Available to hire
I am a results-driven and meticulous SEO Specialist with extensive experience in performing keyword research and developing digital promotional strategies. My journey in digital marketing has allowed me to harness creativity and analytical skills to enhance online visibility and drive engagement, making a positive impact on businesses. I’m passionate about staying updated with the latest marketing trends to optimize campaigns effectively.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Advanced
Chinese
Beginner
Work Experience
Marketing Specialist at PERFUMES UNLIMITED
February 1, 2025 - October 2, 2025Achieved over 4x ROAS in Google Shopping Campaigns; reached 350,000+ targeted users across Meta platforms; increased returning customer rate by 15% through remarketing.
SEO Expert / Digital Marketing Expert at INLOGIC IT SOLUTIONS
July 1, 2024 - October 2, 2025Joined Inlogic IT Solutions as Digital Marketing Specialist; ranked key in-house products on Google 1st page in the UAE market; improved organic leads through advanced SEO strategies.
Digital Marketing Expert / SEO Specialist at PUNJAB GROUP OF COLLEGES
October 1, 2022 - October 2, 2025Improved Google rankings across all projects by implementing advanced SEO strategies; contributed to significant growth in admissions through targeted digital campaigns.
Digital Marketing Executive / SEO Executive at AXIOM WORLD PVT LTD
December 1, 2021 - October 2, 2025Conducted SEO to improve keyword rankings and organic traffic for accounting software targeting the USA market; managed real estate marketing campaigns focused on lead generation.
Search Engine Optimizer / SEO Expert at AIMS IT SOLUTIONS
December 1, 2020 - October 2, 2025Executed tests, collected and analyzed data to achieve maximum ROI in paid search campaigns; optimized landing pages for search engine marketing.
SEO Executive / SEO Officer at RSFSOFT
December 1, 2018 - October 2, 2025Worked with international clients on SEO audits and keyword research; executed non-paid link building strategies; delivered weekly and monthly SEO reports to clients.
Marketing Specialist at PERFUMES UNLIMITED
August 1, 2024 - February 1, 2025Achieved over 4x ROAS in Google Shopping Campaigns and reached 350,000+ targeted users across Meta platforms. Increased returning customer rate by 15% through remarketing with culturally tailored messaging. Campaigns included awareness, traffic, and conversion objectives while improving product visibility through on-page and technical SEO fixes.
SEO Expert / Digital Marketing Expert at INLOGIC IT SOLUTIONS
November 1, 2022 - July 1, 2024Ranked key in-house products on Google 1st page in the UAE market and improved organic leads through advanced SEO strategies. Executed lead generation campaigns for B2B services while collaborating with web teams for better conversions.
Search Engine Optimizer / SEO Expert at AIMS IT SOLUTIONS
January 1, 2019 - December 1, 2020Performed SEO audits, keyword research, and on-page optimization to improve client website visibility and search performance. Delivered reports covering keyword rankings and traffic trends to clients.
Education
BS Software Engineer at University of Management & Technology (UMT)
January 1, 2013 - January 1, 2017FSC Pre-Engineering at Punjab Group Of College
January 1, 2010 - January 1, 2012Computer Science at Times Nursery & Senior School
January 1, 2009 - January 1, 2010BS Software Engineer at University of Management & Technology (UMT)
January 1, 2013 - January 1, 2017FSC Pre-Engineering at Punjab Group Of College
January 1, 2010 - January 1, 2012Computer Science at Times Nursery & Senior School
January 1, 2008 - January 1, 2010Qualifications
Google Ads Search Certification
January 1, 2022 - October 2, 2025Google Ads Display Certification
January 1, 2022 - October 2, 2025SEO Certification
January 1, 2021 - October 2, 2025Google Analytics Certified
January 1, 2021 - October 2, 2025Google Ads Search Certification
January 1, 2022 - January 11, 2026Google Ads Display Certification
January 1, 2022 - January 11, 2026SEO Certification
January 1, 2021 - January 11, 2026Google Analytics Certified
January 1, 2021 - January 11, 2026Industry Experience
Education, Software & Internet, Media & Entertainment, Professional Services, Healthcare, Real Estate & Construction, Financial Services, Retail, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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