Hello! I'm Xiangwen Li, a UX/UI designer based in Toronto, Canada, with a passion for transforming complex user needs into tangible design solutions. After 6 years of education in the HCI and UX realms, I've gained many hands-on experience and improved my skill sets in conducting research and testing, analyzing data, and creating wireframes and prototypes. I thrive in collaborative environments and dedicate to deliver user-centered designs that make a real impact.

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Hello! I'm Xiangwen Li, a UX/UI designer based in Toronto, Canada, with a passion for transforming complex user needs into tangible design solutions. After 6 years of education in the HCI and UX realms, I've gained many hands-on experience and improved my skill sets in conducting research and testing, analyzing data, and creating wireframes and prototypes. I thrive in collaborative environments and dedicate to deliver user-centered designs that make a real impact.

Available to hire

Hello! I’m Xiangwen Li, a UX/UI designer based in Toronto, Canada, with a passion for transforming complex user needs into tangible design solutions.

After 6 years of education in the HCI and UX realms, I’ve gained many hands-on experience and improved my skill sets in conducting research and testing, analyzing data, and creating wireframes and prototypes. I thrive in collaborative environments and dedicate to deliver user-centered designs that make a real impact.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Chinese
Fluent
English
Advanced

Work Experience

Add your work experience history here.

Education

Bachelor of Science at University of California San Diego
September 1, 2018 - June 20, 2022
I study Cognitive Science specializing in Design and Interaction, building up a solid foundation on human computer interaction principles as my main approach to user-centered design.
Master of Information at University of Toronto
September 1, 2022 - June 1, 2024
I continued studying on information science specializing in user experience design to refine my skills as a user experience designer.

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Other, Media & Entertainment
    paper Website Innovation

    Responsibilities

    • Worked closely with design lead to align with deliverables objectives and set up process timelines.
    • Conducted competitive analysis to inform design decisions.
    • Developed a design system, including a component library with 9 components, 1 logo, 4 colors, and 10 styles of font.
    • Created hi-fi website prototype (17 webpages), focusing on information architecture, interactive effect, and visual design.

    Design Process Walkthrough

    https://www.twine.net/signin

    Prototype Demonstration

    https://www.twine.net/signin

    paper Desktop to Mobile Design

    Responsibilities

    • Analyzed the priority and impact of a mobile version by conducting user research.
    • Created hi-fi mobile prototype (11 main screens), focusing on layout, interactive animation, and information delivery.
    • Improved the user experience by analyzing feedback and identifying key issues from usability testing.

    Design Process Walkthrough (Portfolio)

    https://www.twine.net/signin

    Prototype

    https://www.twine.net/signin

    paper App Design for AI-based Content Consumption Platform

    Responsibilities

    • Led the mi-fi and hi-fi prototype design process on a feature, overseeing task distribution, mentoring team members on Figma design techniques, and facilitating collaboration.
    • Conducted internal UX audit and evaluation to identify issues in the prototype.
    • Improved design skill on Figma, including fixing interaction, and producing and maintaining component library.

    Note: This project is currently under NDA.

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