Available to hire
Hi, I’m Zoe! I’m a marketing professional with a passion for social media, content creation, and community engagement. Most recently, I worked as a Marketing Coordinator at Jawl Properties, one of Vancouver Island’s leading real estate development and property management companies, where I supported communications, content creation, email marketing, website updates, and strategic marketing initiatives.
Alongside that role, I’ve managed social media and content creation for several hospitality brands, creating short-form video content, covering events, and building online communities. My content has generated millions of combined views across platforms, including a video that reached more than 1.7 million views. I love finding creative ways to connect with audiences, whether through digital content, brand activations, or in-person events, and I’m always excited to help brands grow their presence and engage with their communities.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Marketing Coordinator at Jawl Properties
January 1, 2026 - April 1, 2026Conducted market research and competitor analysis to inform targeted marketing campaigns; coordinated email marketing and newsletters, tracked performance metrics, assisted in content creation (photo, video editing, copywriting); supported SEO and website updates; developed a strategic plan for a tenant budget of $45,000 annually.
Marketing Manager at Portside Pub
September 1, 2024 - August 1, 2025Developed and executed creative digital marketing strategies with engaging video content; collaborated with Harbour YVR, Social YVR, and Blarn ey Stone Pub to create cohesive campaigns; produced viral content generating millions of combined views and strengthened brand visibility; planned and hosted themed events and influencer nights; designed promotional materials, gift cards, and menus.
Social Media Ambassador at Gustavson School of Business, University of Victoria
September 1, 2024 - December 1, 2025Leveraged creativity and understanding of the student community to create engaging social media content highlighting vibrant student life and opportunities; adapted content strategies to promote the business school and campus events; built a stronger brand image through authentic storytelling.
Content and Social Media Intern at MLA Canada
May 1, 2024 - August 1, 2024Created engaging content for MLA Canada’s social media platforms, website, and newsletter; coordinated campaigns across multiple platforms (Instagram, Facebook, X, LinkedIn, YouTube); used data-driven insights to optimize content strategy and contribute to brand refresh.
Server at Social YVR Restaurant
February 1, 2023 - April 1, 2025Observed and attentive to guests; interacted with guests in a friendly and welcoming manner; established professional relationships with guests.
Marketing Director at Young Women in Business Club, University of Victoria
January 1, 2023 - December 1, 2024Led marketing initiatives for a network of aspiring female business leaders; collaborated with team members to empower and inspire peers, driving positive change and engagement across events and campaigns.
Marketing Assistant at Dogwood Non-Profit
November 1, 2024 - April 30, 2025Produced content and promotional materials for public-interest campaigns; refreshed Dogwood’s branding through creative design and storytelling; applied marketing skills to non-profit initiatives.
Director of Apparel at Commerce Student Society, University of Victoria
March 1, 2024 - April 1, 2025Shaped the visual identity and merchandise strategy for CSS, developing impactful logos, visuals, and layouts to bolster brand recognition and student engagement.
International Buddy Program Volunteer at University of Victoria
September 1, 2024 - December 1, 2024Supported international students by helping them acclimate to a new environment and facilitated cultural exchange; organized events and activities to encourage interaction between local and international students.
Marketing Coordinator at Jawl Properties
January 1, 2026 - April 1, 2026Developed and executed targeted marketing strategies; oversaw content and campaigns to support property listings and brand presence.
Marketing Assistant at MLA Canada
May 1, 2024 - August 1, 2024Contributed to social media and content creation efforts, supporting brand communications and audience engagement.
Social Media Marketer at Social YVR Restaurant
March 1, 2023 - August 1, 2025Created TikTok content for the Vancouver restaurant to attract new clientele; Analyzed social media trends and incorporated them into the restaurant's social media to reach a wider audience; Delivered witty, eye-catching posts highlighting the restaurant's fun atmosphere.
Marketing Manager at The Portside Pub
September 1, 2024 - August 1, 2025Led creative digital marketing initiatives and video content development, increasing online visibility and attracting new local customers through engaging campaigns and strategic content.
Content & Social Media Intern at MLA Canada
May 1, 2024 - August 1, 2024Developed creative writing and content development for MLA Canada's social platforms, website, and newsletter; crafted engaging content and visuals.
Social Media Ambassador at Gustavson School of Business
September 1, 2024 - December 31, 2025Managed social media presence and brand messaging for the school, enhancing authenticity and engagement with the student community.
Intern at International Buddy Program, University of Victoria
September 1, 2024 - December 1, 2024Supported international students, organized cultural exchange events, and fostered community integration on campus.
Education
Bachelor of Commerce, Entrepreneurship and Marketing (Honours) at University of Victoria, Gustavson School of Business
September 1, 2022 - August 1, 2026Master’s in Marketing (Exchange Program) at KEDGE Business School
September 1, 2025 - December 1, 2025Bachelor of Commerce (Entrepreneurship and Marketing) at University of Victoria
September 1, 2022 - August 31, 2026Exchange Program in Marketing at KEDGE Business School
September 1, 2025 - December 1, 2025Bachelor of Commerce at University of Victoria
January 1, 2022 - January 1, 2026Qualifications
Peter B. Gustavson School of Business Entrance Tuition Scholarship
January 11, 2030 - April 13, 2026BC Achievement Scholarship for Academic Excellence
January 11, 2030 - April 13, 2026Al Matinso n Memorial Award for Academic Excellence
January 11, 2030 - April 13, 2026Ron Pampburn Scholarship for Academic Excellence
January 11, 2030 - April 13, 2026Google Ads Search Certification
January 1, 2025 - April 13, 2026SEO (Search Engine Optimization) Certification
January 1, 2024 - April 13, 2026Social Media Marketing and Strategy Certification
January 1, 2024 - April 13, 2026Social Media Marketing II Certification
January 1, 2024 - April 13, 2026Peter B. Gustavson School of Business Entrance Tuition Scholarship
January 1, 2024 - April 13, 2026BC Achievement Scholarship for Academic Excellence
January 1, 2022 - April 13, 2026Al Matinso n Memorial Award for Academic Excellence
January 1, 2022 - April 13, 2026Ron Pampburn Scholarship for Academic Excellence
January 1, 2022 - April 13, 2026Google Ads Search Certification
January 1, 2025 - June 17, 2026HubSpot SEO Certification
January 1, 2024 - June 17, 2026HubSpot Social Media Marketing Certification
January 1, 2024 - June 17, 2026HubSpot Social Media Marketing II Certification
June 1, 2024 - June 17, 2026Industry Experience
Media & Entertainment, Professional Services, Retail, Education, Travel & Hospitality, Non-Profit Organization, Software & Internet
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