I'm a data-driven Social Media Growth & Influencer Strategy Manager with 8+ years of experience driving follower growth, brand awareness, and audience quality for brand-owned social media accounts across Instagram, TikTok, and multi-platform ecosystems. I specialize in growth diagnostics, influencer seeding models, paid + organic amplification, and KPI-driven decision-making. I've partnered with e-commerce, lifestyle, and consumer brands in both agency and in-house environments, collaborating closely with creative teams while owning strategy, analysis, and scalable growth frameworks.…

MD. ABJAL HOSSAIN

I'm a data-driven Social Media Growth & Influencer Strategy Manager with 8+ years of experience driving follower growth, brand awareness, and audience quality for brand-owned social media accounts across Instagram, TikTok, and multi-platform ecosystems. I specialize in growth diagnostics, influencer seeding models, paid + organic amplification, and KPI-driven decision-making. I've partnered with e-commerce, lifestyle, and consumer brands in both agency and in-house environments, collaborating closely with creative teams while owning strategy, analysis, and scalable growth frameworks.…

Available to hire

I’m a data-driven Social Media Growth & Influencer Strategy Manager with 8+ years of experience driving follower growth, brand awareness, and audience quality for brand-owned social media accounts across Instagram, TikTok, and multi-platform ecosystems.

I specialize in growth diagnostics, influencer seeding models, paid + organic amplification, and KPI-driven decision-making. I’ve partnered with e-commerce, lifestyle, and consumer brands in both agency and in-house environments, collaborating closely with creative teams while owning strategy, analysis, and scalable growth frameworks.

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Skills

Experience Level

Canva
Expert
Facebook Ads
Expert
Instagram
Expert
LinkedIn
Expert
Pinterest
Expert
Tiktok
Expert
Twitter Ads
Expert
Google Ads
Expert
Branding
Expert
Copywriting
Expert
Final Cut Pro X
Expert
GA4
Intermediate
HubSpot
Intermediate
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Language

English
Advanced
Bengali
Fluent

Work Experience

Digital Marketing Consultant / Social Media Manager at Freelance
January 1, 2017 - Present
Planned and executed paid and organic social media strategies for e-commerce, fitness, lifestyle, and tech brands; managed content calendars, posts, reels, short-form videos, and ad creatives across major platforms; launched and optimized Meta, Google, TikTok, LinkedIn, and Pinterest ad campaigns; set up pixels, conversion tracking, and custom audiences to improve campaign accuracy; analyzed engagement, reach, conversion, and ROAS metrics to refine strategy; collaborated with designers, content creators, and influencers to deliver high-quality assets; drove real follower growth and converted audiences into customers; led social media growth and brand awareness strategies for multiple brand-owned accounts across Instagram, TikTok, Facebook, and LinkedIn; designed repeatable growth frameworks using influencer seeding, UGC amplification, and cross-platform exposure; advised brands on sustainable vs high-risk influencer growth tactics, ensuring long-term audience quality and brand health;
Digital Marketing Executive at Ninja Creative Marketing
January 1, 2020 - Present
Managed multi-channel marketing campaigns in a structured corporate environment; supported e-commerce growth initiatives and performance marketing efforts; produced regular analytics reports and performance insights for stakeholders; contributed to business planning and digital growth strategies.

Education

Textile Engineering at Khulna University of Engineering & Technology, Khulna
March 13, 2016 - January 31, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet
    paper Skyrocketing Leads & Sales with Expert Strategy

    🛠 Challenge
    Arslan was running his store at a continuous loss due to poor ad performance. Low ROAS, extremely high CPR, and expensive CPC made scaling impossible.
    ROAS < 0.5 CPR > 1000 CPC > 25
    ☑️ Solution
    I stepped in and executed a complete marketing overhaul. Implemented targeted advertising strategies, optimized campaign structure, improved audience targeting, and continuously refined ads based on performance data.

    🤝 Outcome
    ROAS increased to 3.5+, CPR dropped below 240, and CPC reduced to under $5, turning the store into a profitable, scalable business.
    ROAS > 3.5 CPR < 240 CPC < 5