I'm a Brand & Visual Designer with a strong focus on social-first content and motion design. With a background in design strategy, I help brands tell their stories through impactful visuals, bold social campaigns, and dynamic animations. I blend creativity, clarity, and consistency to craft content that connects and performs. I have experience working with various brands and clients, delivering over 40 branding projects and creating over 100 marketing assets. I enjoy producing animated explainers and reels that boost social engagement, and I thrive on helping businesses grow their visual identity and online presence.

Anand Sawrup

I'm a Brand & Visual Designer with a strong focus on social-first content and motion design. With a background in design strategy, I help brands tell their stories through impactful visuals, bold social campaigns, and dynamic animations. I blend creativity, clarity, and consistency to craft content that connects and performs. I have experience working with various brands and clients, delivering over 40 branding projects and creating over 100 marketing assets. I enjoy producing animated explainers and reels that boost social engagement, and I thrive on helping businesses grow their visual identity and online presence.

Available to hire

I’m a Brand & Visual Designer with a strong focus on social-first content and motion design. With a background in design strategy, I help brands tell their stories through impactful visuals, bold social campaigns, and dynamic animations. I blend creativity, clarity, and consistency to craft content that connects and performs.

I have experience working with various brands and clients, delivering over 40 branding projects and creating over 100 marketing assets. I enjoy producing animated explainers and reels that boost social engagement, and I thrive on helping businesses grow their visual identity and online presence.

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Language

English
Fluent
German
Intermediate

Work Experience

Graphic Designer at Artron
January 1, 2019 - December 31, 2022
Founded and scaled a design startup, delivering over 40+ branding projects for small and mid-size businesses. Designed 100+ marketing assets including catalogs, social media posts, and posters. Created 15+ unique brand identity systems, helping clients build strong visual recognition. Produced animated explainers and reels, boosting client social engagement by an estimated 30%.
Design Intern at Infosys
March 1, 2022 - May 31, 2022
Designed over 20 pitch decks and newsletters for internal marketing and communications. Collaborated on a UI/UX dashboard project, enhancing usability across 3 internal tools. Delivered design assets that contributed to a more unified brand experience. Gained practical experience in adhering to structured corporate brand systems.
Creative Designer at Cladup Design Ltd.
November 1, 2022 - February 28, 2023
Designed and managed WordPress blog with monthly reach of 3K+ visitors. Created posts, reels, and stories optimized for engagement across Instagram and LinkedIn. Improved visual alignment across digital touchpoints, resulting in consistent user experience. Supported SEO-friendly content layouts for enhanced readability and traffic.
Visual Designer at Wipro
January 1, 2023 - August 31, 2023
Designed UI components for 4+ enterprise tools, improving task efficiency for internal users. Built 10+ responsive pages in collaboration with UX team, improving navigation by 25%. Created motion graphics and email visuals used in 3+ product campaigns. Maintained visual consistency across multiple departments and product teams.
Designer & Social Media Marketer at Kaurnation Design Pvt. Ltd.
August 1, 2023 - February 29, 2024
Designed 2 full-scale websites and managed visual flow for Clos & Oja fashion brands. Created 60+ posts and 25+ reels, increasing Instagram engagement by 35% in 6 months. Supervised merchandise print production for 100+ SKUs, ensuring brand quality. Contributed to seasonal campaigns, leading to a 10% increase in e-commerce sales.
Social Media Marketing Intern at Diverse Dreams AI
February 1, 2025 - May 31, 2025
Developed and published 20+ short-form videos for TikTok and Instagram. Conducted trend research and analysis, resulting in a 15% boost in reach. Engaged with followers and communities, increasing comment response rate by 40%. Delivered weekly metric reports and suggested strategies to improve retention.
Graphic Designer at Artron
January 1, 2019 - December 31, 2022
Founded and scaled a design startup, delivering over 40+ branding projects for small and mid-size businesses. Designed 100+ marketing assets including catalogs, social media posts, and posters. Created 15+ unique brand identity systems helping clients build strong visual recognition. Produced animated explainers and reels, boosting client social engagement by an estimated 30%.
Design Intern at Infosys
March 1, 2022 - May 31, 2022
Designed over 20 pitch decks and newsletters for internal marketing and communications. Collaborated on a UI/UX dashboard project, enhancing usability across 3 internal tools. Delivered design assets that contributed to a more unified brand experience. Gained practical experience in adhering to structured corporate brand systems.
Creative Designer at Cladup Design Ltd.
November 1, 2022 - February 28, 2023
Designed and managed WordPress blog with monthly reach of 3K+ visitors. Created posts, reels, and stories optimized for engagement across Instagram and LinkedIn. Improved visual alignment across digital touchpoints, resulting in consistent user experience. Supported SEO-friendly content layouts for enhanced readability and traffic.
Visual Designer at WIPRO
January 1, 2023 - August 31, 2023
Designed UI components for 4+ enterprise tools, improving task efficiency for internal users. Built 10+ responsive pages in collaboration with UX team, improving navigation by 25%. Created motion graphics and email visuals used in 3+ product campaigns. Maintained visual consistency across multiple departments and product teams.
Designer & Social Media Marketer at Kaurnation Design Pvt. Ltd.
August 1, 2023 - February 29, 2024
Designed 2 full-scale websites and managed visual flow for Clos & Oja fashion brands. Created 60+ posts and 25+ reels, increasing Instagram engagement by 35% in 6 months. Supervised merchandise print production for 100+ SKUs, ensuring brand quality. Contributed to seasonal campaigns, leading to a 10% increase in e-commerce sales.
Social Media Marketing Intern at Diverse Dreams AI
February 1, 2025 - May 31, 2025
Developed and published 20+ short-form videos for TikTok and Instagram. Conducted trend research and analysis, resulting in a 15% boost in reach. Engaged with followers and communities, increasing comment response rate by 40%. Delivered weekly metric reports and suggested strategies to improve retention.
Grafikdesigner at Artron
January 1, 2019 - December 31, 2022
Gegründet und ausgebautes Design-Startup mit über 40 Markenprojekten für kleine und mittelständische Unternehmen. Gestaltung von mehr als 100 Marketingmaterialien, darunter Kataloge, Social-Media-Posts und Plakate. Entwicklung von 15 einzigartigen Markenidentitäten, die die visuelle Wiedererkennung der Kunden deutlich steigerten. Erstellung von animierten Erklärvideos und Reels, die die Social-Media-Interaktionen um ca. 30% erhöhten.
Design Praktikant at Infosys
March 1, 2022 - May 31, 2022
Gestaltung von über 20 Pitch-Decks und internen Newslettern für die interne und externe Kommunikation. Mitarbeit an UI/UX-Dashboard-Projekten zur Verbesserung von 3 internen Tools. Erstellung von Design-Assets zur Stärkung eines einheitlichen Markenauftritts. Praktische Erfahrung im Umgang mit Corporate Design Guidelines gesammelt.
Creative Designer at Cladup Design Ltd.
November 1, 2022 - February 28, 2023
Design und Verwaltung eines WordPress-Blogs mit monatlich über 3.000 Besuchern. Erstellung von über 40 Beiträgen, Reels und Stories für Instagram und LinkedIn. Optimierung des visuellen Erscheinungsbilds für ein konsistentes Nutzererlebnis. Unterstützung bei SEO-optimiertem Layout und visueller Contentstruktur.
Visual Designer at Wipro
January 1, 2023 - August 31, 2023
Gestaltung von 2 vollständigen Websites für die Fashion-Brands Clos & Oja. Produktion von 60+ Beiträgen und 25+ Reels, was zu einer 35% höheren Engagement-Rate auf Instagram führte. Koordination der Druckproduktion für über 100 Produktdesigns. Mitwirkung an saisonalen Kampagnen – Umsatzsteigerung um 10% im Online-Shop. Gestaltung von UI-Komponenten für mehr als 4 interne Tools, die die Benutzerfreundlichkeit verbesserten. Entwicklung von 10+ responsiven Seiten in Zusammenarbeit mit dem UX-Team – Steigerung der Navigationsfreundlichkeit um 25%. Erstellung von Grafiken und Micro-Animationen für mehrere Produktkampagnen. Unterstützung eines konsistenten Markenauftritts über mehrere Teams hinweg.
Designer & Social Media Marketer at Kaurnation Design Pvt. Ltd.
August 1, 2023 - February 29, 2024
Gestaltung von 2 vollständigen Websites für die Fashion-Brands Clos & Oja. Produktion von 60+ Beiträgen und 25+ Reels, was zu einer 35% höheren Engagement-Rate auf Instagram führte. Koordination der Druckproduktion für über 100 Produktdesigns. Mitwirkung an saisonalen Kampagnen – Umsatzsteigerung um 10% im Online-Shop. Gestaltung von UI-Komponenten für mehr als 4 interne Tools, die die Benutzerfreundlichkeit verbesserten. Entwicklung von 10+ responsiven Seiten in Zusammenarbeit mit dem UX-Team – Steigerung der Navigationsfreundlichkeit um 25%. Erstellung von Grafiken und Micro-Animationen für mehrere Produktkampagnen. Unterstützung eines konsistenten Markenauftritts über mehrere Teams hinweg.
Social Media Marketing Praktikant at Diverse Dreams AI
February 1, 2025 - May 31, 2025
Erstellung und Veröffentlichung von über 20 kurzen Videoinhalten für TikTok & Instagram. Durchführung von Trendanalysen – Steigerung der Reichweite um 15%. Community-Management mit einer 40% höheren Interaktionsrate bei Kommentaren. Erstellung wöchentlicher Reportings mit datengestützten Empfehlungen.
Graphic Designer at Artron
January 1, 2019 - December 31, 2022
Founded and scaled a design startup, delivering over 40+ branding projects for small and mid-size businesses. Designed 100+ marketing assets including catalogs, social media posts, and posters. Created 15+ unique brand identity systems, helping clients build strong visual recognition. Produced animated explainers and reels, boosting client social engagement by an estimated 30%.
Design Intern at Infosys
March 1, 2022 - May 31, 2022
Designed over 20 pitch decks and newsletters for internal marketing and communications. Collaborated on a UI/UX dashboard project, enhancing usability across 3 internal tools. Delivered design assets that contributed to a more unified brand experience. Gained practical experience in adhering to structured corporate brand systems.
Creative Designer at Cladup Design Ltd.
November 1, 2022 - February 28, 2023
Designed and managed WordPress blog with monthly reach of 3K+ visitors. Created posts, reels, and stories optimized for engagement across Instagram and LinkedIn. Improved visual alignment across digital touchpoints, resulting in consistent user experience. Supported SEO-friendly content layouts for enhanced readability and traffic.
Visual Designer at Wipro
January 1, 2023 - August 31, 2023
Designed UI components for 4+ enterprise tools, improving task efficiency for internal users. Built 10+ responsive pages in collaboration with UX team, improving navigation by 25%. Created motion graphics and email visuals used in 3+ product campaigns. Maintained visual consistency across multiple departments and product teams.
Designer & Social Media Marketer at Kaurnation Design Pvt. Ltd.
August 1, 2023 - February 29, 2024
Designed 2 full-scale websites and managed visual flow for Clos & Oja fashion brands. Created 60+ posts and 25+ reels, increasing Instagram engagement by 35% in 6 months. Supervised merchandise print production for 100+ SKUs, ensuring brand quality. Contributed to seasonal campaigns, leading to a 10% increase in e-commerce sales.
Social Media Marketing Intern at Diverse Dreams AI
February 1, 2025 - May 31, 2025
Developed and published 20+ short-form videos for TikTok and Instagram. Conducted trend research and analysis, resulting in a 15% boost in reach. Engaged with followers and communities, increasing comment response rate by 40%. Delivered weekly metric reports and suggested strategies to improve retention.

Education

M A Innovation Design Management at University of Europe for Applied Sciences
January 1, 2024 - December 31, 2025
Bachelor of Fine Art at Panjab University
January 1, 2019 - December 31, 2023
Master's Degree at University of Europe for Applied Sciences
January 1, 2024 - December 31, 2025
Bachelor's Degree at Panjab University
January 1, 2019 - December 31, 2023
Bachelor of Fine Art at Panjab University
January 1, 2019 - December 31, 2023
Bachelor of Fine Art at Panjab University
January 1, 2019 - December 31, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Consumer Goods
    paper Facilitaê - Brand Identity

    Facilitaê is a private tutoring school that believes learning should feel personal, encouraging, and fun. For this brand, I created a warm, modern visual identity that reflects these values, from approachable colors and clean typography to a series of custom illustrations. These playful, philosophical characters help bring the learning experience to life, making the brand feel more relatable and engaging for students. Every element was designed to highlight Facilitaê’s welcoming personality and commitment to making education enjoyable and accessible.