Hello! I’m Abbie Allis, a Brand Designer & Strategist, specialising in branding for purpose-driven brands. I help businesses that care about what really matters grow, by creating brands that connect, inspire, and drive growth. With over 18 years in brand and design, I’ve worked with global names like L’Oréal, ASOS, and Warner Brothers - but my true passion is helping ambitious, mission-led companies make their mark and thrive. My own entrepreneurial journey has been varied and hands-on: I co-founded and ran a creative agency for six years, launched an e-commerce tech platform, and, just over a year ago, founded Era, a brand studio to work exclusively with impact-led businesses. These experiences have sharpened my creative expertise and given me a broad, versatile skill set. Right now, I’m focused on creating the best work of my life, with businesses that are a force for good.

Abbie Allis

Hello! I’m Abbie Allis, a Brand Designer & Strategist, specialising in branding for purpose-driven brands. I help businesses that care about what really matters grow, by creating brands that connect, inspire, and drive growth. With over 18 years in brand and design, I’ve worked with global names like L’Oréal, ASOS, and Warner Brothers - but my true passion is helping ambitious, mission-led companies make their mark and thrive. My own entrepreneurial journey has been varied and hands-on: I co-founded and ran a creative agency for six years, launched an e-commerce tech platform, and, just over a year ago, founded Era, a brand studio to work exclusively with impact-led businesses. These experiences have sharpened my creative expertise and given me a broad, versatile skill set. Right now, I’m focused on creating the best work of my life, with businesses that are a force for good.

Available to hire

Hello! I’m Abbie Allis, a Brand Designer & Strategist, specialising in branding for purpose-driven brands. I help businesses that care about what really matters grow, by creating brands that connect, inspire, and drive growth.

With over 18 years in brand and design, I’ve worked with global names like L’Oréal, ASOS, and Warner Brothers - but my true passion is helping ambitious, mission-led companies make their mark and thrive. My own entrepreneurial journey has been varied and hands-on: I co-founded and ran a creative agency for six years, launched an e-commerce tech platform, and, just over a year ago, founded Era, a brand studio to work exclusively with impact-led businesses. These experiences have sharpened my creative expertise and given me a broad, versatile skill set. Right now, I’m focused on creating the best work of my life, with businesses that are a force for good.

See more

Language

English
Fluent

Work Experience

Founder & Brand Designer at Era Brand Studio
January 1, 2024 - Present
Founded Era Brand Studio to work exclusively with impact-led businesses, delivering branding, brand strategy, and coaching programs for founders to elevate purpose-driven brands.
Senior Brand Designer at Oak Engage
December 1, 2025 - January 1, 2026
Aligned brand strategy; produced product visuals, marketing materials, and client demo sites.
Digital Designer at TH_NK
January 1, 2013 - December 31, 2013
Digital Designer; contributed to projects for clients including Nando's, ASOS, and Warner Brothers; began freelancing.
Senior Designer at Inspired
January 1, 2011 - December 31, 2013
Senior Designer; clients included Mercedes-Benz, Smart, and Van Mildert.
Founder at Niiche
January 1, 2013 - December 31, 2013
Founded ecommerce business Niiche, a platform bringing together independent designers.
Designer at Different
January 1, 2008 - March 1, 2011
Landed my first role as a designer at Different, collaborating with clients including Barker and Stonehouse, L’Oréal, and NHS, creating branding concepts, layouts, and marketing collateral.
Co Founder at Absolute - Branding Studio
October 1, 2014 - March 31, 2021
Helping ambitious businesses unlock their full potential through strategic branding and design. At Absolute, I co-founded and led brand strategy and creative for a wide range of businesses - helping them grow, connect with their ideal audience, and achieve standout success in competitive markets. We weren’t just creating nice visuals — we built brands that became a catalyst for growth. Many of our clients went on to achieve their next big milestone, from landing major global clients to scaling rapidly post-rebrand.

Education

First Class Honours in Graphic Design at Sunderland University
September 1, 2004 - July 1, 2007

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Consumer Goods, Software & Internet