ZM

Zaid Modir

Available to hire

I’m Zaid Modir, a digital marketing and growth professional with nearly 6 years of experience working across GCC and international markets.

About

I’m Zaid Modir, a digital marketing and growth professional with nearly 6 years of experience working across GCC and international markets. I’ve built and optimized campaigns, driven SEO visibility, and supported marketing operations for FMCG, financial services, hospitality, infrastructure, enterprise automation, and B2B services. I thrive on turning data into actionable insights and coordinating cross-functional teams to deliver measurable growth. I’m comfortable working with paid media, content coordination, dashboards, AI tools, and market-aware communication across MENA, Europe, and West Africa.

My approach blends strategic thinking with hands-on execution, from campaign messaging and audience targeting to reporting and performance optimization. I enjoy collaborating with sales, product, and partner teams to align marketing with business objectives and deliver tangible results in dynamic, multi-market environments.

  • 6 years' experience
  • Joined February 2025

Languages

  • ArabicFluent
  • EnglishFluent
  • FrenchFluent
  • Spanish; CastilianBeginner

Industry experience

  • Travel & Hospitality
  • Media & Entertainment
  • Financial Services
  • Professional Services
  • Retail
  • Software & Internet
  • Consumer Goods

Work experience· 5 roles

Independent Digital Marketing Consultant · MENA (Freelance)Jan 2025 – Present · 1 yr 11 mos

Repositioned an established office technology and supplies business toward an AI automation and digital solutions vertical. Executed digital marketing, automation positioning, SEO visibility, dashboard coordination, and CRM-connected reporting workflows. Contributed to communication and product positioning for AI agents, workflow automation, invoicing, inventory visibility, and internal process improvements.

Marketing & Business Development Specialist · Takween DevelopmentJan 2025 – Present · 1 yr 11 mos

Supported marketing, business development, and project research across hospitality, infrastructure, tourism, urban beautification, and development opportunities. Prepared internal presentations, project briefs, commercial materials, and research summaries to support decision-making. Assisted with rebranding, digital updates, website/content reconstruction, and communication materials across affiliate and sister-company environments. Coordinated with internal stakeholders on market opportunities, partner research, and project-related follow-up across tourism, luxury development, venue/circuit, and hospitality environments.

Freelance E-Commerce & Digital Marketing Specialist · Freelance / GCC-North Africa-EuropeJan 2024 – Present · 2 yrs 11 mos

Supported SEO visibility, paid acquisition, and performance marketing across e-commerce and service brands with monthly budgets ranging from $5K–$60K. Improved funnel performance, checkout flows, conversion efficiency, and revenue visibility dashboards. Delivered multilingual marketing support in Arabic, English, and French with market-aware messaging and performance reporting.

Sales & Marketing Specialist · FAME Advertising (Takween Development Group)Jan 2023 – Dec 2024 · 2 yrs
Social Media Manager · DDB DubaiJan 2020 – Dec 2023 · 4 yrs

Certifications and awards· 8

Google Analytics2030 – 2026
Google Ads Search2030 – 2026
Google Ads Measurement2030 – 2026
HubSpot Digital Marketing2030 – 2026

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