Brand-focused designer who builds premium visual systems for brand identity, typography, and consistent presentation layouts. Experienced in creating digital design assets and scaling short-form content through high-retention video editing and distribution.
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DavyLarruso is a fighter whose entire persona is built around one concept: the villain. Consumed by ego, unapologetic, and always the main character.
My job was to translate that narrative into a visual identity that felt dangerous, bold, and impossible to ignore. The result is a mark that doesn’t just represent a fighter — it represents a character.
Dark tones, aggressive shapes, and a design that hits before you even read the name.
Description:
A client came to me with a rough concept of an eagle silhouette. The shape had potential but lacked definition, structure, and the visual strength a logo needs to communicate power and identity.
My job was to take that idea and transform it into something clean, bold, and production-ready — maintaining the essence of the original concept while elevating every detail.
The result: a sharp, geometric eagle mark that works across any medium and scale.
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