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Hi, I'm Aadarsh Patel, a Mumbai-based brand management and strategic marketing professional with hands-on experience in content strategy, copywriting, and social-first campaigns across FMCG and premium automotive brands. I connect cultural trends, consumer insights, and brand storytelling into content that performs, owning strategy end-to-end, writing copy, shooting and editing assets, and reporting on what works. I'm currently pursuing an International Master in Business at SDA Bocconi Asia Center (Mumbai) with an international semester in Milan, aiming to bring global luxury-brand storytelling and data-driven marketing to ambitious brands.…Hi, I'm Aadarsh Patel, a Mumbai-based brand management and strategic marketing professional with hands-on experience in content strategy, copywriting, and social-first campaigns across FMCG and premium automotive brands. I connect cultural trends, consumer insights, and brand storytelling into content that performs, owning strategy end-to-end, writing copy, shooting and editing assets, and reporting on what works. I'm currently pursuing an International Master in Business at SDA Bocconi Asia Center (Mumbai) with an international semester in Milan, aiming to bring global luxury-brand storytelling and data-driven marketing to ambitious brands.

Aadarsh Patel

Copywriter, Brand Strategist, Marketing Strategist, +2

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Hi, I'm Aadarsh Patel, a Mumbai-based brand management and strategic marketing professional with hands-on experience in content strategy, copywriting, and social-first campaigns across FMCG and premium automotive brands. I connect cultural trends, consumer insights, and brand storytelling into content that performs, owning strategy end-to-end, writing copy, shooting and editing assets, and reporting on what works. I'm currently pursuing an International Master in Business at SDA Bocconi Asia Center (Mumbai) with an international semester in Milan, aiming to bring global luxury-brand storytelling and data-driven marketing to ambitious brands.…Hi, I'm Aadarsh Patel, a Mumbai-based brand management and strategic marketing professional with hands-on experience in content strategy, copywriting, and social-first campaigns across FMCG and premium automotive brands. I connect cultural trends, consumer insights, and brand storytelling into content that performs, owning strategy end-to-end, writing copy, shooting and editing assets, and reporting on what works. I'm currently pursuing an International Master in Business at SDA Bocconi Asia Center (Mumbai) with an international semester in Milan, aiming to bring global luxury-brand storytelling and data-driven marketing to ambitious brands.

Available to hire

Hi, I’m Aadarsh Patel, a Mumbai-based brand management and strategic marketing professional with hands-on experience in content strategy, copywriting, and social-first campaigns across FMCG and premium automotive brands. I connect cultural trends, consumer insights, and brand storytelling into content that performs, owning strategy end-to-end, writing copy, shooting and editing assets, and reporting on what works. I’m currently pursuing an International Master in Business at SDA Bocconi Asia Center (Mumbai) with an international semester in Milan, aiming to bring global luxury-brand storytelling and data-driven marketing to ambitious brands.

Skills

Copywriting

Branding

Social Media Design

Experience Level

Copywriting

Expert

Branding

Expert

Social Media Design

Expert

Language

English

Fluent

Work Experience

GTM & Marketing Intern at Nirjal Foods

November 1, 2025 - April 30, 2026

FMCG Brand Strategy – Content, Social Media & Competitive Analysis; wrote social-first copy, captions and short-form video scripts mapped to the customer journey and brand voice; built monthly content calendars and ad copy for Meta paid social; designed product logos and packaging in Canva; delivered 10+ content and packaging assets across 5+ product lines via reusable templates; benchmarked 12+ FMCG brands to surface positioning gaps and inform content and GTM strategy.

Brand Positioning & GTM Strategy Intern at Positive Motors (Italy)

June 1, 2025 - October 1, 2025

Premium electric motorcycle startup – Brand positioning, GTM strategy & content. Shaped India GTM and premium brand positioning for a new EV launch, aligning messaging to enthusiasts and premium B2C segments; wrote short-form video scripts for launch content across Instagram and LinkedIn; built 8+ investor and brand decks, turning complex EV specs into scroll-stopping brand narratives; benchmarked 10+ premium motorcycle brands to identify positioning gaps and content opportunities; drove community and content strategy targeting enthusiast audiences through trend-led storytelling.

General Management Intern at Schott Poonawalla Private Limited

April 1, 2025 - May 31, 2025

B2B Glass & Pharmaceutical Packaging – CRM Analytics & Campaign Performance. Analyzed a 120,000-record CRM dataset to surface demand patterns and inform data-driven marketing decisions; built interactive KPI dashboards tracking campaign performance, conversion trends and marketing efficiency; translated CRM insights into 3 executive reports with actionable ROI and audience segmentation recommendations.