Brand and Visual Designer with 6+ years of experience spanning brand identity, motion graphics, and social-first content. I help brands tell their story through impactful visuals, dynamic animations, and campaigns that perform. My work spans agencies, startups, and enterprise - delivering projects across India, the UK, Germany, and the US. Previously at Wipro designing across five enterprise departments, and across international freelance contracts in London, New York, and Berlin. Currently based in Berlin, open to full-time Brand Designer, Visual Designer, and Motion Designer roles. MA in Innovation Design Management, University of Europe for Applied Sciences. Portfolio: anandsawrup.framer.website

Anand Sawrup

PRO

Brand and Visual Designer with 6+ years of experience spanning brand identity, motion graphics, and social-first content. I help brands tell their story through impactful visuals, dynamic animations, and campaigns that perform. My work spans agencies, startups, and enterprise - delivering projects across India, the UK, Germany, and the US. Previously at Wipro designing across five enterprise departments, and across international freelance contracts in London, New York, and Berlin. Currently based in Berlin, open to full-time Brand Designer, Visual Designer, and Motion Designer roles. MA in Innovation Design Management, University of Europe for Applied Sciences. Portfolio: anandsawrup.framer.website

Available to hire

Brand and Visual Designer with 6+ years of experience spanning brand identity, motion graphics, and social-first content. I help brands tell their story through impactful visuals, dynamic animations, and campaigns that perform.

My work spans agencies, startups, and enterprise - delivering projects across India, the UK, Germany, and the US. Previously at Wipro designing across five enterprise departments, and across international freelance contracts in London, New York, and Berlin.

Currently based in Berlin, open to full-time Brand Designer, Visual Designer, and Motion Designer roles. MA in Innovation Design Management, University of Europe for Applied Sciences.

Portfolio: anandsawrup.framer.website

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Language

English
Fluent
German
Intermediate
Hindi
Advanced
Panjabi, Punjabi
Advanced

Work Experience

Graphic Designer at Artron
January 1, 2019 - December 31, 2022
Founded and scaled a design startup, delivering over 40+ branding projects for small and mid-size businesses. Designed 100+ marketing assets including catalogs, social media posts, and posters. Created 15+ unique brand identity systems, helping clients build strong visual recognition. Produced animated explainers and reels, boosting client social engagement by an estimated 30%.
Design Intern at Infosys
March 1, 2022 - May 31, 2022
Designed over 20 pitch decks and newsletters for internal marketing and communications. Collaborated on a UI/UX dashboard project, enhancing usability across 3 internal tools. Delivered design assets that contributed to a more unified brand experience. Gained practical experience in adhering to structured corporate brand systems.
Creative Designer at Cladup Design Ltd.
November 1, 2022 - February 28, 2023
Designed and managed WordPress blog with monthly reach of 3K+ visitors. Created posts, reels, and stories optimized for engagement across Instagram and LinkedIn. Improved visual alignment across digital touchpoints, resulting in consistent user experience. Supported SEO-friendly content layouts for enhanced readability and traffic.
Visual Designer at Wipro
January 1, 2023 - August 31, 2023
Designed UI components for 4+ enterprise tools, improving task efficiency for internal users. Built 10+ responsive pages in collaboration with UX team, improving navigation by 25%. Created motion graphics and email visuals used in 3+ product campaigns. Maintained visual consistency across multiple departments and product teams.
Designer & Social Media Marketer at Kaurnation Design Pvt. Ltd.
August 1, 2023 - February 29, 2024
Designed 2 full-scale websites and managed visual flow for Clos & Oja fashion brands. Created 60+ posts and 25+ reels, increasing Instagram engagement by 35% in 6 months. Supervised merchandise print production for 100+ SKUs, ensuring brand quality. Contributed to seasonal campaigns, leading to a 10% increase in e-commerce sales.
Social Media Marketing Intern at Diverse Dreams AI
February 1, 2025 - May 31, 2025
Developed and published 20+ short-form videos for TikTok and Instagram. Conducted trend research and analysis, resulting in a 15% boost in reach. Engaged with followers and communities, increasing comment response rate by 40%. Delivered weekly metric reports and suggested strategies to improve retention.
Freelance Graphic & Motion Designer at Self-Employed
January 1, 2019 - Present
Designed and delivered 30+ projects across the US, UK, Europe, and India covering branding, motion graphics, and marketing campaigns. BrightArc Studios (London, 2022): designed pitch decks and motion assets for early-stage startup campaigns. Harbor Creative Collective (New York, 2023): produced social campaigns and animated explainers for non-profit clients. PixelSchmiede Agentur (Berlin, 2024): created social media visuals, campaign graphics, and motion teasers for local D2C brands.

Education

M A Innovation Design Management at University of Europe for Applied Sciences
March 1, 2024 - March 31, 2025
Bachelor of Fine Art at Panjab University
August 1, 2019 - August 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Consumer Goods