Championing innovative digital product design and development to build seamless client-side digital design, email, social media, B2B web, and print campaigns, I successfully: • Lead requirement gathering and analysis and User Story development sessions to optimize scope and milestone planning. • Drive internal and 3rd party team efforts around the development of user-focused UX deliverables, utilizing a data-informed project management approach to create a singular project vision. • Advocate for a design-thinking approach to define and ideate releases through user research, personas, and user journeys. • Spearhead the development of sketches, wireframes, mockups, workflows and prototypes. • Onboard internal teams to project frameworks and outcomes, spearheading collaborative rationalization and roadmap planning sessions to define product and campaign features. • Guide the product strategy focusing on elevating the UX, reviewing requirements while overseeing feature development and upgrades to existing product features. • Analyze insights and market research to support UX / UI design refinement. • Deploy a range of product strategy, vision, pricing data, and go-to-market strategies to steer user acceptance of new products. Implementing Agile methodologies drive enhanced product development and speed to market. • Ensure a seamless new client activation process, creating customized documentation and onboarding tools, enabling self-serve product use and deployment.

Barb Quinn

PRO

Championing innovative digital product design and development to build seamless client-side digital design, email, social media, B2B web, and print campaigns, I successfully: • Lead requirement gathering and analysis and User Story development sessions to optimize scope and milestone planning. • Drive internal and 3rd party team efforts around the development of user-focused UX deliverables, utilizing a data-informed project management approach to create a singular project vision. • Advocate for a design-thinking approach to define and ideate releases through user research, personas, and user journeys. • Spearhead the development of sketches, wireframes, mockups, workflows and prototypes. • Onboard internal teams to project frameworks and outcomes, spearheading collaborative rationalization and roadmap planning sessions to define product and campaign features. • Guide the product strategy focusing on elevating the UX, reviewing requirements while overseeing feature development and upgrades to existing product features. • Analyze insights and market research to support UX / UI design refinement. • Deploy a range of product strategy, vision, pricing data, and go-to-market strategies to steer user acceptance of new products. Implementing Agile methodologies drive enhanced product development and speed to market. • Ensure a seamless new client activation process, creating customized documentation and onboarding tools, enabling self-serve product use and deployment.

Available to hire

Championing innovative digital product design and development to build seamless client-side digital design, email, social media, B2B web, and print campaigns, I successfully:

• Lead requirement gathering and analysis and User Story development sessions to optimize scope and milestone planning.
• Drive internal and 3rd party team efforts around the development of user-focused UX deliverables, utilizing a data-informed project management approach to create a singular project vision.
• Advocate for a design-thinking approach to define and ideate releases through user research, personas, and user journeys.
• Spearhead the development of sketches, wireframes, mockups, workflows and prototypes.
• Onboard internal teams to project frameworks and outcomes, spearheading collaborative rationalization and roadmap planning sessions to define product and campaign features.
• Guide the product strategy focusing on elevating the UX, reviewing requirements while overseeing feature development and upgrades to existing product features.
• Analyze insights and market research to support UX / UI design refinement.
• Deploy a range of product strategy, vision, pricing data, and go-to-market strategies to steer user acceptance of new products.
Implementing Agile methodologies drive enhanced product development and speed to market.
• Ensure a seamless new client activation process, creating customized documentation and onboarding tools, enabling self-serve product use and deployment.

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Language

English
Fluent

Work Experience

Designer at Top Dog Design
June 30, 1993 - Present
Founding partner leading innovative digital product design and development to build seamless client-side experiences across email, social media, B2B web, and print campaigns. Led requirements gathering and user story development, coordinated internal and external teams, advocated for design-thinking, and steered UX strategy, onboarding, and go-to-market planning.
Senior Product Designer at OECONNECTION
March 1, 2021 - January 1, 2026
Joined a collaborative hub connecting GM, Ford, Chrysler, and Bell & Howell to streamline dealer, manufacturer, and insurer workflows. Conducted requirements analysis, shaped Agile practices, and designed scalable UX deliverables using tools like Figma, Framer, Storybook, and Azure. Built AI-assisted design processes and scalable design systems.
UI/UX Designer at Federal Reserve Bank
January 1, 2018 - June 1, 2019
Re-engineered a payment processing application to boost user productivity and effectiveness. Established a framework, timelines, and usability benchmarks; collaborated with Product Engineering and Product Owner teams to identify and implement user-centered solutions.
Frontend Web Designer at Equity Trust Company
November 1, 2013 - August 1, 2015
Led frontend web design initiatives, defining UI/UX standards and delivering responsive interfaces and design systems across marketing and digital channels.
Senior Web Designer at TO A Technologies
June 1, 2011 - November 1, 2013
Directed web design efforts, collaborating with cross-functional teams to create scalable web experiences, wireframes, prototypes, and design systems, while managing project timelines.
UI/UX Designer / Visual Designer at Fathom Marketing / Key Bank
July 30, 2015 - February 27, 2017
Delivered UI/UX design and visual design for marketing and financial services products, translating user feedback into actionable design requirements and contributing to product roadmaps and go-to-market plans.

Education

Bachelor of Fine Arts in Communication Design at Cooper School of Art
January 11, 2030 - February 3, 2026
Bachelor of Arts in English at Cleveland State University
January 11, 2030 - February 3, 2026
Associate of Science in Computer and Information Technology at Lorain County Community College
January 11, 2030 - February 3, 2026

Qualifications

UX Research: Journey Mapping
January 11, 2030 - February 3, 2026
User Research Methods and Best Practices
January 11, 2030 - February 3, 2026
Usability Testing
January 11, 2030 - February 3, 2026
Mastering Design Thinking
January 11, 2030 - February 3, 2026

Industry Experience

Professional Services, Software & Internet, Media & Entertainment, Financial Services
    paper Corporate Design System

    The Component Library
    These are the reusable, interactive building blocks. Each component is usually documented with both a design spec (how it looks) and production code (how it works).
    • Color Palettes: Primary, secondary, and semantic colors (e.g., red for errors, green for success).
    • Typography: Specific font families, scale, and line heights.
    • Iconography: A unified library of symbols that share the same stroke weight and style.
    • Grid & Spacing: The mathematical rules for layouts and the “white space” between elements.
    https://www.twine.net/signin

    uniE621 Jaguar Landrover Electronic Parts Catalog
    Worked with product owners to redesign an old EPC for Jaguar/Land Rover webdesigner designer Link to full PDF https://www.twine.net/signin
    uniE621 Certification Software for Collision Shops
    Redesigned both interface and workflow. Collision shop wishs to be certified by an OEM they have to fill out this extensive application to become certified. Full PDF: https://www.twine.net/signin
    uniE621 Federal Reserve Bank Cleveland
    Tasked with re-engineering and relaunching a payment processing application to increase user productivity and effectiveness, in a term contract role
    paper Corporate Design System

    The Component Library
    These are the reusable, interactive building blocks. Designed in Figma, Storybook, Tailwind Framework.
    Includes:
    • Color Palettes: Primary, secondary, and semantic colors (e.g., red for errors, green for success).
    • Typography: Specific font families, scale, and line heights.
    • Iconography: A unified library of symbols that share the same stroke weight and style.
    • Grid & Spacing: The mathematical rules for layouts and the “white space” between elements.
    • Documentation
    Figma file: https://www.twine.net/signin

    uniE621 Catalog As A Service
    Experimental mobile add for European markets. Link to entire project https://www.twine.net/signin
    uniE621 Dealer to Dealer Express
    A subscription based application for dealers to off load the obsolete inventory. Complete redesign
    uniE621 Rebates
    An opportunity for dealers to sign up for rebates if they enroll in automatic payment system between shops and dealers. Full set of prototypes: https://www.twine.net/signin
    uniE621 Electronic Parts Catalog for Ford
    Redesign of Ford's Electronic Parts Catalog for European markets. View full project: https://www.twine.net/signin
    uniE621 My Price Link
    Application to allow dealers to access parts without going through the OEM Part Catalog Link to mocks: https://www.twine.net/signin
    uniE621 SAAS
    API service offer for dealers which automatically gives them accurate vehicle information without going directly the the OEC EPC. Prototype link: https://www.twine.net/signin designer webdesigner