Available to hire
I am a dynamic and results-driven Business Manager with over 7 years of experience in marketing (digital & traditional), branding, activation, business development, strategic planning, design, media buying, PR, and sales. I have consistently increased revenue through innovative marketing strategies, effective budgeting, and operational efficiencies, delivering tangible growth and stronger brand presence.\n\nI excel at building customer relationships, leveraging data and AI to identify opportunities, and leading cross-functional teams to execute initiatives that align with organizational goals. Known for my strategic, persuasive approach and unwavering passion for business success, I thrive on solving problems, challenging the status quo, and expanding market dominance for brands that dare to innovate.
Experience Level
Language
English
Advanced
Work Experience
Business Development Manager at 1Techlink Limited
May 1, 2025 - PresentStrategized and implemented robust plans to enhance brand credibility and secure partnerships; monitored onboarding funnel across five sales managers, increasing efficiency by 67%; produced weekly data-driven activity reports for executive decision-making; led high-level partnerships and negotiations, expanding market reach by 70%; oversaw training programs for sales and marketing managers, boosting productivity by 9%; implemented KPI frameworks to track progress and achieved 3 of 5 objectives; aligned marketing, sales, and CRM teams to improve cross-functional efficiency by 20%.
Business Development Manager at Indoor Design Concept Limited
May 31, 2025 - October 9, 2025Developed robust customer relationships, increasing client retention by 83% and driving revenue of 13,000,000 Naira; streamlined daily sales/marketing timelines, accelerating campaign deployment by 12%; ensured data integrity with advanced accounting software; coordinated lead generation initiatives with the digital marketing department, increasing qualified leads by 20%; managed 20+ high-profile projects including events, OOH campaigns, and branding for top clients; improved project quality by 70% and achieved cost savings of 300,000 Naira through proactive monitoring and PFIs.
Business Marketing Specialist at Gategold Limited
February 28, 2025 - October 9, 2025Managed daily marketing activities, achieving 59% of targets; launched nationwide campaigns increasing brand mentions by 44%; generated high-quality leads via blogging and email campaigns, increasing email conversions by 21%; analyzed top-selling products, driving a 56% lift in overall sales; led marketing and media teams to improve customer engagement by 25%; designed a nationwide reward program boosting repeat business by 90%.
Experienced Marketing Strategist and AI Content Engineer at Bema Integrated Services Limited
November 30, 2024 - October 9, 2025Led multi-channel marketing strategies with AI-driven content optimization, improving reach by 24% and engagement by 20%; organized large-scale sponsored events generating over 300,000 in revenue; secured sponsorships covering event costs with 14% ROI; optimized AI content promotion, increasing distribution efficiency by 60% and reducing manual effort by 70% in marketing operations; maintained high standards of integrity throughout sponsorship processes.
Head of Marketing at Neovarsity Africa
October 31, 2024 - October 9, 2025Designed and managed digital and traditional marketing calendars, boosting campaign effectiveness by 63.5%; oversaw social media campaigns, growing audience engagement; launched online advertising campaigns increasing engagement by 40%; developed and nurtured client/partner relationships, securing a new partnership with Alimosho LG; implemented SMS, Email and WhatsApp campaigns contributing to higher conversions; improved lead qualification speed and managed website SEO to drive organic traffic.
Head of Business Growth at Funzitech Solutions
July 31, 2021 - October 9, 2025Managed end-to-end order cycle and business development processes; monitored customer buying trends, evolving market conditions, and competitor actions to consistently hit or surpass sales goals; conducted in-depth market research to identify new opportunities and partnered with strategic suppliers to negotiate cost-saving deals reducing expenses by 900,000 Naira.
Digital Marketing Manager at Ya Lateef
January 31, 2020 - October 9, 2025Administered marketing calendar and launched content aligned with product releases; led pivotal client meetings to clarify project requirements, increasing client retention by 12%; expanded online brand visibility with substantial organic reach growth.
Digital Marketing Manager at Digital Ad Planet
June 30, 2024 - October 9, 2025Pioneered high-impact cold calling strategy securing 320 new client acquisitions and 8,000,000 Naira in new revenue; managed daily marketing activities and SEO initiatives driving 40% organic traffic growth; designed a brand website and supported the Gifta Mobile App launch.
Conversion Specialist at Hyper Thread
December 31, 2023 - October 9, 2025Designed high-performing FMCG product landing pages optimizing journeys for sales; managed Meta Advertising campaigns increasing website sessions by 44%; positioned services to gain 17% market advantage; ensured 30-40% on-time delivery; created tailored sales models boosting sales by 20%.
Digital Marketing Specialist at Oneland Africa
July 31, 2023 - October 9, 2025Boosted social media engagement by 11% through targeted content; managed a successful product launch campaign driving 70% engagement growth in a quarter; analyzed consumer survey data to construct a dual landing page funnel generating warm clicks and participants; improved lead capture sequence.
Head of Marketing at Ya Lateef
January 31, 2020 - October 9, 2025Spearheaded marketing initiatives increasing online visibility and organic reach; led client meetings to determine project requirements and create action plans to improve retention.
Education
Higher National Diploma at Yaba College of Technology
January 11, 2030 - October 9, 2025Qualifications
Strategic Business Planning
January 11, 2030 - October 9, 2025Customer Relationship Management [ZOHO CRM]
January 11, 2030 - October 9, 2025Time Management
January 11, 2030 - October 9, 2025Effective Workplace Management
January 11, 2030 - October 9, 2025Market Analysis
January 11, 2030 - October 9, 2025Artificial Intelligence Automation
January 11, 2030 - October 9, 2025Sales Forecasting
January 11, 2030 - October 9, 2025Leadership
January 11, 2030 - October 9, 2025Negotiation
January 11, 2030 - October 9, 2025Recruitment and Talent Management
January 11, 2030 - October 9, 2025Online Advertising [SEM, Landing Page, PPC, Funnel Building, Blogging, Google Ads, Social Media Ads, Re-marketing]
January 11, 2030 - October 9, 2025Offline Advertising [Event, OOH, Branding, Activation, Experiential marketing]
January 11, 2030 - October 9, 2025Data Analysis
January 11, 2030 - October 9, 2025Content Creation and Management
January 11, 2030 - October 9, 2025Public Speaking
January 11, 2030 - October 9, 2025Sales Generation and Sales Closing
January 11, 2030 - October 9, 2025Teaching
January 11, 2030 - October 9, 2025Project Management [ASANA]
January 11, 2030 - October 9, 2025Industry Experience
Media & Entertainment, Professional Services, Retail, Software & Internet
Experience Level
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