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With experience as an Art Director and founder of the advertising agency OREA, I have developed solid skills in Adobe Creative Suite, branding as well as packaging design and motion design. I had the opportunity to work on branding projects for compa- nies in different sectors, collaborating with internal and external teams to design visual communication materials. My ability to manage projects from A to Z, from design to production, has allowed me to develop a global vision of the creative process.…With experience as an Art Director and founder of the advertising agency OREA, I have developed solid skills in Adobe Creative Suite, branding as well as packaging design and motion design. I had the opportunity to work on branding projects for compa- nies in different sectors, collaborating with internal and external teams to design visual communication materials. My ability to manage projects from A to Z, from design to production, has allowed me to develop a global vision of the creative process.

Yosr Kechida

Art Director, Packaging Designer, Graphic Designer, +3

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With experience as an Art Director and founder of the advertising agency OREA, I have developed solid skills in Adobe Creative Suite, branding as well as packaging design and motion design. I had the opportunity to work on branding projects for compa- nies in different sectors, collaborating with internal and external teams to design visual communication materials. My ability to manage projects from A to Z, from design to production, has allowed me to develop a global vision of the creative process.…With experience as an Art Director and founder of the advertising agency OREA, I have developed solid skills in Adobe Creative Suite, branding as well as packaging design and motion design. I had the opportunity to work on branding projects for compa- nies in different sectors, collaborating with internal and external teams to design visual communication materials. My ability to manage projects from A to Z, from design to production, has allowed me to develop a global vision of the creative process.

Available to hire

With experience as an Art Director and founder of the advertising agency OREA,
I have developed solid skills in Adobe Creative Suite, branding as well as packaging
design and motion design. I had the opportunity to work on branding projects for compa-
nies in different sectors, collaborating with internal and external teams to design visual
communication materials. My ability to manage projects from A to Z, from design to
production, has allowed me to develop a global vision of the creative process.

Skills

Experience Level

Branding

Expert

Brand Identity

Expert

Language

Arabic

Fluent

French

Fluent

English

Intermediate

Work Experience

Creative Agency (OREA) - Branding & Design Packaging at OREA

January 1, 2012 - Present

Agence hybride de création depuis 2012 : branding, design packaging, stratégie des marques et édition. OREA accompagne le client dès la définition du brief, avec une phase de brainstorming et création de moodboard, puis un benchmark concurrentiel local et international. L’agence propose une offre budgétaire après réception du brief, présente des pistes créatives entre J+7 et J+15, puis exécute les livrables pour assurer la pérennité du projet. Elle met l’accent sur une communication créative issue d’une analyse et d’une projection, et vise des stratégies simples, durables, performantes et rentables. Pour la confidentialité, les documents sont protégés par mot de passe et des accords de confidentialité peuvent être signés.

Agence de branding, design et packaging (depuis 2012) at OREA

January 1, 2012 - Present

Accompagnement client de bout en bout : cadrage du brief, phase de brainstorming et création de moodboard, analyse de la concurrence via benchmark local et international, puis élaboration d’un concept créatif et stratégique. Déclinaison en branding, design packaging et édition (plates-formes de marque, identité visuelle et déclinaisons produit). Présentation d’offres budgétaires pour validation, planification des pistes créatives (J+7 à J+15) et exécution après validation (2 à 3 jours pour la mise en route). Engagement sur la confidentialité (documents protégés, accord de confidentialité possible) et propriété des propositions validées.