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Hi, I'm Anthony Bortolussi, a passionate marketing leader with over 15 years of experience in creative strategy, video marketing, and campaign management. I've worked with global brands and leading creative teams to produce impactful content that drives engagement. I leverage data and innovation to build successful video marketing campaigns and foster collaborative, healthy work environments. Throughout my career, I've founded a video marketing agency, directed creative teams in tech companies, and managed large projects with multimillion-dollar budgets. I thrive on challenges and enjoy crafting compelling stories and visuals that resonate with audiences and elevate brands.…Hi, I'm Anthony Bortolussi, a passionate marketing leader with over 15 years of experience in creative strategy, video marketing, and campaign management. I've worked with global brands and leading creative teams to produce impactful content that drives engagement. I leverage data and innovation to build successful video marketing campaigns and foster collaborative, healthy work environments. Throughout my career, I've founded a video marketing agency, directed creative teams in tech companies, and managed large projects with multimillion-dollar budgets. I thrive on challenges and enjoy crafting compelling stories and visuals that resonate with audiences and elevate brands.

Anthony Bortolussi

Creative Director, Marketing Strategist, Content Producer

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Hi, I'm Anthony Bortolussi, a passionate marketing leader with over 15 years of experience in creative strategy, video marketing, and campaign management. I've worked with global brands and leading creative teams to produce impactful content that drives engagement. I leverage data and innovation to build successful video marketing campaigns and foster collaborative, healthy work environments. Throughout my career, I've founded a video marketing agency, directed creative teams in tech companies, and managed large projects with multimillion-dollar budgets. I thrive on challenges and enjoy crafting compelling stories and visuals that resonate with audiences and elevate brands.…Hi, I'm Anthony Bortolussi, a passionate marketing leader with over 15 years of experience in creative strategy, video marketing, and campaign management. I've worked with global brands and leading creative teams to produce impactful content that drives engagement. I leverage data and innovation to build successful video marketing campaigns and foster collaborative, healthy work environments. Throughout my career, I've founded a video marketing agency, directed creative teams in tech companies, and managed large projects with multimillion-dollar budgets. I thrive on challenges and enjoy crafting compelling stories and visuals that resonate with audiences and elevate brands.

Available to hire

Hi, I’m Anthony Bortolussi, a passionate marketing leader with over 15 years of experience in creative strategy, video marketing, and campaign management. I’ve worked with global brands and leading creative teams to produce impactful content that drives engagement. I leverage data and innovation to build successful video marketing campaigns and foster collaborative, healthy work environments.

Throughout my career, I’ve founded a video marketing agency, directed creative teams in tech companies, and managed large projects with multimillion-dollar budgets. I thrive on challenges and enjoy crafting compelling stories and visuals that resonate with audiences and elevate brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Founder/Creative Director at Create Video Agency

September 1, 2010 - Present

Founded and led a video production and marketing agency serving clients across Canada, the USA, and Europe. Managed a team of full-time employees and contractors, driving the agency's vision, marketing strategy, and creative direction for clients. Led performance-driven campaigns, achieving significant improvements in video campaign metrics such as a 150% increase in performance and 75+ first-page keyword rankings for LinkedIn & Google campaigns. Implemented client onboarding and AI-powered workflows and launched a Video-as-a-Service subscription model that grew revenue by 25%. Delivered over 3500 projects including high-profile clients like XBOX, Coca-Cola, IBM, and Carrie Underwood.

Director of Performance Creative at Directive Consulting

August 31, 2024 - July 31, 2025

Led a creative team of 16 professionals across North America to deliver agency projects including websites, landing pages, static and motion display ads, and videos. Built a project management team, introduced Kanban frameworks to improve delivery speed by 40%, and developed creative strategies for SaaS clients such as Uber, Stack Overflow, and HP. Improved landing page and ad conversions by 2x through CRO strategies, administered multi-million-dollar budgets, and integrated video, SEO, and CRO efforts into unified marketing strategies. Achieved 67% renewal rates, 55% gross margins, an 85% reduction in client churn, and 20% client acquisition growth.

Creative Director at Absolute Security

June 30, 2023 - July 31, 2025

Advanced from content production roles to Creative Director at a cybersecurity company. Led a creative team to develop multi-channel B2B campaigns, branding initiatives, and a YouTube thought-leadership series that grew subscribers by 750%. Managed a multi-million-dollar rebrand producing over 300 assets in six months, led data-driven copywriting achieving a 4% CTR on video ads, and drove a CRO-optimized website redesign that increased engagement by 22%. Managed project budgets and helped increase visibility and revenues culminating in a $1B acquisition.