I’m Yelzhan Nurtileu, a product, graphic, and games designer who builds end-to-end experiences and ships them. I designed and built SuRey solo—a trilingual health app for iOS and Android—covering hydration, nutrition, medication reminders, and an AI assistant, then took care of the interface system and retention loop (mascot-led progression, levels, streaks, and real-world rewards) as well as the full launch kit. I am a student in London. I also founded Katsumi Games and shipped four Unity titles solo, taking ownership of concept, art, UI, animation, and releases. Alongside games, I’ve been the sole designer for a city basketball league’s weekly matchday graphics and scoreboard outputs, and I built an independent clothing label from the initial mark to finished garments. I’m currently pursuing BA (Hons) Games Design at UAL in London, with a strong focus on interaction, visual systems, prototyping, and audience research.

Yelzhan Nurtileu

I’m Yelzhan Nurtileu, a product, graphic, and games designer who builds end-to-end experiences and ships them. I designed and built SuRey solo—a trilingual health app for iOS and Android—covering hydration, nutrition, medication reminders, and an AI assistant, then took care of the interface system and retention loop (mascot-led progression, levels, streaks, and real-world rewards) as well as the full launch kit. I am a student in London. I also founded Katsumi Games and shipped four Unity titles solo, taking ownership of concept, art, UI, animation, and releases. Alongside games, I’ve been the sole designer for a city basketball league’s weekly matchday graphics and scoreboard outputs, and I built an independent clothing label from the initial mark to finished garments. I’m currently pursuing BA (Hons) Games Design at UAL in London, with a strong focus on interaction, visual systems, prototyping, and audience research.

Available to hire

I’m Yelzhan Nurtileu, a product, graphic, and games designer who builds end-to-end experiences and ships them. I designed and built SuRey solo—a trilingual health app for iOS and Android—covering hydration, nutrition, medication reminders, and an AI assistant, then took care of the interface system and retention loop (mascot-led progression, levels, streaks, and real-world rewards) as well as the full launch kit. I am a student in London.

I also founded Katsumi Games and shipped four Unity titles solo, taking ownership of concept, art, UI, animation, and releases. Alongside games, I’ve been the sole designer for a city basketball league’s weekly matchday graphics and scoreboard outputs, and I built an independent clothing label from the initial mark to finished garments. I’m currently pursuing BA (Hons) Games Design at UAL in London, with a strong focus on interaction, visual systems, prototyping, and audience research.

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Experience Level

Expert
Expert
Expert
Expert

Language

Kazakh
Fluent
Russian
Advanced
English
Advanced

Work Experience

Founder & Product Designer at SuRey
January 1, 2026 - Present
Designed and built SuRey solo, a trilingual consumer mobile health app for iOS and Android. Owned the concept, interface system, and retention loop, including a character-led mascot, dark mode, levels, streaks, and real-world rewards. Covered core features such as hydration, nutrition, medication reminders, and an AI assistant. Localized the product into Kazakh, Russian, and English. Also created the go-to-market launch materials including App Store screenshots, a promo video, an Instagram campaign, a landing page, and investor decks.
Founder & Designer at Tsentner
January 1, 2023 - Present
Built an independent clothing label from scratch: created the brand mark and type treatment, designed garment graphics and campaign imagery, and managed the production pipeline. Coordinated suppliers, handled print production, and performed quality control from initial design through to finished garments.
Founder & Designer at Katsumi Games
January 1, 2023 - Present
Independent studio making narrative games from Kazakh history. Shipped four Unity titles solo—Aitugan, Finding My Lost Pieces, Free Thrower, and CHessTer—handling concept, art, UI, animation, and release. Conducted structured playtests using survey instruments, then rebuilt sequences based on evidence collected from users to improve narrative flow and player experience.

Education

BA (Hons) Games Design at University of the Arts London — London College of Communication
January 1, 2025 - January 1, 2028
High School Diploma at International School of Astana
January 11, 2030 - September 2, 2026

Qualifications

1st place (ISA Hackathon) — Lead UI/UX designer
January 11, 2030 - September 2, 2026

Industry Experience

Healthcare, Gaming, Education, Media & Entertainment, Retail