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Hi, I'm Yogi, a Senior Product Data Scientist who translates machine learning into practical product roadmaps. I've spent 8 years helping customer-focused tech platforms optimize pricing, promotions, and discovery to drive activation and revenue. I love turning data into scalable products and measurable ROI, and I enjoy collaborating with cross-functional teams to ship high-impact initiatives. When I’m not modeling, I’m building robust data pipelines, automating workflows, and sharing insights through dashboards to democratize data across the organization. I’m passionate about mentoring teammates and turning experiments into repeatable, business-friendly outcomes.…Hi, I'm Yogi, a Senior Product Data Scientist who translates machine learning into practical product roadmaps. I've spent 8 years helping customer-focused tech platforms optimize pricing, promotions, and discovery to drive activation and revenue. I love turning data into scalable products and measurable ROI, and I enjoy collaborating with cross-functional teams to ship high-impact initiatives. When I’m not modeling, I’m building robust data pipelines, automating workflows, and sharing insights through dashboards to democratize data across the organization. I’m passionate about mentoring teammates and turning experiments into repeatable, business-friendly outcomes.

Yogi Cahyo Nyono

Data Scientist, Data Analyst, AI Engineer, +3

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Hi, I'm Yogi, a Senior Product Data Scientist who translates machine learning into practical product roadmaps. I've spent 8 years helping customer-focused tech platforms optimize pricing, promotions, and discovery to drive activation and revenue. I love turning data into scalable products and measurable ROI, and I enjoy collaborating with cross-functional teams to ship high-impact initiatives. When I’m not modeling, I’m building robust data pipelines, automating workflows, and sharing insights through dashboards to democratize data across the organization. I’m passionate about mentoring teammates and turning experiments into repeatable, business-friendly outcomes.…Hi, I'm Yogi, a Senior Product Data Scientist who translates machine learning into practical product roadmaps. I've spent 8 years helping customer-focused tech platforms optimize pricing, promotions, and discovery to drive activation and revenue. I love turning data into scalable products and measurable ROI, and I enjoy collaborating with cross-functional teams to ship high-impact initiatives. When I’m not modeling, I’m building robust data pipelines, automating workflows, and sharing insights through dashboards to democratize data across the organization. I’m passionate about mentoring teammates and turning experiments into repeatable, business-friendly outcomes.

Available to hire

Hi, I’m Yogi, a Senior Product Data Scientist who translates machine learning into practical product roadmaps. I’ve spent 8 years helping customer-focused tech platforms optimize pricing, promotions, and discovery to drive activation and revenue. I love turning data into scalable products and measurable ROI, and I enjoy collaborating with cross-functional teams to ship high-impact initiatives.

When I’m not modeling, I’m building robust data pipelines, automating workflows, and sharing insights through dashboards to democratize data across the organization. I’m passionate about mentoring teammates and turning experiments into repeatable, business-friendly outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Indonesian

Advanced

Work Experience

Data Scientist, Search Team at ByteDance, TikTok Shop, E-Commerce

January 1, 2024 - August 1, 2025

Diagnosed inefficiencies in the legacy discount logic and engineered a personalised product recommendation model (XGBoost) to allocate subsidies. The model targeted high-relevance products for new users, outperforming the previous system and delivering a 4.49% uplift in New User Activation in the Philippines. Automated campaign workflow for product curation, reducing manual workload and accelerating time-to-market for promotions, contributing to a 21.99pp GMV uplift over prior campaigns. Established a daily monitoring system for Subsidy-to-GMV efficiency across five SEA markets, improving ROI visibility and enabling agile campaign adjustments. Led the product instrumentation strategy for new Search features, defining event taxonomy and success metrics, with funnel observability that reduced hot-fix response times from days to hours.

Principal Data Analyst, Customer Data Platform Team (CDP) at GoTo - Gojek Tokopedia

October 1, 2023 - January 1, 2024

Engineered a unified Single Customer View (CDP) for 50M+ users by integrating identity resolution and LLM-based demographic prediction. The infrastructure became the backbone for hyper-personalised marketing, directly unlocking higher ROI for campaigns across the ecosystem.

Intern Data Scientist at LSEG, MarketPsych, Financial Services

June 1, 2023 - August 1, 2023

Engineered a volatility prediction framework leveraging alternative ESG data (MarketPsych) to enhance risk modelling for FTSE 100 assets. The Random Forest model achieved a 12-20% RMSE reduction, earning a feature in a Refinitiv corporate blog for its applied value.

Lead Data Analyst, Payment Team at Tokopedia, E-Commerce

July 1, 2019 - July 1, 2022

Directed the analytics roadmap for Payment Products, mentoring a team of three to deliver high-impact insights. Standardised measurement frameworks to align cross-functional stakeholders, reducing ambiguity and accelerating data-driven product iterations. Democratised data access by launching a Self-Service Analytics platform, embedded with Random Forest segmentation, reclaiming 20 repetitive monthly tasks and driving a 50% improvement in Click-Through Rates (CTR). Engineered a payment propensity model (Multi-Layer Perceptron) to optimise the payment channel mix, reducing MDR fees while driving a 2% uplift in adoption.

Data Scientist, Econometrics Team at Grab, Technology and Transportation

January 1, 2018 - July 1, 2019

Strengthened Platform Trust & Safety by engineering an unsupervised learning model (K-Means) to detect fraudulent driver clusters. This initiative autonomously flagged 80-120 malicious actors monthly, directly curbing revenue leakage and protecting platform integrity in key regional markets.

Data Scientist, Customer Service Improvement Team at Bukalapak, E-Commerce

September 1, 2016 - January 1, 2018

Developed an end-to-end after-sales analytics framework (Churn, Funnel, Sentiment) to detect user friction. Enabled stakeholders to identify at-risk customers and launch targeted retention campaigns.