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Creative Social Media Manager & Graphic Designer focused on helping brands stand out online through strategic content and eye-catching visuals. I specialize in social media management, brand graphics, and digital marketing materials that boost engagement and tell a clear, authentic story. Organized, collaborative, and big on clean design that actually works.…

Yasmine Shead

Project Manager, Social Media Manager, Content Creator, +5

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Creative Social Media Manager & Graphic Designer focused on helping brands stand out online through strategic content and eye-catching visuals. I specialize in social media management, brand graphics, and digital marketing materials that boost engagement and tell a clear, authentic story. Organized, collaborative, and big on clean design that actually works.…

Available to hire

Creative Social Media Manager & Graphic Designer focused on helping brands stand out online through strategic content and eye-catching visuals. I specialize in social media management, brand graphics, and digital marketing materials that boost engagement and tell a clear, authentic story. Organized, collaborative, and big on clean design that actually works.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Final Cut Pro X

Expert

WordPress

Intermediate

Language

English

Fluent

Spanish; Castilian

Beginner

Work Experience

Marketing & Events Assistant at Grind & Prosper Hospitality (Louisiana Purchase)

August 1, 2024 - Present

Grew and maintained a large social media following, increasing engagement by 8% through targeted campaigns and consistent content creation. Designed marketing materials (flyers, posters, digital assets) that contributed to a 12% increase in event attendance and brand visibility. Developed and maintained the restaurant website, ensuring up-to-date content and a seamless user experience. Created and managed ticketing platforms, achieving a 27% increase in ticket sales for events. Tracked and analyzed monthly performance metrics, delivering positive percentage growth in engagement, website traffic, and conversion rates.

Marketing & Events Coordinator at Flavors of East Africa

August 1, 2021 - Present

Organized and executed major events, including Coach Ella, Desert Hearts, Taste of Soul, Stagecoach, and more. Collaborated with vendors, sponsors, and event owners to build successful partnerships. Developed and implemented marketing strategies, including social media and email campaigns. Managed event budgets, ensuring cost efficiency in labor and materials. Led and coordinated a team of volunteers and staff, providing schedules and support. Overseen event logistics, including venue selection, setup, and transportation. Conducted post-event reviews to evaluate performance, gather feedback, and identify improvement opportunities.

Assistant Project Manager at Lowe Motion LLC

January 1, 2023 - July 1, 2024

Collaborated with clients to deliver tailored design solutions. Defined project scope, goals, and deliverables. Created project plans with Gantt charts and WBS. Optimized resources (personnel, equipment, materials). Secured sponsorships, increasing event funding by 34%. Managed setup/ teardown and ensured smooth execution. Directed cross-functional teams, overseeing task completion. Designed logos, brochures, social media graphics, and promotional materials. Led social media campaigns and email marketing to boost event visibility.

Social Media Coordinator / Project Coordinator at SD SU Black Resource Center

June 1, 2019 - December 1, 2022

Maintain upkeep of all social media platforms and inquiries. Creating and digitally designing flyers to promote marketing. Checking in and welcoming all visitors. Planning and hosting virtual and in-person events to enhance the success and connection between students, staff & faculty in the Black community. Hosting virtual front desk hours via Zoom. Maintaining social media presence by tracking impressions via Google.