I am a designer, consultant and entrepreneur based in Saint John, with a diverse background in strategic marketing, architecture, and business development. I lead initiatives at TechImpact to drive innovation and growth in Atlantic Canada’s tech ecosystem, including InnovateNB. In addition to my work with TechImpact, I’m the founder of Bubbles Haircare for Kids, a new children’s salon, and coach NB-based artists through the CATAPULT Arts Accelerator program, helping them turn their creativity into sustainable careers. Beyond my day-to-day, I collaborate on architectural and strategic design projects through Weaver Crawford Design and Development and guide early-stage ventures as a Strategic Business Consultant and Mentor for ArtsLink’s CATAPULT Arts Accelerator Program. I’m deeply engaged with community governance and heritage initiatives in Saint John, continually working to grow a vibrant, creative economy in the region.

Alex Weaver Crawford

I am a designer, consultant and entrepreneur based in Saint John, with a diverse background in strategic marketing, architecture, and business development. I lead initiatives at TechImpact to drive innovation and growth in Atlantic Canada’s tech ecosystem, including InnovateNB. In addition to my work with TechImpact, I’m the founder of Bubbles Haircare for Kids, a new children’s salon, and coach NB-based artists through the CATAPULT Arts Accelerator program, helping them turn their creativity into sustainable careers. Beyond my day-to-day, I collaborate on architectural and strategic design projects through Weaver Crawford Design and Development and guide early-stage ventures as a Strategic Business Consultant and Mentor for ArtsLink’s CATAPULT Arts Accelerator Program. I’m deeply engaged with community governance and heritage initiatives in Saint John, continually working to grow a vibrant, creative economy in the region.

Available to hire

I am a designer, consultant and entrepreneur based in Saint John, with a diverse background in strategic marketing, architecture, and business development. I lead initiatives at TechImpact to drive innovation and growth in Atlantic Canada’s tech ecosystem, including InnovateNB. In addition to my work with TechImpact, I’m the founder of Bubbles Haircare for Kids, a new children’s salon, and coach NB-based artists through the CATAPULT Arts Accelerator program, helping them turn their creativity into sustainable careers.

Beyond my day-to-day, I collaborate on architectural and strategic design projects through Weaver Crawford Design and Development and guide early-stage ventures as a Strategic Business Consultant and Mentor for ArtsLink’s CATAPULT Arts Accelerator Program. I’m deeply engaged with community governance and heritage initiatives in Saint John, continually working to grow a vibrant, creative economy in the region.

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Language

English
Fluent

Work Experience

Founder at Bubbles Haircare for Kids
November 1, 2023 - Present
Bubbles Haircare for Kids is dedicated to making haircare enjoyable for children and convenient for their parents. Flagship salon opening in Saint John, March 2024.
Marketing and Communications Manager at TechImpact
May 1, 2022 - December 1, 2023
In my marketing and communications role, I engage with members and partners, manage projects and events (including InnovateNB), create strategic messaging, and design marketing assets.
Marketing and Communications Manager at TechImpact
January 1, 2024 - Present
In my marketing and communications role, I engage with members and partners, manage projects and events (including InnovateNB), create strategic messaging, and design marketing assets.
Co-Founder and Architectural Designer at Weaver Crawford Design and Development Inc.
January 1, 2021 - Present
We take on small-scale residential projects and develop them from uninhabited buildings into architecturally designed homes. To date we have transformed three homes and two storefronts in the city’s south end and have been awarded two Saint John Heritage awards.
Co-Founder and Creative Director at Weaver Crawford Creative
January 1, 2015 - January 1, 2022
Our firm specialized in strategic marketing, graphic, web and technical projects all derived from a deep understanding of our client’s offerings and audience. From there, we created useful and durable design solutions that were expressive, intentional and aligned with their goals.
Strategic Business Consultant and Mentor at ArtsLink’s CATAPULT Arts Accelerator Program
January 1, 2017 - Present
Provided strategic business guidance and mentorship to CATAPULT Arts Accelerator participants, helping artists turn creative ideas into sustainable careers.
Past Chair, Planning Advisory Committee at City of Saint John
January 1, 2020 - December 1, 2023
Past Chair Planning Advisory Committee for the City of Saint John.
Committee Member at Planning Advisory Committee for the City of Saint John
January 1, 2018 - January 1, 2020
Committee member.
Executive Committee Member at Building Equality in Architecture Atlantic
April 1, 2018 - January 1, 2022
Executive Committee Member promoting equity in architectural practice across Atlantic Canada.
Committee Member at Heritage Development Board for the City of Saint John
February 1, 2025 - Present

Education

Master of Architecture at Dalhousie University
May 1, 2012 - August 1, 2015
Bachelor of Environmental Design Studies (Architecture) at Dalhousie University
September 1, 2009 - May 1, 2011
Bachelor of Business Administration, Concentration in Marketing, Major in Fine Arts at Bishop’s University
September 1, 2003 - April 1, 2008

Qualifications

Propel Accelerator Vision Program Participant
September 1, 2023 - March 9, 2026
Propel Accelerator Validation Program Participant
February 1, 2024 - March 9, 2026
Propel Accelerator Zero to One Program Participant
April 1, 2024 - March 9, 2026

Industry Experience

Software & Internet, Non-Profit Organization, Media & Entertainment, Professional Services, Education