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I’m a strategic marketing leader with 9+ years of experience driving multi-channel campaigns, content creation, and event marketing for high-growth organizations and global brands. I excel at turning business goals into measurable marketing programs, building brand presence, and collaborating cross-functionally to launch innovative campaigns that boost engagement, generate leads, and deliver ROI.…I’m a strategic marketing leader with 9+ years of experience driving multi-channel campaigns, content creation, and event marketing for high-growth organizations and global brands. I excel at turning business goals into measurable marketing programs, building brand presence, and collaborating cross-functionally to launch innovative campaigns that boost engagement, generate leads, and deliver ROI.

Abbigale Hope Kadar

Digital Marketer, Marketing Strategist, Content Creator, +7

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I’m a strategic marketing leader with 9+ years of experience driving multi-channel campaigns, content creation, and event marketing for high-growth organizations and global brands. I excel at turning business goals into measurable marketing programs, building brand presence, and collaborating cross-functionally to launch innovative campaigns that boost engagement, generate leads, and deliver ROI.…I’m a strategic marketing leader with 9+ years of experience driving multi-channel campaigns, content creation, and event marketing for high-growth organizations and global brands. I excel at turning business goals into measurable marketing programs, building brand presence, and collaborating cross-functionally to launch innovative campaigns that boost engagement, generate leads, and deliver ROI.

Available to hire

I’m a strategic marketing leader with 9+ years of experience driving multi-channel campaigns, content creation, and event marketing for high-growth organizations and global brands. I excel at turning business goals into measurable marketing programs, building brand presence, and collaborating cross-functionally to launch innovative campaigns that boost engagement, generate leads, and deliver ROI.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Head of Marketing at Polymath Network

October 1, 2024 - November 15, 2025

Developed and executed digital marketing strategies to drive brand awareness and lead generation in blockchain and fintech. Managed Polymath’s social media, growing online presence and community engagement by 80% in 12 months. Led investor relations and partnerships with key industry players; strategized email marketing campaigns to improve open/click-through rates and conversions. Collaborated with product and sales on launches and go-to-market activities.

Project Manager – Marketing & Fundraising at School of Unified Healing

August 1, 2024 - August 1, 2024

Organized campaigns and events, managed donor communications for 500+ donors; biweekly fundraising events contributing over 50% of the annual goal in 4 months; maintained donor database and produced impact materials; grew social media audience significantly.

CRM/Project Manager at ASSEMBLY GLOBAL

October 1, 2023 - October 1, 2023

CRM implementation and strategy development for clients; defined goals, created project plans and schedules, risk assessments; facilitated meetings and communications; ensured alignment with client expectations across lines of business.

Marketing Director at RAVN INC.

January 1, 2024 - January 1, 2024

Plan and publish monthly content across social channels; develop lead generation strategies; coordinate photoshoots; manage email campaigns; monitor analytics and audience engagement; support business development and client acquisition.

Email & Social Media Marketing Specialist at Zwilling J.A. Henckels

January 1, 2023 - January 1, 2023

Executed 3-8 email campaigns weekly with average open rate around 31%; updated lead generation and drip campaigns; planned and published monthly social content across multiple brands; moderated social communities and engaged with audiences.

Marketing Coordinator - Contract at Redstamp

February 1, 2022 - February 1, 2022

Produced social content, case studies, and marketing materials; supported lead generation; managed existing client accounts and contracts.

Email Deployment Specialist at LoyaltyOne – Air Miles Reward Program

September 1, 2021 - September 1, 2021

Executed 10-20 email campaigns weekly for clients; achieved 99.5% delivery, 50%+ open rates for recipient lists up to 5 million; implemented dynamic personalization via Freemarker; improved efficiency by 60%.

Digital Marketing Specialist at Mealthy

September 1, 2020 - September 1, 2020

Built a 70,000+ email subscription list with 18% average open rate; produced weekly newsletters and monthly campaigns; managed influencer collaborations and partner programs; supported CMO in influencer program management.

Integrated Marketing Specialist (Contract) at Shopify Plus

May 1, 2019 - May 1, 2019

Built customer communications in Marketo and HubSpot for product updates and campaigns with strong open rates; led team for global campaigns; oversaw review-site presence and generated over 50 MQLs monthly with ~2% conversion.

Customer Marketing and Customer Experience Specialist (Intern) at PathFactory

September 1, 2018 - September 1, 2018

Delivered monthly performance reports; developed internal and external email campaigns using Marketo and ChurnZero; supported Salesforce data analysis and forecasting; contributed to customer experience initiatives and incentive programs.

Marketing Specialist at Instant Pot Corporation

April 1, 2018 - April 1, 2018

Contributed to mobile recipe app launch; achieved 10,000 downloads in first 24 hours; coordinated PR distribution across North America; moderated large Facebook community; supported digital campaigns and promotions.

Operations & Finance Assistant (Intern) at Influitive Corporation

September 1, 2016 - September 1, 2016

Tracked weekly metrics and revenues; redesigned internal incentive program; built an exclusive interactive employee website; improved company efficiency and communications.

Sales Associate at Town Shoes

June 1, 2017 - June 1, 2017

Built exceptional customer relationships; contributed to a 5% increase in location’s UPT; consistently exceeded hourly selling quotas.

Marketing Event Planner at Skills Competences Canada

August 1, 2015 - August 1, 2015

Organized itineraries for national competition; improved competition efficiency and organization; supported branding and online presence.

Marketing & Communications Specialist at Telepin Software

July 1, 2015 - July 1, 2015

Supported marketing events, helped develop campaigns; produced blog posts; increased online presence and branding; contributed to trade shows and product launches.

Project Manager, Marketing & Fundraising at School of Unified Healing

March 1, 2024 - August 1, 2024

Designed and executed fundraising campaigns and events, raising 80% of the targeted annual goals within 4 months. Grew and managed donor database of 500+ relationships with ongoing communication, meetings, and stewardship initiatives. Produced materials highlighting mission impact for major donors across social media channels and email outreach, resulting in 80% growth in online and in person community. Grew social media audience by 600% in 3 months through strategic content creation and community engagement.

CRM / Project Manager at Assembly Global

May 1, 2023 - October 1, 2023

Implemented CRM systems and optimized client strategies, improving workflow efficiency by 40%. Defined project scope, objectives, and deliverables for multiple client initiatives. Developed and delivered project plans, schedules, risk assessments, tracked progress, and communication frameworks.

Marketing Director at RAVN Inc.

February 1, 2023 - January 1, 2024

Developed and executed monthly content (photo, video and written) across social channels, increasing brand visibility by 80%. Designed and implemented digital media-driven lead generation campaigns, producing 40% increase clients & 80% retention.

Email & Social Media Marketing Specialist at Zwilling J.A. Henckels

February 1, 2022 - January 1, 2023

Executed 3 – 8 email campaigns weekly with an average open rate of 31%, optimizing segmentation and content performance. Managed and refined lead generation and drip campaigns across Zwilling brands, increasing customer engagement and sales by 22% in Canadian division and 15% growth in customer database. Planned and published social content for Instagram, TikTok, YouTube, Pinterest, and Facebook, driving 80% increase in engagement and following on Tik Tok, 20% increase on Instagram, 16% on You Tube and 44% on Pinterest.

Marketing Specialist (Contract) at Redstamp

October 1, 2021 - February 1, 2022

Produced social content, case studies, and marketing collateral, improving client engagement by 40%. Supported lead generation initiatives, generating an increase in new leads by 20%. Managed client relationships to ensure consistent delivery of marketing objectives.

Digital Marketing Specialist at Mealthy

March 1, 2019 - September 1, 2020

Built email subscription list of 70,000+, achieving 18% average open/click-through rates. Produced weekly newsletters and seasonal & partnership campaigns, 30% increase in customer database. Managed influencer program content strategy, measurable engagement and brand awareness results of 30% MoM growth.

Integrated Marketing Specialist (Contract) at Shopify Plus

September 1, 2018 - May 1, 2019

Built and executed customer communications in Marketo and HubSpot with ~50% open rates. Led customer and partner newsletters (average open rate 46%), generating over 50 MQLs/month at a 2% conversion rate. Managed global campaign content across multiple regions, tracking adoption and performance through monthly reports. Increased review site lead generation and brand visibility by 14%.

Customer Marketing & CX Specialist (Contract) at PathFactory

April 1, 2018 - September 1, 2018

Delivered monthly performance reports using B2B content activation tools. Created email campaigns using Marketo and analysis via ChurnZero, improving client engagement by 30%. Generated Salesforce and Excel reports for executive insights and supported strategic campaign development based on findings. Designed internal incentive programs that increased CX team performance by 24%.

Marketing Specialist at Instant Pot Corporation

April 1, 2017 - April 1, 2018

Supported design and launch of mobile recipe app achieving 10,000 downloads in first 24 hours and 400,000+ in first month. Managed PR distribution and secured national media placements, resulting in over 20 tier 1 press releases. Collaborated on digital campaigns driving top-selling product status on Amazon Prime Day in Canada and US. Grew & managed online community from 600k to 1.2M+ members, while reducing spam activity by 60%.

Independent Marketing & Content Work at Freelance / Contract

January 1, 2017 - Present

Freelance marketing and content work for multiple clients, developing and executing social media strategies, producing multimedia content, and planning corporate events with budgets up to $60,000.