Original Shawarma. A Memorable Taste — With a Visual Identity to Match ⚫️🟡
We started with a product that had the potential to become a love brand — and built around it a visual identity that boldly says from afar:
“This is something different.”
🎯 The creative process was clear, intentional, and unapologetically direct.
It all began with one essential question:
How do we make a fast-food business look anything but generic?
We answered through design, color, rhythm, and brand personality.
🟡⚫⚪ Color Palette – Yellow. Black. White.
✔️ Yellow – energy, appetite, speed. Eye-catching and hunger-inducing.
✔️ Black – modern, bold, with strong contrast and authority.
✔️ White – provides balance, breathing space between the elements.
💥 On top of that, we layered a custom mesh brand pattern, inspired by Arabesque motifs — reimagined in yellow and black — giving the brand volume, identity, and cultural context. It’s not just decoration. It’s the brand’s visual DNA.
🔧 What We Created:
🔹 Logo Design
Friendly geometry, rounded forms, and a memorable typeface. Scalable, recognizable, unforgettable.
🔹 Pattern + Visual System
A unique graphic language — repeatable, adaptable, and usable across any medium: packaging, digital, signage.
🔹 Promotional Materials
✔️ Packaging (boxes, bags, sandwich wraps)
✔️ Branded stickers
✔️ Menu boards & outdoor signage
✔️ Window graphics, mesh banners & interior decor
🔹 Uniforms & Merch
Aprons, t-shirts, caps — all consistently branded. The team looks unified and professional, not improvised.
🔹 Social Media Layout – Instagram
A bold, vibrant feed with strong visual rhythm. Content that sells — not just looks good.
🔹 Brand Guidelines
A comprehensive, easy-to-follow brand manual, ensuring long-term visual consistency.
📌 Original Shawarma isn’t just a catchy name. It’s a clear market position.
Backed by branding that feels fresh, clean, and convincing — just like the product itself.
🎤 We don’t promise magic. But if your product is truly great, we’ll make it look the part.
And help it sell itself.
brandinghoreca originalshawarma fastfoodbranding foodbrandidentity logodesignromania restaurantbranding packagingdesign turkishinspireddesign brandpattern brandingromania impactfuldesign visualidentity…Original Shawarma. A Memorable Taste — With a Visual Identity to Match ⚫️🟡
We started with a product that had the potential to become a love brand — and built around it a visual identity that boldly says from afar:
“This is something different.”
🎯 The creative process was clear, intentional, and unapologetically direct.
It all began with one essential question:
How do we make a fast-food business look anything but generic?
We answered through design, color, rhythm, and brand personality.
🟡⚫⚪ Color Palette – Yellow. Black. White.
✔️ Yellow – energy, appetite, speed. Eye-catching and hunger-inducing.
✔️ Black – modern, bold, with strong contrast and authority.
✔️ White – provides balance, breathing space between the elements.
💥 On top of that, we layered a custom mesh brand pattern, inspired by Arabesque motifs — reimagined in yellow and black — giving the brand volume, identity, and cultural context. It’s not just decoration. It’s the brand’s visual DNA.
🔧 What We Created:
🔹 Logo Design
Friendly geometry, rounded forms, and a memorable typeface. Scalable, recognizable, unforgettable.
🔹 Pattern + Visual System
A unique graphic language — repeatable, adaptable, and usable across any medium: packaging, digital, signage.
🔹 Promotional Materials
✔️ Packaging (boxes, bags, sandwich wraps)
✔️ Branded stickers
✔️ Menu boards & outdoor signage
✔️ Window graphics, mesh banners & interior decor
🔹 Uniforms & Merch
Aprons, t-shirts, caps — all consistently branded. The team looks unified and professional, not improvised.
🔹 Social Media Layout – Instagram
A bold, vibrant feed with strong visual rhythm. Content that sells — not just looks good.
🔹 Brand Guidelines
A comprehensive, easy-to-follow brand manual, ensuring long-term visual consistency.
📌 Original Shawarma isn’t just a catchy name. It’s a clear market position.
Backed by branding that feels fresh, clean, and convincing — just like the product itself.
🎤 We don’t promise magic. But if your product is truly great, we’ll make it look the part.
And help it sell itself.
brandinghoreca originalshawarma fastfoodbranding foodbrandidentity logodesignromania restaurantbranding packagingdesign turkishinspireddesign brandpattern brandingromania impactfuldesign visualidentityWW…