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I'm Andrés Herrera, a seasoned Executive Creative Director and Brand Designer with over 15 years of experience shaping brand identities and digital experiences for global clients. I lead multidisciplinary teams, craft impactful narratives, and drive digital strategies that elevate brands across channels. I thrive in remote collaboration, obsess over user experience, and leverage tools like Figma, AI-driven design, and agile methodologies to deliver creative solutions that resonate and deliver measurable impact.…I'm Andrés Herrera, a seasoned Executive Creative Director and Brand Designer with over 15 years of experience shaping brand identities and digital experiences for global clients. I lead multidisciplinary teams, craft impactful narratives, and drive digital strategies that elevate brands across channels. I thrive in remote collaboration, obsess over user experience, and leverage tools like Figma, AI-driven design, and agile methodologies to deliver creative solutions that resonate and deliver measurable impact.

Andrés Herrera

Creative Director, Brand Designer, Designer, +2

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I'm Andrés Herrera, a seasoned Executive Creative Director and Brand Designer with over 15 years of experience shaping brand identities and digital experiences for global clients. I lead multidisciplinary teams, craft impactful narratives, and drive digital strategies that elevate brands across channels. I thrive in remote collaboration, obsess over user experience, and leverage tools like Figma, AI-driven design, and agile methodologies to deliver creative solutions that resonate and deliver measurable impact.…I'm Andrés Herrera, a seasoned Executive Creative Director and Brand Designer with over 15 years of experience shaping brand identities and digital experiences for global clients. I lead multidisciplinary teams, craft impactful narratives, and drive digital strategies that elevate brands across channels. I thrive in remote collaboration, obsess over user experience, and leverage tools like Figma, AI-driven design, and agile methodologies to deliver creative solutions that resonate and deliver measurable impact.

Available to hire

Barcelona, Spain

Skills

Adobe Illustrator

See more

Experience Level

Adobe Illustrator

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Adobe Photoshop

Expert

Adobe After Effects

Expert

Adobe Premiere Pro

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Executive Creative Director at ADHB Anywhere

January 1, 2016 - Present

Lead multidisciplinary teams on global-scale projects, shaping creative direction and digital strategy. Oversaw brand identities, campaigns, and UX/UI work across multiple markets, while fostering remote collaboration and agile workflows to deliver high-quality outcomes.

Creative Director at James Brand&Co

January 1, 2018 - Present

Led rebranding and digital campaigns to boost visibility and engagement for a curated portfolio of brands. Coordinated cross-functional teams and guided storytelling-driven design across brand identity, websites, and digital marketing efforts.

Senior On/Off Designer at Golden

January 1, 2013 - December 31, 2014

Specialist in design, delivering integrated solutions for digital and offline touchpoints, ensuring brand coherence and enhanced user experience.

Creative Director at Agr!

January 1, 2012 - December 31, 2013

Led the creative department, driving innovation and advertising campaigns that redefined the brand's approach and strengthened market position.

Creative Director at Arista

January 1, 2006 - December 31, 2010

Coordination and execution of creative campaigns, establishing new market trends and strengthening brand presence.

Creative Director at Phineas

January 1, 2004 - December 31, 2005

In charge of creative direction/art, leading the development of innovative advertising campaigns that resonated in the market and reinforced the brand image.

Art Director at FCB

January 1, 2003 - December 31, 2004

Working closely as part of a creative duo, developed advertising concepts and visual campaigns that stood out for their creativity and effectiveness.

Art Director at McCann

January 1, 2000 - December 31, 2003

Guided creative teams in the development and implementation of advertising strategies with significant impact in the Latin American market.

Art Director at Artfactory

January 1, 1996 - December 31, 2000

Began my professional career in artistic direction, establishing a precedent of excellence in design and advertising.

Education

Master's in Web Design and Development at Design University, Spain

January 11, 2030 - February 6, 2026

Bachelor of Visual Arts and Communication at University of Montevideo, Uruguay

January 11, 2030 - February 6, 2026

Master's in Web Design and Development at Design University, Spain

January 11, 2030 - February 6, 2026

Bachelor of Visual Arts and Communication at University of Montevideo, Uruguay

January 11, 2030 - February 6, 2026

Qualifications

Agile and Scrum Certification

January 11, 2030 - February 6, 2026

Certified in Agile and Scrum

January 11, 2030 - February 6, 2026

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services, Software & Internet, Education, Other

Skills

Adobe Illustrator

See more

Experience Level

Adobe Illustrator

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Adobe Photoshop

Expert

Adobe After Effects

Expert

Adobe Premiere Pro

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

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