I'm a seasoned graphic designer and creative director with over four decades of experience shaping branding, publishing, and marketing campaigns. I craft visuals that clarify messages, elevate brands, and resonate with audiences across print, digital, and experiential media. I enjoy mentoring teams, solving complex design problems, and delivering high-quality productions on time and on brand. Throughout my career I’ve led art direction and marketing initiatives for both corporate and nonprofit organizations, coordinating multifaceted campaigns, managing vendor relationships, and ensuring consistency across diverse channels. I thrive in collaborative environments and thrive on turning concepts into compelling, production-ready solutions that drive engagement and results.

Alberto Juárez

I'm a seasoned graphic designer and creative director with over four decades of experience shaping branding, publishing, and marketing campaigns. I craft visuals that clarify messages, elevate brands, and resonate with audiences across print, digital, and experiential media. I enjoy mentoring teams, solving complex design problems, and delivering high-quality productions on time and on brand. Throughout my career I’ve led art direction and marketing initiatives for both corporate and nonprofit organizations, coordinating multifaceted campaigns, managing vendor relationships, and ensuring consistency across diverse channels. I thrive in collaborative environments and thrive on turning concepts into compelling, production-ready solutions that drive engagement and results.

Available to hire

I’m a seasoned graphic designer and creative director with over four decades of experience shaping branding, publishing, and marketing campaigns. I craft visuals that clarify messages, elevate brands, and resonate with audiences across print, digital, and experiential media. I enjoy mentoring teams, solving complex design problems, and delivering high-quality productions on time and on brand.

Throughout my career I’ve led art direction and marketing initiatives for both corporate and nonprofit organizations, coordinating multifaceted campaigns, managing vendor relationships, and ensuring consistency across diverse channels. I thrive in collaborative environments and thrive on turning concepts into compelling, production-ready solutions that drive engagement and results.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Graphic Designer at PDX Printing/El Paso Inc.
June 29, 2013 - July 26, 2024
Responsible for designing and pre press setup for various marketing materials for clients - posters, brochures, newspapers, books, booklets and high school programs. Also responsible for printing and trouble files for production that included digital printing and web press. Assisted in cutting, folding, inserting flyers and delivering projects to clients.
Pre Press Tech at Airport Printing Services
September 11, 2023 - Present
Responsible for digital printing and pre press setup for various marketing materials for clients - posters, brochures, labels, packaging, books, booklets, etc. Also I'm responsible for trouble shooting files for production and digital printing press. I handle inventory of paper and maintenance of digital press. I assisted in cutting, folding, inserting sale sheets and assemble kit folders. For prepress, I operate the platemaker, prep all plates for all offset presses and submit all files for color proofing
Creative Director at Charlie Clark Nissan Dealership
September 20, 2019 - June 19, 2023
Creative Director for Charlie Clark Nissan dealership for all their promotional marketing material-campaigns, sale sheets, brochures, identity ads, displays cards, large format prints, online banners ads, social media ads and POP’s. Coordinated all printing projects, supervise all of Nissan/Infiniti corporate branding standards and shoot photography for events and staff meetings. Directed all photography for events and staff meetings.
Creative/Marketing Director/Board of Directors at El Paso On The Move
June 30, 2012 - Present
Creative & Marketing Director for the McKelligon Canyon Challenge 5K Run/Walk. Responsible for marketing a successful 5K race in designing promotional material (print, digital, web), maintaining social media sites, directing and shooting photography and video. Responsible for all of public relations with TV, live social media and radio. Director of all print and productions services of large format posters, banners, 3D displays and specialty advertising. Other responsibilities included coordinating product vendors, directing parking volunteers and registration and assembling the main stage the day of the event.
Art Director at El Paso Times/Marketing Department
May 16, 2005 - April 30, 2012
Art Director of El Paso Times Marketing department for all promotional marketing material. Responsible for creating in house marketing material-campaigns, sale sheets, direct mail, promotional sale kits, identity ads, displays cards and POPs. Worked with managers to meet marketing and advertising needs for all TNP properties and newspapers. Also handled digital design for online and social media, pre-press troubleshooting, and managed staff.
Owner at Juarez Design
February 1, 2000 - Present
Owner and Creative Director developing promotional marketing materials for various clients in the El Paso area. Projects range from branding, magazines, website ads, book cover to brochures. Consulted with clients on marketing concepts, campaigns, corporate identity, social media, and production scheduling.
Graphic Designer at Rockett Advertising, Inc.
December 30, 2000 - October 19, 2005
Graphic designer for catalogs, corporate identity, book covers, direct mail and brochures. Prepared files for offset printing and web design. Specialized in point of purchase displays.
Vice President/Marketing Director/Member Board of Directors at Tri State Association
May 31, 2011 - October 19, 2020
Marketing all events throughout the city via print, online, video and social media. Public relations, developing budgets and shooting photos. Main goal was to raise funds for the school.
Marketing Assistant and Public Relations Representative at Seventh-Day Adventist Texico Conference
March 19, 2001 - October 8, 2006
Marketing and promoting conference youth events throughout the New Mexico and West Texas area. Video recording of events and editing for DVD presentation. Motivational speaking, counseling young people and developing social activities.
Creative Director at Charlie Clark Nissan/Infinity Dealership
September 1, 2019 - June 1, 2023
Created dealership campaigns, branding, ads, banners, large-format displays; managed marketing assets and guidelines; supervised photography.
Creative & Marketing Director/Board of Directors at El Paso On The Move
July 1, 2012 - Present
Contract role overseeing creative direction, marketing strategies, promotional materials, social media, event promotion, and volunteer training.
Art Director at El Paso Times/Marketing Development Department
May 1, 2005 - April 1, 2012
Led art direction and marketing campaigns for local properties and events, including the McKelligon Canyon Challenge; oversaw print, digital, and social media assets; managed design staff.
Marketing Assistant and Public Relations Representative at Seventh-Day Adventist Mexico Conference
May 1, 2001 - April 1, 2006
Developed marketing materials, managed public relations for youth events, assisted with video recording and editing; coordinated budgets and promotions across West Texas and New Mexico.

Education

Albert Juarez at University Texas at El Paso
September 12, 1983 - May 27, 1988
Bachelor of Fine Arts at University of Texas at El Paso
January 11, 2030 - January 1, 1988

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Financial Services, Healthcare, Manufacturing, Media & Entertainment, Non-Profit Organization, Retail, Wholesale & Distribution, Professional Services, Education, Other