I am a results-driven Google Ads Specialist focused on lead generation and sales, with 1+ year of hands-on experience planning, launching, and optimizing paid search campaigns. I excel at keyword research, ad copywriting, and conversion optimization to maximize ROI. My two years of forex trading have taught me discipline, risk management, and data-driven decision making that I bring to digital advertising. I analyze performance data to inform decisions under pressure and continually test to grow results for clients.

Brian Mukundi

I am a results-driven Google Ads Specialist focused on lead generation and sales, with 1+ year of hands-on experience planning, launching, and optimizing paid search campaigns. I excel at keyword research, ad copywriting, and conversion optimization to maximize ROI. My two years of forex trading have taught me discipline, risk management, and data-driven decision making that I bring to digital advertising. I analyze performance data to inform decisions under pressure and continually test to grow results for clients.

Available to hire

I am a results-driven Google Ads Specialist focused on lead generation and sales, with 1+ year of hands-on experience planning, launching, and optimizing paid search campaigns. I excel at keyword research, ad copywriting, and conversion optimization to maximize ROI.

My two years of forex trading have taught me discipline, risk management, and data-driven decision making that I bring to digital advertising. I analyze performance data to inform decisions under pressure and continually test to grow results for clients.

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Experience Level

Intermediate
Intermediate

Language

English
Advanced
Swahili
Fluent

Work Experience

Google ads specialist at google media buyer
January 6, 2025 - November 12, 2025
my roles included ;Keyword Research ,Campaign strategy and management ,
Forex Trader at Independent
January 1, 2022 - Present
Analyzed financial markets using technical and risk management strategies. Managed trading capital with strict risk control and performance tracking. Applied data analysis, patience, and decision-making under pressure-skills directly transferable to paid advertising optimization.
Google Ads Specialist at Freelance
January 1, 2025 - October 1, 2025
Planned, launched, and optimized Google Search campaigns for small businesses and online services. Conducted in-depth keyword research to improve ad relevance and Quality Scores. Wrote high-converting ad copies aligned with user intent, improving CTR and conversions. Set up conversion tracking using Google Analytics 4 and Google Tag Manager. Monitored daily performance, adjusted bids, budgets, and targeting to maximize ROI. Prepared performance reports with insights and recommendations for improvement.

Education

digital marketing at Jomo Kenyatta university
February 12, 2026 - February 12, 2026
Digital Marketing at Jomo Kenyatta University of Agriculture and Technology
March 1, 2023 - February 28, 2025
Google Ads Certification at Kenya Skillshop
November 1, 2025 - January 31, 2026
Google Search Ads at Coursera
December 1, 2025 - January 31, 2026

Qualifications

Google ads certificate
November 1, 2025 - January 30, 2026
Google Search Ads certificate
January 1, 2026 - February 28, 2026
Google Search Ads Certificate (Coursera)
December 1, 2025 - February 28, 2026

Industry Experience

Retail, Financial Services, Software & Internet, Professional Services