I'm Aleksandar, a senior strategic marketing professional with a proven track record of driving revenue growth through brand development and integrated go-to-market programs. I thrive on turning complex market challenges into clear, measurable actions that deliver results for businesses across real estate, technology, and consumer spaces. I am passionate about building high-performing teams, delivering measurable outcomes, and crafting compelling brand narratives. I enjoy turning data into actionable insights, and I thrive in environments that value experimentation, collaboration, and continuous improvement.

Aleksandar Tutulic

I'm Aleksandar, a senior strategic marketing professional with a proven track record of driving revenue growth through brand development and integrated go-to-market programs. I thrive on turning complex market challenges into clear, measurable actions that deliver results for businesses across real estate, technology, and consumer spaces. I am passionate about building high-performing teams, delivering measurable outcomes, and crafting compelling brand narratives. I enjoy turning data into actionable insights, and I thrive in environments that value experimentation, collaboration, and continuous improvement.

Available to hire

I’m Aleksandar, a senior strategic marketing professional with a proven track record of driving revenue growth through brand development and integrated go-to-market programs. I thrive on turning complex market challenges into clear, measurable actions that deliver results for businesses across real estate, technology, and consumer spaces.

I am passionate about building high-performing teams, delivering measurable outcomes, and crafting compelling brand narratives. I enjoy turning data into actionable insights, and I thrive in environments that value experimentation, collaboration, and continuous improvement.

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Language

Serbian
Fluent
English
Fluent
Portuguese
Advanced
Japanese
Advanced
Russian
Beginner
Spanish; Castilian
Beginner

Work Experience

Marketing Director Europe, Real Estate and Motors Verticals at OLX Group
June 1, 2021 - June 1, 2025
Led Europe-wide go-to-market strategy for OLX Group's Real Estate and Motors verticals; introduced a unified EU marketing planning framework; centralized brand architecture and measurement; managed cross-functional teams; built EU GTM framework with product and strategy; implemented media mix modeling and KPI dashboards to drive ROI and engagement.
Marketing & Operations Manager at ORIA Real Estate Advisors (ex Tamea International) / Movinn
September 1, 2019 - April 30, 2021
Marketing and operations lead for ORIA’s online platforms for expats; advised and collaborated with the CEO and external partners on the launch of flagship relocation platform; oversaw cross-channel campaigns, CRM, and market expansion activities across Europe.
Senior Brand Manager at Mattoni 1873
January 1, 2009 - April 1, 2012
Managed a portfolio of 5 brands and brand extensions; led growth initiatives, packaging innovation, SKU optimization, and CRM-driven campaigns; expanded brand reach and market share.
PR Specialist at Pro Credit Bank
January 1, 2006 - January 1, 2009
Built and managed an in-house PR unit within Marketing; delivered YoY increase in media coverage; handled media relations, crisis management, and communications for product launches.
Strategic Advisor (Start-ups and Scale-ups) at OLX Group
October 1, 2021 - Present
Led strategic brand positioning, value propositions and EU GTM planning for Real Estate & Motors verticals. Implemented an integrated EU marketing framework and coordinated with local markets (Poland, Romania, Portugal) to unify product messaging and optimize performance.
Marketing & Brand Strategy Consultant at Brightman Group
June 1, 2021 - Present
Created a comprehensive marketing playbook for real estate property marketing, expanded the luxury buyer customer base, and built brand awareness. Served as a Board Advisor guiding growth initiatives.
Marketing & Operations Manager at MOViINN
April 1, 2021 - Present
Advised CEO on the launch of the flagship online relocation platform, driving marketing and operations to accelerate user adoption and integration with EU markets.
Marketing & Operations Manager at ORIA Real Estate Advisors (ex Tamea International)
September 1, 2019 - Present
Managed EU go-to-market frameworks, CRM enhancements and local marketing initiatives; collaborated with CEO and partners to expand market reach.
Member of the Board of Advisors at Brightman Group
June 1, 2021 - Present
Advised on real estate property marketing; created and launched a marketing playbook; expanded brand awareness and contributed to board-level marketing direction.
Strategic Advisor (start-ups and scale-ups) at Aleks ⇌ Andar
June 2, 2025 - Present
Strategic brand positioning and value propositions Advisory on structuring investor pitches Go-To-Market strategy

Education

Executive Program at Ehrenberg-Bass Institute for Marketing Science, University of South Australia
January 11, 2030 - January 10, 2026
Public Relations and Media Appearance Orientation Program at London School of Public Relations
January 11, 2030 - January 10, 2026
Japanese Language & Literature at Belgrade University
January 11, 2030 - February 10, 2026
Narrative Economics — Executive Program at Yale University
January 11, 2030 - February 28, 2026
Public Relations & Media Appearance at London School of Public Relations
January 11, 2030 - February 28, 2026
Crisis Communications in Practice at London School of Public Relations
January 11, 2030 - February 28, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Media & Entertainment, Financial Services, Professional Services, Software & Internet, Education, Travel & Hospitality