Hi, I’m Yash Sagar, a growth-focused digital marketing professional with 7+ years of experience driving B2B lead generation and revenue growth through performance marketing, funnel optimization, and data-driven strategies. I’ve built and scaled end-to-end marketing funnels for startups and SMEs, led investor-facing growth initiatives, and enjoy turning complex data into actionable campaigns that deliver measurable results. I thrive in fast-paced environments across IT, services, and industrial B2B sectors, and I’m passionate about optimizing CPL, conversion rates, and ROI through a mix of strategic planning, experimentation, and cross-functional collaboration.

Yash Sagar

Hi, I’m Yash Sagar, a growth-focused digital marketing professional with 7+ years of experience driving B2B lead generation and revenue growth through performance marketing, funnel optimization, and data-driven strategies. I’ve built and scaled end-to-end marketing funnels for startups and SMEs, led investor-facing growth initiatives, and enjoy turning complex data into actionable campaigns that deliver measurable results. I thrive in fast-paced environments across IT, services, and industrial B2B sectors, and I’m passionate about optimizing CPL, conversion rates, and ROI through a mix of strategic planning, experimentation, and cross-functional collaboration.

Available to hire

Hi, I’m Yash Sagar, a growth-focused digital marketing professional with 7+ years of experience driving B2B lead generation and revenue growth through performance marketing, funnel optimization, and data-driven strategies. I’ve built and scaled end-to-end marketing funnels for startups and SMEs, led investor-facing growth initiatives, and enjoy turning complex data into actionable campaigns that deliver measurable results.

I thrive in fast-paced environments across IT, services, and industrial B2B sectors, and I’m passionate about optimizing CPL, conversion rates, and ROI through a mix of strategic planning, experimentation, and cross-functional collaboration.

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Language

English
Advanced
Hindi
Advanced

Work Experience

Growth Marketer at Market Evolution
January 1, 2021 - Present
Managed end-to-end marketing funnels and performance campaigns; generated 300+ leads per month; reduced CPL by up to 30% through optimization; built end-to-end funnels (ads to CRM workflows) and conducted A/B testing for ads and landing pages across B2B IT/services.
Founder at Legal Ladder
January 1, 2021 - Present
Founded a legal-tech startup, scaled to revenue stage with investor backing; designed business model, pricing, and digital acquisition strategy; onboarded investors; led marketing and customer onboarding while gaining hands-on exposure to startups' scalability and investor management.
Founder at Legal Ladder
January 1, 2019 - December 31, 2021
Built and scaled a legal-tech platform to revenue stage. Designed acquisition strategies and pricing models. Managed investor relations and growth strategy.
Digital Marketing Executive at Industry Shine
January 1, 2017 - December 31, 2019
Executed SEO and paid marketing initiatives for a B2B industrial e-commerce platform to increase traffic and inquiries; Improved traffic and lead generation through campaigns.
Digital Marketing Executive at Industry Shine – Industrial E-commerce Platform
January 1, 2016 - January 1, 2019
Executed SEO and paid marketing initiatives to increase traffic and inquiries. Supported lead generation and vendor visibility through digital campaigns and content promotion.

Education

Master of Business Administration (MBA) at Symbiosis University, Gurgaon
January 1, 2015 - January 1, 2017
Bachelor of Technology (B.Tech) at Kurukshetra University
January 1, 2011 - January 1, 2015
Master of Business Administration (MBA) at Symbiosis University, Gurugram
January 1, 2015 - December 31, 2017
Bachelor of Technology (B.Tech) at Indraprastha University
January 1, 2011 - January 1, 2015

Qualifications

Meta Ads Certification (Udemy)
January 11, 2030 - January 24, 2026
Entrepreneurship Development
January 11, 2030 - January 24, 2026
PPC Campaigns
January 11, 2030 - January 24, 2026
Email Marketing
January 11, 2030 - January 24, 2026
Marketing Automation
January 11, 2030 - January 24, 2026
CRM & Sales Coordination
January 11, 2030 - January 24, 2026
Meta Ads Certification
January 11, 2030 - July 4, 2026
Entrepreneurship Development Certification
January 11, 2030 - July 4, 2026

Industry Experience

Software & Internet, Professional Services, Manufacturing, Retail, Media & Entertainment, Education, Other