I am a result-driven media buying professional with hands-on experience with FMCG and B2C brands. I thrive on turning data into growth, optimizing campaigns across Meta and Google, and coordinating influencer partnerships to boost reach and engagement. I’m seeking a digitally savvy environment where I can contribute to achieving ambitious marketing goals, leveraging my skills in media planning, cross-channel content, and basic SEO to help brands connect with the right audiences while collaborating closely with teammates.

Abiola Orisunmibayo Olujitan

I am a result-driven media buying professional with hands-on experience with FMCG and B2C brands. I thrive on turning data into growth, optimizing campaigns across Meta and Google, and coordinating influencer partnerships to boost reach and engagement. I’m seeking a digitally savvy environment where I can contribute to achieving ambitious marketing goals, leveraging my skills in media planning, cross-channel content, and basic SEO to help brands connect with the right audiences while collaborating closely with teammates.

Available to hire

I am a result-driven media buying professional with hands-on experience with FMCG and B2C brands. I thrive on turning data into growth, optimizing campaigns across Meta and Google, and coordinating influencer partnerships to boost reach and engagement.

I’m seeking a digitally savvy environment where I can contribute to achieving ambitious marketing goals, leveraging my skills in media planning, cross-channel content, and basic SEO to help brands connect with the right audiences while collaborating closely with teammates.

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Language

English
Fluent

Work Experience

Jnr. Digital Marketing Associate at SentientXT Creative Services Ltd.
December 1, 2023 - October 5, 2025
Led media planning and buying across social media platforms, managed nano-influencers for multiple campaigns, and coordinated influencer collaborations for initiatives such as WAW Wash-And-Win-Millions and BBNaijaXWAW All Stars. Responsible for reporting on campaign performance, industry benchmarks, and competitor positioning, as well as cross-channel content scheduling and distribution to maximize reach and engagement.
Digital Marketing Specialist at Jacbell Media Services
December 1, 2022 - October 5, 2025
Ran Facebook and Instagram ads for small businesses, built campaign structures and targeting, resolved social media account issues (restricted/disabled), coached attendees at social media marketing bootcamps, and contributed to content creation for the company’s social media channels.
Business Development Executive at Wowme Experience
June 1, 2021 - October 5, 2025
Created Standard Operating Procedures (SOPs) for company events, addressed payment and account issues, coordinated vendor communications for events, developed event plans with budgets and success criteria, and managed social media and paid ads to support event projects.

Education

B.Sc. Office and Information Management at Lead City University, Ibadan, Oyo State, Nigeria
January 11, 2030 - November 1, 2019
B.Sc. Office and Information Management at Lead City University, Ibadan, Oyo State, Nigeria
January 11, 2030 - November 1, 2019
WASSCE Certificate at Ibadan Grammar School, Ibadan, Oyo State, Nigeria
January 11, 2030 - June 1, 2013

Qualifications

Google Ads (Display)
July 1, 2025 - October 5, 2025
Meta Media Buying Professional
June 1, 2025 - October 5, 2025
Digital Ad Expert
March 1, 2024 - October 5, 2025
Digital Marketing Diploma
January 11, 2030 - July 1, 2021

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Consumer Goods, Retail