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Hi, I’m Yasemin Gunhan, a brand and visual identity designer helping startups and growing businesses build clear, scalable brands. I start with positioning and market understanding, then translate that into visual systems that can scale across teams and markets. I’ve worked with international clients across Europe and North America, led brand identity projects from concept to guidelines, and I’m open to permanent or contract roles, relocation, and design collaborations.…Hi, I’m Yasemin Gunhan, a brand and visual identity designer helping startups and growing businesses build clear, scalable brands. I start with positioning and market understanding, then translate that into visual systems that can scale across teams and markets. I’ve worked with international clients across Europe and North America, led brand identity projects from concept to guidelines, and I’m open to permanent or contract roles, relocation, and design collaborations.

Yasemin Turksever Gunhan

Brand Designer, Graphic Designer, Designer, +4

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Hi, I’m Yasemin Gunhan, a brand and visual identity designer helping startups and growing businesses build clear, scalable brands. I start with positioning and market understanding, then translate that into visual systems that can scale across teams and markets. I’ve worked with international clients across Europe and North America, led brand identity projects from concept to guidelines, and I’m open to permanent or contract roles, relocation, and design collaborations.…Hi, I’m Yasemin Gunhan, a brand and visual identity designer helping startups and growing businesses build clear, scalable brands. I start with positioning and market understanding, then translate that into visual systems that can scale across teams and markets. I’ve worked with international clients across Europe and North America, led brand identity projects from concept to guidelines, and I’m open to permanent or contract roles, relocation, and design collaborations.

Available to hire

Hi, I’m Yasemin Gunhan, a brand and visual identity designer helping startups and growing businesses build clear, scalable brands. I start with positioning and market understanding, then translate that into visual systems that can scale across teams and markets.

I’ve worked with international clients across Europe and North America, led brand identity projects from concept to guidelines, and I’m open to permanent or contract roles, relocation, and design collaborations.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Brand & Visual Identity Lead at Alesta Marine

August 1, 2025 - Present

Lead the development and execution of Alesta Marine’s brand and visual identity from the ground up. Designed the complete visual identity system, including logo structure, typography, color palette, and brand guidelines. Defined and maintained the visual direction across the website, marketing materials, and customer-facing communications to ensure clarity, consistency, and a premium brand presence.

Graphic Designer at N5 Marketing Inc.

February 1, 2024 - Present

Collaborate with marketing teams to develop brand-aligned visual assets for client campaigns. Deliver brand-consistent designs across digital and print platforms, supporting cohesive communication strategies.

Founder at Yasemin Gunhan Design

July 1, 2019 - February 1, 2026

Provide strategic brand and visual identity design services for startups and growing businesses. Develop structured brand systems including logo architecture, typography frameworks, visual language, and brand guidelines aligned with long-term business positioning. Work with international clients to create scalable identities that maintain clarity and consistency across digital and print environments.

Graphic Design Specialist at Ignition Marine Service Inc.

June 1, 2022 - January 1, 2024

Led the rebranding and visual identity transformation of a Vancouver-based marine services company. Redefined the brand positioning and developed a structured visual identity system from concept to execution, including logo architecture, typography system, color strategy, and comprehensive brand guidelines. Directed the visual language across website, marketing materials, and customer communications to ensure consistency, clarity, and a premium service perception.

Graphic Design Specialist at Fuga Mobilya

December 1, 2020 - December 1, 2021

Led the visual communication and advertising design for a national furniture brand. Developed print and digital marketing materials including catalogues, billboard campaigns, and social media assets, ensuring cohesive brand presence across customer touchpoints.

Graphic Designer (Junior) at The Gang Agency

October 1, 2019 - March 1, 2020

Delivered visual assets for multi-channel brand campaigns across digital and outdoor platforms. Designed social media systems, display ads, and visual campaign materials for global brands including HSBC, Sephora, Lay’s and Casper, maintaining visual consistency and alignment with brand guidelines.

Graphic Design Intern at YOUTH REPUBLIC AS

May 1, 2019 - October 1, 2019

Worked within the creative department supporting visual production for international brands. Contributed to motion graphics, print, and digital campaign assets for brands including Citroen and Watson’s, ensuring consistency across communication channels.

Graphic Design Intern at Big'n Bold Experiential Marketing Agency

June 1, 2018 - August 1, 2018

Contributed to concept development and visual execution for experiential marketing campaigns. Supported presentation design, visual mockups, and campaign materials for corporate clients including Garanti BBVA and Indomie.