I'm Zarina Heron, a Melbourne-based photographer, art director and stylist who loves telling stories through stills and moving images. I work freelance under Zarina Heron Photography and collaborate with Cubed Studios to produce photography and video content for brands across lifestyle, beauty and fashion. My work blends on-set styling, retouching and creative direction to deliver polished visuals for social media, websites and campaigns. My approach combines practical collaboration with a playful, friendly vibe, and I’ve built experience across campaigns, product shoots, and influencer-led content while managing social media strategy and scheduling for brands. I enjoy partnering with teams to craft authentic visuals that resonate with audiences online and offline.

Zarina Heron

I'm Zarina Heron, a Melbourne-based photographer, art director and stylist who loves telling stories through stills and moving images. I work freelance under Zarina Heron Photography and collaborate with Cubed Studios to produce photography and video content for brands across lifestyle, beauty and fashion. My work blends on-set styling, retouching and creative direction to deliver polished visuals for social media, websites and campaigns. My approach combines practical collaboration with a playful, friendly vibe, and I’ve built experience across campaigns, product shoots, and influencer-led content while managing social media strategy and scheduling for brands. I enjoy partnering with teams to craft authentic visuals that resonate with audiences online and offline.

Available to hire

I’m Zarina Heron, a Melbourne-based photographer, art director and stylist who loves telling stories through stills and moving images. I work freelance under Zarina Heron Photography and collaborate with Cubed Studios to produce photography and video content for brands across lifestyle, beauty and fashion. My work blends on-set styling, retouching and creative direction to deliver polished visuals for social media, websites and campaigns.

My approach combines practical collaboration with a playful, friendly vibe, and I’ve built experience across campaigns, product shoots, and influencer-led content while managing social media strategy and scheduling for brands. I enjoy partnering with teams to craft authentic visuals that resonate with audiences online and offline.

See more

Language

English
Fluent

Work Experience

Freelance Photographer, Art Director and Stylist at Zarina Heron Photography
January 1, 2021 - Present
Art direct, style and provide freelance photography and retouching for brands; collaborate with Cubed Studios for shoot production and generate video content for social media.
Content Creator (Photography & Videography) & Social Media Manager at Twinings Australia
January 1, 2024 - December 31, 2025
Created photography and videography for Twinings Australia’s website and social channels; managed social community; organised influencer gifting; self-retouched all content.
Content Creator (Photography & Videography) at DesignStuff
January 1, 2022 - December 31, 2023
Produced photography and video content for website and social channels; collaborated with Marketing Manager; scheduled posts; conducted interviews with Danish designers and edited video content; all content retouched/edited by me.
Photographer at Milkbar Digital Agency
January 1, 2022 - March 1, 2022
Created photography for a range of clients; majority studio-based with some on-location shoots; retouched and delivered assets to agency server.
Photographer and Social Media Manager at Fazeek Home
January 1, 2021 - December 31, 2022
Produced photography and video content; managed social media accounts; planned and scheduled posts; analyzed performance with Later/Iconosquare; wrote captions.
Photographer and Social Media Manager at Eye Of Horus Cosmetics
January 1, 2021 - December 31, 2021
Created photography and video content for website and social channels; planned/scheduled posts; collaborated with Marketing Manager and Graphic Designer; in-house retouching/editing.
Senior Photographer at Tea Too (T2)
January 1, 2015 - December 31, 2021
Progressed from product photographer to in-house senior head photographer; art directed shoots; sourced props/models/locations; styled and photographed campaigns; managed junior and freelance photographers; in-house videography and retouching.
Sales Assistant at Tea Too (T2)
January 1, 2011 - December 31, 2015
Customer service, multitasking, upselling, and visual merchandising within retail environment.
Photographer and Social Media Manager at Not Wasted
January 1, 2020 - December 31, 2020
Developed, tracked and analysed social media content; copywriting captions; calendar planning; produced content for all social channels.
Photographer at Extinction Rebellion Victoria
January 1, 2019 - Present
Commissioned to photograph climate strikes and events to support XR Victoria’s social media and online presence.
Campaign Photographer at Gaga’s For Gut Health
January 1, 2020 - December 31, 2020
Photographed campaign imagery; helped art direct imagery; retouched and delivered images and GIFs.
Product Photographer and Retoucher at Standard Youth
January 1, 2018 - Present
Product photography for a sustainable clothing brand; managed a production shoot with models and hair/makeup; retouched images for website.
Product Photographer and Retoucher at New Junior Baby Earmuffs
January 1, 2018 - December 31, 2018
Photographed and retouched campaign imagery for the new core collection.
Photographer at Benjamin Holland on Assignment for Adidas
January 1, 2013 - December 31, 2013
Photographed catalogues and mall signage for Adidas portfolio pieces.
Stills Photographer at At Last (Short Film)
January 1, 2014 - December 31, 2014
Photographed stills for promotional posters and website.
Photographer at I Can’t Even (Web Series)
January 1, 2015 - December 31, 2015
Photographed stills, behind the scenes and promotional photos; published in magazines and online.
21st Birthday Party Photographer at Chelsea, Mordialloc, Mentone Newspaper
January 1, 2014 - December 31, 2014
Natural party photography including guest shots, family photos and speeches.
Engagement Party Photographer at Chelsea, Mordialloc, Mentone Newspaper
January 1, 2015 - December 31, 2015
Photographed engagement party; natural shots; contributed to newspaper publication.
Wedding Ceremony and Party Photographer at Chelsea, Mordialloc, Mentone Newspaper
January 1, 2015 - December 31, 2015
Photographed wedding ceremony, speeches, first dance and party.
Director, Producer and Editor at Melbourne Immigration Museum
January 1, 2013 - December 31, 2013
Directed, produced and edited 'A New Life' documentary about the immigration process to Australia from India in 1970; organized interviews and equipment; exhibited at the Immigration Museum's website.
Blogger/Owner at Young The Giant’s Fan Site
January 1, 2011 - December 31, 2014
Managed a fan site; arranged an interview with the band; maintained content from 2011-2014.
Freelance Photographer, Art Director & Stylist at Zarina Heron Photography
January 1, 2021 - Present
Art directing, styling and freelance photography/retouching for brands such as Twinings, Coles, Carman's, Fazeek, Pana Chocolate, Ere Perez, Peggy Sue, Rising Melbourne and more. Collaborated with Cubed Studios on photography and video content for social channels.
Content Creator (Photography & Videographer) & Social Media Manager at Twinings Australia
January 1, 2024 - January 1, 2025
Created photography and video content for website and social channels; managed social community and influencer gifting; scheduled posts; all content retouched/edited in-house.
Content Creator (Photography & Videography) & Social Media Manager at DesignStuff
January 1, 2022 - January 1, 2023
Created photography and video content for website and social channels (Instagram, TikTok, Pinterest, Facebook); collaborated with Marketing Manager; assisted with scheduling posts via Later; interviewed Danish designers and edited video for social channels.
Photographer & Social Media Manager at FazEEK Home
January 1, 2021 - January 1, 2022
Photography and video content for website and social channels; plan, schedule and analyse social media campaigns; retouch and edit in-house; manage captions and posting cadence.
Photographer & Social Media Manager at Eye of Horus Cosmetics
January 1, 2021 - January 1, 2021
Photography and video content for website and social channels; plan and schedule posts via Later; retouching and editing; collaborate with Marketing Manager and Graphic Designer.
Extinction Rebellion Photographer at Extinction Rebellion Victoria
January 1, 2019 - Present
Commissioned to photograph climate strikes and events to support XR's social media presence.
Product Photographer & Retoucher at Standard Youth
January 1, 2018 - Present
Product photography with professional models; retouched imagery; collaborated with designers to prepare assets for website launch.
Photographer (Adidas assignment) at Benjamin Holland (assignment for Adidas)
January 1, 2013 - December 31, 2013
Photographed catalogues and signage for a mall; contributed to Adidas portfolio.
Still Photographer at At Last (Short Film)
January 1, 2014 - December 31, 2014
Photographed stills for promotional posters and the film’s website.

Education

BA Photography at RMIT University
January 1, 2014 - December 31, 2017
Bachelor of Interactive Media at Victoria University
January 1, 2010 - December 31, 2013
Bachelor of Interactive Media (Study Abroad) at Pädagogische Hochschule Ludwigsburg
January 1, 2012 - December 31, 2013
BA Photography at RMIT University
January 1, 2014 - January 1, 2017
Bachelor of Interactive Media at Victoria University
January 1, 2010 - January 1, 2013
Bachelor of Interactive Media (Study Abroad) at Pädagogische Hochschule Ludwigsburg
January 1, 2012 - January 1, 2013

Qualifications

Short course in Digital Marketing
January 1, 2021 - January 1, 2021
Golden Key Honour Society Member
January 11, 2030 - January 2, 2026
Short course in Digital Marketing
January 1, 2021 - January 1, 2021
Golden Key Honour Society Member
January 11, 2030 - January 2, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Other