Experienced marketing professional with multiple years in social media management, brand coordination, internal marketing, and leading marketing strategies. Skilled in content creation, campaign development, e-commerce platform management, and customer engagement across diverse digital channels. Adept at utilizing tools like Canva, Shopify, Klaviyo, Mailchimp, WordPress, and all standard digital marketing systems to consistently deliver outstanding brand growth and ROI. Excels in fast-paced environments, applying strategic leadership and creative problem-solving to exceed client expectations.

Abbe y Dior Papanastasiou F

Experienced marketing professional with multiple years in social media management, brand coordination, internal marketing, and leading marketing strategies. Skilled in content creation, campaign development, e-commerce platform management, and customer engagement across diverse digital channels. Adept at utilizing tools like Canva, Shopify, Klaviyo, Mailchimp, WordPress, and all standard digital marketing systems to consistently deliver outstanding brand growth and ROI. Excels in fast-paced environments, applying strategic leadership and creative problem-solving to exceed client expectations.

Available to hire

Experienced marketing professional with multiple years in social media management, brand coordination, internal marketing, and leading marketing strategies.

Skilled in content creation, campaign development, e-commerce platform management, and customer engagement across diverse digital channels. Adept at utilizing tools like Canva, Shopify, Klaviyo, Mailchimp, WordPress, and all standard digital marketing systems to consistently deliver outstanding brand growth and ROI. Excels in fast-paced environments, applying strategic leadership and creative problem-solving to exceed client expectations.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Swedish
Beginner

Work Experience

Social Media Manager at LMB Surf House
November 1, 2023 - November 19, 2025
Manage Instagram and ad development; 3-4 posts per week, 1 reel; daily stories; re-sharing to other platforms; develop job creatives for new hires and upcoming events; aim to increase engagement and brand awareness and bookings.
Social Media Manager & Ads Manager at Uluwatu Resort
October 1, 2024 - November 19, 2025
Oversee digital marketing strategies; design a wide variety of graphics; manage Facebook and Instagram postings; create new ad campaigns; visit onsite every 1-2 months to capture content; increase engagement and brand awareness; reach potential retreat companies.
Lead Personal Trainer & Assistant Manager at NextGen Doncaster
June 1, 2022 - June 1, 2022
Personal trainer, group fitness instructor, and assistant manager; developed tailored programs for clients with diverse fitness goals; managed personal training base; fostered client relationships; drove sales.
Personal Trainer, Group Fitness Instructor, and Assistant Manager at NextGen Doncaster
June 1, 2022 - June 1, 2022
Developed tailored programs for clients with diverse fitness goals. Managed personal training base, fostering strong client relationships, and driving sales.
Head of Marketing at Cari Surf, Uluwatu, Bali
June 1, 2025 - Present
Lead all internal marketing communications to ensure alignment across teams and departments. Develop and implement SEO strategies to improve website visibility and organic traffic. Coordinate brand activities to maintain consistent messaging and enhance customer experience. Manage digital content creation and marketing campaigns to support boutique surf accommodation growth. Initiate outreach programs targeting retreat companies to expand resort's event hosting opportunities. Collaborate with influencers, sponsored athletes, and community stakeholders to enhance outreach and brand presence. Organise and support community fundraising events, strengthening local engagement.
Social Media Manager at LMBK Surf House, Bali
November 1, 2023 - June 1, 2025
Manage complete Instagram content calendar including 3-4 posts, 1 reel, and daily stories to boost follower engagement. Create and optimise Meta ad campaigns to increase brand awareness and drive bookings. Design creative assets for hiring campaigns and event promotions, reinforcing brand identity. Collaborate with cross-functional teams to align marketing efforts with business objectives.
Tour Guide & Social Media Support at OneLife Tours, Indonesia
June 1, 2022 - November 1, 2023
Led tours for groups of 20-30 guests, providing in-depth local knowledge and exceptional customer service while living with guests on 12-day tours. Developed expertise in logistics, guest engagement, and cultural immersion critical to the tourism industry. Assisted with social media content creation, sales and management during tours, improving online presence. Secured consistent 5-star reviews by exceeding guest expectations and managing client satisfaction.
Lead Personal Trainer & Assistant Manager at NextGen Doncaster, Australia
November 1, 2021 - June 1, 2022
Developed client-specific fitness programs, while managing personal training team operations. Enhanced client retention through personalized service and effective communication. Supported sales growth via targeted promotions and upselling fitness packages.

Education

VCE at Aquinas College Melbourne
January 11, 2030 - January 1, 2018
ACU Exercise and Sport Science Program – Acceptance at Australian Catholic University
January 11, 2030 - November 19, 2025
VCE Completion at Aquinas College Melbourne
January 11, 2030 - January 1, 2018
VCE Completion at Aquinas College, Melbourne, Australia
January 11, 2030 - January 1, 2018

Qualifications

Certificate III & IV in Fitness/Personal Training
January 11, 2030 - November 19, 2025
200h Yoga Training
January 11, 2030 - November 19, 2025
RSA Certificate
January 11, 2030 - November 19, 2025
Certificate II in Animal Studies
January 11, 2030 - November 19, 2025
Certificate III in Animal Studies
January 11, 2030 - November 19, 2025
First Aid and CPR
January 11, 2030 - November 19, 2025
Certificate III & IV in Fitness/Personal Training
January 11, 2030 - November 19, 2025
200h Yoga Training
January 11, 2030 - November 19, 2025
RSA Certificate
January 11, 2030 - November 19, 2025
Certificate II in Animal Studies
January 11, 2030 - November 19, 2025
Certificate III in Animal Studies
January 11, 2030 - November 19, 2025
Certificate 3 & 4 in Fitness/Personal Training
January 11, 2030 - November 19, 2025
200-hour Yoga Training
January 11, 2030 - November 19, 2025
First Aid & CPR
January 11, 2030 - November 19, 2025
RSA Certificate (Responsible Service of Alcohol)
January 11, 2030 - November 19, 2025
Certificate II in Animal Studies
January 11, 2030 - November 19, 2025
Certificate III in Animal Studies
January 11, 2030 - November 19, 2025
Certificate in Hospitality
January 11, 2030 - November 19, 2025
ACU acceptance for Exercise and Sports Science
January 11, 2030 - November 19, 2025
First Aid & CPR
January 11, 2030 - November 19, 2025
Certificate 3 & 4 in Fitness/Personal Training
January 11, 2030 - November 19, 2025
RSA Certificate
January 11, 2030 - November 19, 2025
200-hour Yoga Training
January 11, 2030 - November 19, 2025
Certificate II in Animal Studies
January 11, 2030 - November 19, 2025
Certificate III in Animal Studies
January 11, 2030 - November 19, 2025
Certificate in Hospitality
January 11, 2030 - November 19, 2025
ACU acceptance for Exercise and Sports Science
January 11, 2030 - November 19, 2025
Mullum VET Cluster Winner: Communication Design Award
January 11, 2030 - December 19, 2025
Certificate III in Fitness/Personal Training
January 11, 2030 - December 19, 2025
Certificate IV in Fitness/Personal Training
January 11, 2030 - December 19, 2025
200-Hour Yoga Training
January 11, 2030 - December 19, 2025
RSA (Responsible Service of Alcohol) Certificate
January 11, 2030 - December 19, 2025
Certificate II in Animal Studies
January 11, 2030 - December 19, 2025
First Aid and CPR Certification
January 11, 2030 - December 19, 2025
Mullum VET Cluster Winner: Communication Design Award
January 11, 2030 - December 19, 2025
Certificate III in Fitness/Personal Training
January 11, 2030 - December 19, 2025
Certificate IV in Fitness/Personal Training
January 11, 2030 - December 19, 2025
200-Hour Yoga Training
January 11, 2030 - December 19, 2025
RSA (Responsible Service of Alcohol) Certificate
January 11, 2030 - December 19, 2025
Certificate II in Animal Studies
January 11, 2030 - December 19, 2025
First Aid and CPR Certification
January 11, 2030 - December 19, 2025

Industry Experience

Media & Entertainment, Travel & Hospitality, Education, Healthcare, Professional Services, Software & Internet, Retail