brands including Nestlé Health Science, Paramount Pictures, and Corby. Develop and maintain data-driven performance dashboards in Google Looker Studio, enhancing campaign visibility and enabling real-time decision-making for stakeholders. Deliver 40+ actionable insights across multiple marketplaces, driving efficiency, scalability, and improved ROI. Led budget forecasting and pacing ensuring optimized media spend and alignment with quarterly business goals. Create compelling ad copies and analyze consumer behavior trends to improve campaign relevance and audience engagement. Achieved a 10% increase in CTR through audience segmentation, bid optimization, and continuous A/B testing of creatives.

Trainee at WPP Media, India - Gurugram

November 30, 2023 - September 10, 2025

Gained hands-on experience managing paid social and search marketing campaigns across platforms. Conducted keyword research and competitor analysis to support data-driven campaign optimization strategies. Implemented strategic bidding and audience segmentation techniques to improve cost-efficiency and performance. Assisted with campaign audits and reporting, tracking key performance indicators (KPIs) to ensure alignment with business goals.