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I help B2B SaaS, AI, and Web3 companies accelerate growth through product marketing, content, SEO, lifecycle/demand generation, and scalable marketing systems—often with lean or no paid budgets. I turn complex technologies into clear customer stories and build repeatable processes that drive qualified pipeline and long-term organic growth. Recently, I scaled Impact Intelligence’s organic LinkedIn presence, rebuilt website and blog content for consistent SEO, launched webinars as an owned demand channel, and set up CRM-integrated outbound to grow a qualified prospect pipeline. I’ve also owned go-to-market initiatives end-to-end as the sole marketer (including stablecoin waitlists) and supported web3/crypto clients across ABM, PR, community, and growth operations.…I help B2B SaaS, AI, and Web3 companies accelerate growth through product marketing, content, SEO, lifecycle/demand generation, and scalable marketing systems—often with lean or no paid budgets. I turn complex technologies into clear customer stories and build repeatable processes that drive qualified pipeline and long-term organic growth. Recently, I scaled Impact Intelligence’s organic LinkedIn presence, rebuilt website and blog content for consistent SEO, launched webinars as an owned demand channel, and set up CRM-integrated outbound to grow a qualified prospect pipeline. I’ve also owned go-to-market initiatives end-to-end as the sole marketer (including stablecoin waitlists) and supported web3/crypto clients across ABM, PR, community, and growth operations.

ZEHRA HACISULEYMAN

Digital Marketer, Fractional CMO, Marketing Consultant, +3

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I help B2B SaaS, AI, and Web3 companies accelerate growth through product marketing, content, SEO, lifecycle/demand generation, and scalable marketing systems—often with lean or no paid budgets. I turn complex technologies into clear customer stories and build repeatable processes that drive qualified pipeline and long-term organic growth. Recently, I scaled Impact Intelligence’s organic LinkedIn presence, rebuilt website and blog content for consistent SEO, launched webinars as an owned demand channel, and set up CRM-integrated outbound to grow a qualified prospect pipeline. I’ve also owned go-to-market initiatives end-to-end as the sole marketer (including stablecoin waitlists) and supported web3/crypto clients across ABM, PR, community, and growth operations.…I help B2B SaaS, AI, and Web3 companies accelerate growth through product marketing, content, SEO, lifecycle/demand generation, and scalable marketing systems—often with lean or no paid budgets. I turn complex technologies into clear customer stories and build repeatable processes that drive qualified pipeline and long-term organic growth. Recently, I scaled Impact Intelligence’s organic LinkedIn presence, rebuilt website and blog content for consistent SEO, launched webinars as an owned demand channel, and set up CRM-integrated outbound to grow a qualified prospect pipeline. I’ve also owned go-to-market initiatives end-to-end as the sole marketer (including stablecoin waitlists) and supported web3/crypto clients across ABM, PR, community, and growth operations.

Available to hire

I help B2B SaaS, AI, and Web3 companies accelerate growth through product marketing, content, SEO, lifecycle/demand generation, and scalable marketing systems—often with lean or no paid budgets. I turn complex technologies into clear customer stories and build repeatable processes that drive qualified pipeline and long-term organic growth.

Recently, I scaled Impact Intelligence’s organic LinkedIn presence, rebuilt website and blog content for consistent SEO, launched webinars as an owned demand channel, and set up CRM-integrated outbound to grow a qualified prospect pipeline. I’ve also owned go-to-market initiatives end-to-end as the sole marketer (including stablecoin waitlists) and supported web3/crypto clients across ABM, PR, community, and growth operations.

Skills

Experience Level

Expert

Expert

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Expert

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Intermediate

Work Experience

Fractional Marketing Lead at Impact Intelligence

January 1, 2025 - Present

Scaled Impact Intelligence’s organic LinkedIn presence to 6,000 followers (6x) in 12 months and positioned the account as a recognized voice in AI for good. Built the company newsletter from scratch, sustaining a 50–55% open rate. Planned and executed the first end-to-end webinars (LPs, registration, email promotion, post-event follow-up) to establish owned events as a lead channel. Rebuilt website copy and launched the company blog for consistent organic visibility. Set up CRM-integrated outbound using Apollo with a CRM-connected autoresponder for inbound leads. Authored a thought-leadership piece published in Stanford Social Innovation Review (SSIR).

Freelance Marketing Consultant at Web3 Acrobat

December 1, 2023 - Present

Provided fractional marketing strategy, content, and operations support for Web3/crypto companies across SEO, social, PR, ABM, and community building. Example outcomes: Alphaday—led organic growth and product marketing for Pulse, driving 8,000+ downloads in the first month and building newsletters via Mailchimp/Substack with analytics guidance across Web3-native channels. PAID Network—migrated marketing workflows to Asana to improve cross-team accountability and campaign delivery speed. Growthy—created 25+ tailored marketing action plans and activation strategies and authored long-form thought leadership (press releases, Medium posts, X threads) to strengthen project narratives.

Marketing Manager at BiLira

October 1, 2023 - December 1, 2023

Served as the sole marketer for Turkey’s first stablecoin company, owning strategy end-to-end ahead of its exchange launch. Built and ran the full waitlist campaign for BiLira Pro (landing page, forms, email sequences, social calendar) generating 10,000+ signups and onboarding the first 1,000 traders within a month. Defined KPIs, tracked product analytics via Mixpanel events, ran email campaigns through Mailjet, ensured SEO compliance, and monitored performance with Google Analytics.

Marketing Lead at artlabs

June 1, 2021 - October 1, 2023

Built and led a team of 4, owning marketing strategy end-to-end for a venture-backed B2B SaaS. Took organic content and SEO from zero budget to top-5 Google rankings for core commercial keywords (e.g., AR commerce, 3D eCommerce, virtual try-on), making organic the company’s #1 source of MQLs. Launched a customer advocacy program that earned “High Performer” status on G2 within one quarter. Grew the monthly newsletter to 3,000+ qualified subscribers and ran ABM campaigns across Google and LinkedIn Ads. Earned an invitation to speak on XR in retail at Augmented World Expo (AWE) alongside Amazon Web Services and Farfetch, two years after joining as the company’s first marketing hire.

Marketing Associate at Insider One

October 1, 2020 - June 1, 2021

Owned all marketing activity for the Turkey region (email, events, social, PR) within a global team spanning 26 offices. Organized the company’s first hybrid event and award show (LIFT Awards 2021) during COVID-19, creating a retention initiative that fed the demand generation content pipeline for months. Produced a C-level YouTube interview series supporting customer retention and brand authority in the Turkish market.